MSC Cruises

Last updated

MSC Cruises
Company type Privately held company
Industry Transportation
Founded1988;36 years ago (1988) Naples, Italy
FounderGianluigi Aponte
Headquarters
Area served
Worldwide
Products Cruises
Number of employees
23,500
Parent Mediterranean Shipping Company
Subsidiaries Explora Journeys
Website msccruises.com

MSC Cruises (Italian : MSC Crociere) is a Swiss-Italian global cruise line based in Geneva, with operations offices in Naples, Genoa and Venice. It was founded in 1988 in Naples, Italy, as part of the Mediterranean Shipping Company (MSC). In addition to being the world's largest privately held cruise company, employing about 23,500 people worldwide and with offices in 45 countries as of 2017, [1] MSC Cruises is the third-largest cruise company in the world, after Carnival Corporation & plc and Royal Caribbean Group, with a 10.2% share of all passengers carried in 2021. [2]

Contents

History

StarLauro Cruises

MSC Monterey, one of the lines first ships MSC Montery Kusadasi.jpg
MSC Monterey , one of the lines first ships

In 1988 Gianluigi Aponte, founder of Mediterranean Shipping Company cargo shipping company, decided to enter the cruise industry and purchased the Achille Lauro from Flotta Lauro Line . He retained "Lauro" in the company name in honour of his mentor, naming the new cruise line StarLauro Cruises. [3] The original Lauro Lines (Italian : Flotta Lauro) was originally founded in Naples, Italy by Achille Lauro in the 1940s.

In 1990 Mediterranean Shipping Co. purchased the Monterey to sail for their StarLauro Cruises brand.

MSC Cruises

MSC Lirica, MSC Cruises first purpose-built ship MSC Lirica Mallorca.jpg
MSC Lirica, MSC Cruises first purpose-built ship

In 1995, StarLauro Cruises was rebranded as MSC Cruises, with the livery changed from the blue funnel star logo to a white funnel with the MSC Logo. [4]

Melody purchased by MSC in 1997 MS Melody.jpg
Melody purchased by MSC in 1997

In 1997 MSC purchased the Atlantic from Premier Cruise Lines, and renamed the ship Melody .

In 2003 the MSC Lirica entered service, the first new purpose built ship for the cruise line.

In 2014, MSC Cruises announced that the four Mistral class ships underwent renovation under the "Renaissance Programme". [5]

In July 2018, the company announced that it would build a second cruise terminal at PortMiami for its World-class cruise ships as an expansion of its North American program. It is scheduled to be completed in October 2022. [6] In October 2018, MSC announced an order for four luxury ships of 64,000 gross tons each. [7] These ultra-luxury vessels were to be based on the cruise line's luxury concept, the "MSC Yacht Club." [7]

In January 2019, MSC Cruises unveiled the world's first virtual personal cruise assistant - ZOE, an artificial intelligence device designed by Harman International. It is currently featured on MSC Bellissima and MSC Grandiosa and will be featured on future newbuilds upon their delivery. [8] [9]

In mid 2020, MSC Cruises suspended most (or all) of their operations for over six months during the COVID-19 pandemic. [10]

On 7 January 2021, MSC had released a plan for the MSC Grandiosa to start its 7-night cruises on 24 January 2021 and for MSC Magnifica to start its 10-night cruises on 14 February 2021, both in the Mediterranean. Only passengers who were residents of Schengen countries would be accepted until further notice, however. [10]

On 9 January 2021, a report stated MSC was hoping to resume some cruises in Europe in the near future but added that "it remains to be seen whether this will go ahead with much of the continent still in lockdown". [10]

In June 2021, MSC announced a new luxury brand named Explora Journeys , with four vessels planned beginning with the Explora I . [11] [12]

In March 2022, MSC Cruises signed a multi-year deal with Formula 1 to become their official cruise partner. [13] They were the title sponsor of the 2023 Belgian Grand Prix. [14]

In January 2023, MSC Cruises announced a new multi-year partnership agreement with the New York Knicks. The deal gets MSC promotion during Knicks home games, including LED signage, virtual-on-court signage, and the opportunity to serve as the presenting partner during in-game t-shirt tosses. [15]

Ocean Cay MSC Marine Reserve

The man-made lagoon located in the middle of Ocean Cay Lighthouse Bay, Ocean Cay MSC Marine Reserve, Bahamas (December 31, 2019).jpg
The man-made lagoon located in the middle of Ocean Cay

In December 2015, MSC Cruises signed a 100-year lease for the private island of Ocean Cay in the Bahamas to develop the land for an exclusive island experience. [16] The site had previously been used to mine white Aragonite sand for decades, and after the original owners abandoned the 95 acre island, the land had to be restored to remove all of the old mining equipment, with MSC Cruises committing $200 million for the project involving restoration and conversion of the island into a private resort. [17]

