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![]() Jaquar global headquarter Manesar, Gurgaon | |
Company type | Private |
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Founded | 1960 |
Founder | N. L. Mehra |
Headquarters | , India |
Area served | Worldwide |
Key people | Rajesh Mehra (Director) Kishan Mehra (Director), Ajay Mehra (Director) [1] |
Products | Bathroom fixtures and lighting |
Revenue | Over INR 6000 Crores (2022-23) |
Number of employees | 12000 (2022) |
Website | https://jaquar.com/int/ |
The Jaquar Group, established in 1960, is a bathroom and lighting company, offering faucets, showers, shower enclosures, sanitary ware, flushing systems, wellness products, concealed cisterns, water heaters, and varied lighting products. [2] [3] [4]
It employs over 12,000 people including 2400 service technicians and has 7 manufacturing units with 1 in South Korea spread over 3,30,000 sq.m. Currently, it manufactures 39 million bath fittings every year for nearly 2.9 million bathrooms every year, delivering 3.3 million sanitary ware pieces annually and 9.9 million lighting products yearly. The lighting plant in India has capacity to produce 25mn pcs annually. The company has 21 orientation centres in India and 22 Jaquar World stores globally at London, Milan, Singapore, Dubai, Kuala Lampur and other locations. [5] Jaquar Group has global headquarters spread across 48,000 sq. meters [6] ) in Manesar, Haryana, India and presently operates in over 55 countries in Europe, Middle East, South East Asia, Africa, and SAARC region. [7]
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2013 Nielsen survey reports Jaquar as India’s most trusted bath fittings brand
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All manufacturing plants are zero liquid discharge with recycling more than 500,000 litres of water everyday and recycling 4221 metric tones of brass every year, generating 6.23 MW of solar energy.Jaquar Group targets its products to various socio-economic segments, such as brand Artize (luxury category), brand Jaquar (Premium category) and brand Essco (value category). [43] [44] [45]
Artize is a luxury bathroom shower and faucets brand from Jaquar Group. In July 2018, the Tailwater faucet, manufactured by the Jaquar Group's luxury brand Artize, and designed by the London-based product design consultancy DanelonMeroni Design Studio received Red Dot Design Award for 2018 for product design. [46]
Jaquar successfully asserts rights in ARTIZE mark over Villeroy & Boch. [47]
The Jaquar brand is a player in the premium segment of the Indian bathroom fittings market. [48] It manufactures shower enclosures and cubicles. [49] The company's range of products also includes faucets, showers, sanitary ware and wellness, shower enclosures, and water heaters. [50] QLOUD, a thermostatic shower mixer launched for multi-mode showering with Sobhita Dhulipala featuring in advertisement campaign. [51]
Jaquar has in-house product design team, the Group has manufacturing capacity of producing 125,000 faucets per day. [52]
Jaquar showers have overhead, hand and body showers systems. [53]
Jaquar Sanitaryware ranges include wash basins, offering Wall Hung, Over Counter, Under Counter and Counter-top installations. [54]
Jaquar has range of whirlpools that are created by specialist designers from Europe and are manufactured at Jaquar’s manufacturing facilities. [55]
Essco by the Jaquar Group offers taps, sanitaryware, and accessories, has a retail footprint of over 4000 in the country and an annual turnover of over Rs 300 crores. [56] For over six decades Essco the bathroom brand has been in the bath industry in India. Essco, the brand is built on the pillars of quality and affordability in designing and delivering products that are functional, and aesthetics at an easy–to-own price. Essco has expanded its footprint in tier-II, III & IV cities across India, Essco has a total retail presence across 4000+ stores and the Jaquar Group aims to increase the retail strength to 5000+ outlets by the year 2022. [57] Essco unveiled digital campaign Hashtag EsscoNaBhoolPaoge highlighting the values of quality and trusted service. [58]
The group is investing Rs 150 crore in a new lighting manufacturing facility where many lighting components would be produced in-house. Jaquar's capacity to make LED drivers is about 1.2 million a month. It currently produces around 750,000. The company first invested in lighting 15 years back when it identified a vacuum in good quality lighting. Since then, it has focussed on designer lighting such as chandeliers. The company also manufactures bulbs and tube lights - it has automated bulbs assembly at its factory in Manesar. [59] Jaquar Group announced the Indian film actress Deepika Padukone as the brand ambassador of their lighting segment. [60]
Jaquar Group aims to train over 10,000 more plumbers by 2020. [61]
Group's existing plumber training and customer service initiative; 63,000 plumbers have been trained through PAD (Plumber Associated with Dealers) and 2,000 unskilled personnel have been trained through Jaquar Group skill development centres. [62]
Kohler Co., founded in 1873 by John Michael Kohler, is an American manufacturing company based in Kohler, Wisconsin. Kohler is best known for its plumbing products, but the company also manufactures furniture, cabinetry, tile, engines, and generators. Destination Kohler also owns various hospitality establishments in the United States and Scotland. In February 2017, Kohler Co. acquired UK-based Clarke Energy from the management team and ECI Partners, a multinational specialist in the engineering, construction, installation, and maintenance of engine-based power plants and is an authorized distributor of GE's reciprocating engines in 19 countries worldwide. In November 2023, it was announcing that Kohler is establishing the Energy group independently and would be bought in a complex partnership with private equity group Platinum Equity, the deal is slated to close in Q1 2024.
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