Career
2007–2012:Early career,setbacks,and Young Money
Gates began his career in 2007 by signing to local label Dead Game Records. [11] His career blossomed along with fellow Baton Rouge natives Boosie Badazz and Webbie in the mid-2000s. The three collaborated on Gates' first mixtape,Pick of Da Litter,in 2007. Another mixtape,All or Nuthin',was released in 2008 and featured what Gates described as "a lot of pain...a lot of true stories." [12] [13] In 2008,both Gates and Boosie were incarcerated in separate cases,effectively pausing Gates' music career. [12] He spent 31 months in prison between 2008 and 2011. [10] [14] During this time,Gates claimed he earned a master's degree in psychology through a prison program. He was released early from prison for good behavior. [4]
After his stint in prison,Gates began working on music again almost immediately. [12] In 2012,he earned some buzz with the mixtape Make 'Em Believe. [15] He also caught the attention of Lil Wayne's record label,Young Money Entertainment. Gates was signed to the management wing of the label later that year. [12] [13] Although he was signed to the management wing,Gates never signed a record deal with Young Money. He noted,however,that it was Birdman who gave him the idea to start his own record label,named Bread Winners' Association,later on. [16]
2013–2014:Atlantic Records and mixtape breakthroughs
In early 2013,Gates released the mixtape,The Luca Brasi Story,via his Bread Winners' Association record label. The mixtape received critical praise with Pitchfork saying it,"imbues trap's claustrophobic bleakness with an emotional nakedness,capable lyricism,and melodic certitude many of its recent breakout stars have lacked." [17] [18] Rolling Stone named the mixtape's single,"Wylin' ",the 40th best song of 2013. [19] On the heels of the success of that mixtape,Gates was signed to Atlantic Records. [13] He released his first major label mixtape,Stranger Than Fiction,in July 2013. [20] [21] The mixtape deals with issues ranging from depression to Gates' time in prison. [22] The mixtape also received favorable reviews despite generally being shorter than Gates had originally hoped. [23] Stranger Than Fiction also marked the first time one of Gates' mixtapes charted on the Billboard 200,peaking at number 37. [4] [24]
In support of the mixtape,Gates embarked on a 4-week tour in October across the United States called the Stranger Than Fiction Tour. The tour also featured Starlito and Don Trip. [25] After the tour,Gates again found himself in prison for parole violations. He was sentenced to 4 months,but only served 3 and a half of those. Upon his release in early March 2014,he again focused on music and,in particular,his new mixtape project,By Any Means. The mixtape was released on March 18,2014. [18] The mixtape featured guest appearances from artists including 2 Chainz,Plies,and Rico Love. [26] The mixtape also made it to the Billboard 200,peaking at number 17. [24]
In May 2014,Gates was named a member of XXL 's Freshman Class [27] He also announced the By Any Means Tour,which would run from July 15 to August 30,2014 and feature Chevy Woods. [28] In August 2014,Gates announced the creation of a new energy drink called "I Don't Get Tired" or "#IDGT." [29] The drink is based on Gates' 2014 single of the same name that also featured August Alsina. [30]
2015–2016:Success with "I Don't Get Tired" and Islah
With the release of his 13th mixtape,Luca Brasi 2,Gates earned his third Billboard 200 listing in a row. The mixtape peaked at number 38. [31] The mixtape featured the single "I Don't Get Tired" which became Gates' first song to make the U.S. Billboard Hot 100 [32] and his first song to be certified Gold. [33] In February and March 2015,Gates embarked on the I Don't Get Tired Tour throughout much of the South. [34]
In May 2015,Gates released another mixtape,Murder for Hire,which was said to be the third installment in the Luca Brasi series. [35]
In July 2015,he released the song "Kno One",which would become the first single from his debut studio album, Islah . [36]
In late August 2015,Gates was the subject of some controversy after a video surfaced of him allegedly kicking a female fan in the chest at a show in Lakeland,Florida. [37] Gates responded to the allegations shortly thereafter in the form of a song called "The Truth," noting (among other things) that the fan had been tugging on his shorts. [38] Later in October 2015,Gates announced the title and release date of his debut studio album,Islah,which means "to make better" in Arabic and is also the name of his firstborn daughter. [39] The album was originally slated for release on December 11,2015. [40] The album would eventually be pushed back to January 29,2016. It featured a total of four singles:"Kno One","Time for That","Really Really" and "2 Phones". [41] Both "Really Really" and "2 Phones" received commercial success. [32] The album sold 112,000 copies in the first week of its release and it also peaked at number two on the Billboard 200 chart. [42] [24] The album had almost no guest appearances with the exception of Trey Songz,Ty Dolla Sign,and Jamie Foxx who are all featured on the bonus track,"Jam". [41] [43] Islah received largely positive reviews with Inverse calling it the "Best Album of 2016 So Far". [44] Pitchfork noted that it was "by far the best single release of his career." [45]
2016–2018:Mixtape releases
On May 26,2016,Gates announced that the sequel to Murder for Hire would be coming on May 27,2016. [46]
On September 22,2017,Gates' spouse Dreka released By Any Means 2 while he remained in prison. She handled executive controls of the project. [47] The mixtape reached number four on the Billboard 200.
