Armenia was represented at the Eurovision Song Contest 2024 with the song "Jako", written by Audrey Leclercq, Jaklin Baghdasaryan, and Louis Thomas, and performed by Baghdasaryan and Thomas themselves under their stage name Ladaniva. The Armenian participating broadcaster, Public Television of Armenia (AMPTV), internally selected its entry for the contest.
Armenia was drawn to compete in the second semi-final of the Eurovision Song Contest which took place on 9 May 2024 and was later selected to perform in position 8. At the end of the show, "Jako" was announced among the top 10 entries of the second semi-final and hence qualified to compete in the final, marking a third consecutive qualification to the final for the country. It was later revealed that Armenia placed third out of the sixteen participating countries in the semi-final with 137 points. In the final, Armenia performed in position 19 and placed eighth out of the 25 performing countries, scoring a total of 183 points. This secured Armenia its first top ten result since 2016.[1]
As part of its duties as participating broadcaster, AMPTV organises the selection of its entry in the Eurovision Song Contest and broadcasts the event in the country. It had used various methods to select its entry in the past, such as internal selections and a live televised national final to choose the performer, song or both to compete at Eurovision.[5] AMPTV confirmed its intention to participate in the 2024 contest on 5 December 2023.[6][7]
Before Eurovision
Internal selection
AMPTV internally selected its entry for the Eurovision Song Contest 2024. In January 2024, French-Armenian music duo Ladaniva was reported as the selected act by local and international media.[8] On 9 March 2024, the broadcaster officially confirmed the duo as the Armenian entrant for the 2024 contest, with the entry, "Jako", revealed on 13 March.[9][10]
Promotion
As part of the promotion of their participation in the contest, Ladaniva attended the PrePartyES in Madrid on 30 March 2024.[11] In addition, they performed at the Eurovision Village in Malmö on 4 May 2024.[12]
At Eurovision
Jaklin Baghdasaryan of Ladaniva during a rehearsal before the second semi-final.
The Eurovision Song Contest 2024 took place at the Malmö Arena in Malmö, Sweden, and consisted of two semi-finals held on the respective dates of 7 and 9 May and the final on 11 May 2024. All nations with the exceptions of the host country and the "Big Five" (France, Germany, Italy, Spain and the United Kingdom) were required to qualify from one of two semi-finals in order to compete in the final; the top ten countries from each semi-final progressed to the final. On 30 January 2024, an allocation draw was held to determine which of the two semi-finals, as well as which half of the show, each country would perform in; the European Broadcasting Union (EBU) split up the competing countries into different pots based on voting patterns from previous contests, with countries with favourable voting histories put into the same pot.[13] Armenia was scheduled for the first half of the second semi-final.[14] The shows' producers then decided the running order for the semi-finals; Armenia was set to perform in position 8.[15]
Ladaniva took part in technical rehearsals on 29 April and 2 May, followed by dress rehearsals on 8 and 9 May.[17] Their performance of "Jako" at the contest is staged by Arthur Manukyan, the director of the music video, who has previously worked in analogous positions on various past Eurovision entries for Armenia, including 2017, 2018, 2019 and 2020, as well as Junior Eurovision entries in 2014, 2015 and 2021.[18] Similarly to the video, the duo and the accompanying band perform wearing Armenian traditional clothing, with chickens being an artistic theme on stage throughout the act.[19]
Semi-final
Armenia performed in position 8, following the entry from Denmark and before the entry from Latvia.[15] At the end of the show, the country was announced as a qualifier for the final. It was later revealed that Armenia placed third out of the sixteen participating countries in the second semi-final with 137 points.
Final
Following the semi-final, Armenia drew "producer's choice" for the final, meaning that the country would perform in the half decided by the contest's producers.[20] Armenia performed position 19, following the entry from Portugal and before the entry from Cyprus.[21] Ladaniva once again took part in dress rehearsals on 10 and 11 May before the final, including the jury final where the professional juries cast their final votes before the live show on 11 May. They performed a repeat of their semi-final performance during the final on 11 May. Armenia placed eighth in the final, scoring 183 points; 82 points from the public televoting and 101 points from the juries. This marked Armenia's highest placing since 2016.
Below is a breakdown of points awarded to Armenia in the second semi-final and in the final. Voting during the three shows involved each country awarding sets of points from 1-8, 10 and 12: one from their professional jury and the other from televoting in the final vote, while the semi-final vote was based entirely on the vote of the public.[22] The Armenian jury consisted of Lilit Arakelyan, Naira Gyurjinyan, Aramayis Hayrapetyan, Robert Koloyan and Nare Manukyan.[23] In the second semi-final, Armenia placed 3rd with 137 points, receiving maximum twelve points from Georgia and Israel. This marked a third consecutive qualification to the final. In the final, Armenia placed 8th with 183 points. Over the course of the contest, Armenia awarded its 12 points to Greece in the second semi-final, and to France in both the jury vote and televote in the final.[24][25]
AMPTV appointed Brunette, who represented Armenia in the 2023 contest, as its spokesperson to announce the Armenian jury's votes in the final.
Each participating broadcaster assembles a five-member jury panel consisting of music industry professionals who are citizens of the country they represent. Each jury, and individual jury member, is required to meet a strict set of criteria regarding professional background, as well as diversity in gender and age. No member of a national jury was permitted to be related in any way to any of the competing acts in such a way that they cannot vote impartially and independently.[26] The individual rankings of each jury member as well as the nation's televoting results were released shortly after the grand final.
The following members comprised the Armenian jury:[23]
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