Prior to the 2025 contest, Armenia had participated in the contest seventeen times since its first entry in the 2007 contest. Since then, it has won the contest on two occasions: in 2010 with "Mama" performed by Vladimir Arzumanyan and in 2021 with "Qami Qami" performed by Maléna. Armenia had also placed within the top three on ten occasions, more than any other country to have ever competed, and never placed outside of the top nine.[1] The nation opted not to take part in the contest in 2020 (due to the martial law imposed on the country as a result of the then-ongoing Second Nagorno-Karabakh War);[2] it was then set to be represented by Maléna.[3] In 2024, Leo competed for Armenia with the song "Cosmic Friend", which ended up in 8th place out of 17 entries with 125 points.[4]
Before Junior Eurovision
Internal selection
The Armenian entry for the Junior Eurovision Song Contest 2025 was selected internally by AMPTV. The broadcaster opened a submission process for interested artists aged between nine and fourteen on 7 July 2025 to determine its entrant, who would then work with a creative team commissioned by the broadcaster to create the Armenian entry for the contest.[5] All submissions required participants to enter covers of two songs, with applications open until 10 August 2025;[6] shortly before the closing, the deadline was extended until the following 15 August.[7]
Fourteen acts were selected to take part in an audition round in Yerevan between 18 and 24 August 2025;[8][9] among them was Natalina Safaryan.[10] The acts were judged by a panel which included AMPTV creative producer Anna Tadevosyan, director Arthur Manukyan, Armenian Head of Delegation David Tserunyan, composers Lilit Navasardyan and Nick Egibyan, as well as past Armenian Eurovision representatives Aram Mp3 (2014) and Jaklin Baghdasaryan (2024), which consulted with an international focus group made up of "leading industry experts" in order to choose the Armenian representative,[11] who had been selected by 7 October 2025.[12]
On 21 October 2025, twelve-year-old Albert Armenakyan (Armenian: Ալբերտ Արմենակյանը), known mononymously as Albert, was announced as the selected entrant. Armenakyan had previously auditioned to represent Armenia in 2023 and 2024, and participated in the eleventh season of The Voice Kids in France earlier in 2025, where he reached the final as part of team Patrick Fiori.[11][13] Tserunyan has anticipated that the entry will differ from the country's recent contributions to the contest for having "a new format, a new message to the world".[11]
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Armenia