Journal of Marketing Research

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Awards

Editors-in-chief

The following persons are or have been editor-in-chief of this journal: [7]

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<span class="mw-page-title-main">Michel Wedel</span> Dutch karateka

Michel Wedel is the PepsiCo Chaired Professor of Consumer Science in the Robert H. Smith School of Business, and a Distinguished University Professor, at the University of Maryland, College Park. He works on the development of statistical and econometric methods to analyze and predict consumer behavior, in addition to market segmentation and eye tracking research.

Robert Ferber was an American marketing theorist, statistician, economist, and psychologist.

Sachin Gupta is a marketing science academic, the Henrietta Louis Johnson Professor of Management and Professor of Marketing in the Samuel Curtis Johnson Graduate School of Management at Cornell University in Ithaca, New York State, and the former editor-in-chief of the American Marketing Association's Journal of Marketing Research, He is known for his work on marketing analytics, health care, privacy, and nonprofits.

<span class="mw-page-title-main">Ron Shachar</span> Israeli professor

Prof. Ron Shachar is an Israeli professor and researcher in the fields of economics, marketing, and storytelling. His research deals with branding, advertising and with a focus on the entertainment industry and political elections. Today, he serves as Head of the Business Honors Program at the Arison School of Business, Reichman University. Prof. Shachar previously served as a faculty member at Tel Aviv University, Yale University, and as the Dean of Arison School of Business at Reichman University.

References

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  2. Huber, Joel; Kamakura, Wagner; Mela, Carl F. (2014). "A topical history of JMR". Journal of Marketing Research. 51 (1): 84–91. doi:10.1509/jmr.51.1.02. S2CID   49959699.
  3. Rajdeep Grewal (2017) Journal of Marketing Research: Looking Forward. Journal of Marketing Research: February 2017, Vol. 54, No. 1, pp. 1-4.
  4. "Journal of Marketing Research". 2020 Journal Citation Reports. Web of Science (Social Sciences ed.). Clarivate Analytics. 2021.
  5. "In Memoriam: Paul e. Green - News". Archived from the original on 2017-08-07. Retrieved 2017-03-09.
  6. "Previous Recipients | William F. O'Dell Award". www.ama.org. Archived from the original on 2015-11-02.
  7. "Previous Editors | Journal of Marketing Research".
  8. Ferber, Robert (1982). "In Memoriam". Acr North American Advances. NA-09.
  9. Pearl, Robert; Sudman, Seymour (1982). "In Memoriam: Robert Ferber 1922–1981". The American Statistician. 36 (4): 355. doi:10.1080/00031305.1982.10483046.
  10. David Aaker (2014) Comments on Ralph Day's JMR Editorship — 1969 to 1972. Journal of Marketing Research: February 2014, Vol. 51, No. 1, pp. 94-95.
  11. "Harper Boyd, former marketing professor, dies at 82 : 1/00".