In May 2018,Gates released the three-song EP Chained to the City . This serves as his first release since being released from prison. [48]
2019:Only the Generals Gon Understand and I'm Him
On May 31,2019,Gates released his second EP,titled Only the Generals Gon Understand . [49]
On June 28,2019,Gates released "Push It",along with the music video. The song served as the lead single from his second album I'm Him . [50]
2021-2022:Only the Generals,Pt. II and Khaza
On February 19,2021,Gates returned with his first project since 2019 –his 17th mixtape,Only the Generals,Pt. II. Surprise-released,the project is the sequel to Gates' 2019 EP Only the Generals Gon Understand . The mixtape was recorded earlier in 2021 in Puerto Rico,with Gates explaining that this was done to celebrate his family heritage on the island. It contains the previously released single,"Plug Daughter 2",which was produced by Internet Money's Taz Taylor. [51] The mixtape was accompanied with the release of a music video for the song,"Puerto Rico Luv",which reflects his appreciation for his heritage, [52] along with the song "Cartel Swag". [53]
On January 28,2022,Gates began teasing an upcoming studio album via Instagram. On May 16,2022,Gates would release its lead single,"Bad for Me". The same day,Gates announced the album's title,Khaza,along with the release date,cover art,and pre-sale alongside his upcoming Big Lyfe Tour. [54] The tracklist was revealed via Apple Music and Tidal on June 11,2022. [55] Khaza was released on June 17,2022 to mixed reviews [56] [57] [58] and sold 40,000 units within its first week,debuting at number four on The US Top R&B/Hip-Hop Albums chart and at number two on the US Top Rap Albums chart. [59]
2023-present:Mixtape re-releases,The Ceremony,I'm Him 2,and Luca Brasi 4
On February 1,2023,Gates re-released his original Luca BrasiStory mixtape as The Luca Brasi Story (A Decade of Brasi) in commemoration of its 10th anniversary. [60] On July 15,2023,Gates would also re-release his Stranger Than Fiction mixtape with additional remixes of "Thinking with My Dick",also in commemoration of its 10th anniversary. [61]
On October 25,2023,Gates announced the release of his next studio album,revealing the title as The Ceremony. [62] Gates would release four of the album's singles between August 2023 and January 2024,"Rumors","God Slippers","Yonce Freestyle",and "Birds Calling". [63] [64] [65] [66] The Ceremony released on January 26,2024 to mixed reviews,with Pitchfork writing "it's quicksand on The Ceremony. The writing is all about moving forward,but the sonics keep Gates frozen in time,fused to an outdated Hot 100 sound that's incongruous with his matured,quieter stylings". [67] The album sold 22,976 units in its first week,peaking at 24 on The Billboard 200 chart. [68] [69]
Gates would announce his upcoming studio album,I'm Him 2,via Instagram as a sequel to his 2019 album I'm Him. Three of the album's singles were released during the anticipation,"Right Where I'm Supposed To Be","Be Somebody" and "Big Bruddah (Don't Be Mad)". [70] [71] I'm Him 2 released on March 19,2025 to mixed reception and peaked at 63 on the Billboard 200. [72] [73]
On August 13,2025,Gates released the fourth entry in his Luca Brasi series of mixtapes,Luca Brasi 4. [74] [75]