The restoration required the work of many scientists to bring the area back into a functioning marine habitat. And, once the Bahamian government granted the site marine reserve status, the project was then officially named the Ocean Cay MSC Marine Reserve and was set to open in mid-November 2019, but weather delays pushed the date to 5 December 2019. [18]

Fleet

Current fleet

ShipBuiltBuilderJoined MSC Gross tonnage FlagNotesImage
Mistral-class
MSC Armonia 2001 Chantiers de l'Atlantique May 200465,542Flag of Panama.svg  Panama Built as the MS European Vision for Festival Cruises
Costa Fascinosa and MSC Armonia in Malta (MSC Armonia).jpg
MSC Sinfonia 2002March 200565,542Flag of Panama.svg  Panama Built as the MS European Stars for Festival Cruises
20170617 MSC Sinfonia Venezia (49258415321)..jpg
MSC Lirica 2003March 200365,591Flag of Panama.svg  Panama First purpose built newbuild for MSC Cruises
Croisiere MSC LIRICA en quai.jpg
MSC Opera 2004March 200465,591Flag of Panama.svg  Panama
MSC Opera.jpg
Musica class
MSC Musica 2006 Aker Yards (Saint-Nazaire)July 200692,409Flag of Panama.svg  Panama MSC Musica at Pier 25 in Port of Tallinn Tallinn 1 May 2013.jpg
MSC Orchestra 2007May 200792,409Flag of Panama.svg  Panama MSC Orchestra in Tallinn 2009 0028.JPG
MSC Poesia 2008 Aker Yards/STX Europe (Saint-Nazaire)Oct 200892,627Flag of Panama.svg  Panama MSC Poesia departing Tallinn 11 July 2012.JPG
MSC Magnifica 2010 STX Europe (Saint-Nazaire)March 201095,128Flag of Panama.svg  Panama Modified Musica class MSC Magnifica (ship, 2010) 002.jpg
Fantasia class
MSC Fantasia 2008 Aker Yards/STX Europe (Saint-Nazaire)Dec 2008137,936Flag of Panama.svg  Panama Msc fantasia.jpg
MSC Splendida 2009July 2009137,936Flag of Panama.svg  Panama MSC Splendida Marseille.jpg
MSC Divina 2012 STX Europe (Saint-Nazaire)June 2012139,400Flag of Panama.svg  Panama Modified Fantasia class MSC Divina in Malta.jpg
MSC Preziosa 2013March 2013139,400Flag of Panama.svg  Panama Modified Fantasia class [19] Croisiere MSC PREZIOSA a quai (cropped).jpg
Seaside class
MSC Seaside 2017 Fincantieri Nov 2017153,516Civil Ensign of Malta.svg  Malta MSC Seaside 01.jpg
MSC Seaview 2018June 2018153,516Civil Ensign of Malta.svg  Malta MSC Seaview leaving Kiel XIV (cropped).jpg
Seaside EVO-class
MSC Seashore 2021 Fincantieri August 2021170,412Civil Ensign of Malta.svg  Malta Msc seashore.jpg
MSC Seascape 2022 [20] November 2022170,400 [21] Civil Ensign of Malta.svg  Malta MSC Seascape cruise ship 2.jpg
Meraviglia class
MSC Meraviglia 2017 STX Europe (Saint-Nazaire)May 2017171,598Civil Ensign of Malta.svg  Malta MSC Meraviglia Grand Harbour Malta 20180307 03 (cropped).jpg
MSC Bellissima 2019 Chantiers de l'Atlantique March 2019171,598Civil Ensign of Malta.svg  Malta MSC Bellissima 20190226 190521.jpg
Meraviglia Plus-class
MSC Grandiosa 2019 Chantiers de l'Atlantique November 2019181,541Civil Ensign of Malta.svg  Malta [22] Vertrek MSC GRANDIOSA (49018550362).jpg
MSC Virtuosa 2021May 2021181,541Civil Ensign of Malta.svg  Malta [22] Msc virtuosa 2021.JPG
MSC Euribia [23] 2023 [24] May 2023184,011Civil Ensign of Malta.svg  Malta Second ship powered by liquid natural gas (LNG) to join the fleet. MSC Euribia - 3 juin 2023 - Saint-Nazaire, France.jpg
World Class
MSC World Europa [25] 2022 [26] Chantiers de l'Atlantique December 2022215,863 [27] Civil Ensign of Malta.svg  Malta Originally named MSC Europa [28]

Largest ship built for MSC Cruises and first in the fleet powered by LNG with solid oxide fuel cell (SOFC) and having "G"-shape bow design

MSC World Europa La Rochelle.jpg

Future ships

ShipDue to enter serviceBuilder Gross tonnage NotesImage
World class
MSC World America [29] [30] 2025 [30] Chantiers de l'Atlantique 215,863 [27] LNG-fueled cruise ship [31]
MSC World Asia [32] [30] 2026 [27] Chantiers de l'Atlantique 215,863 [27] LNG-fueled cruise ship [31]
TBA [33] 2027 [27] Chantiers de l'Atlantique 215,863 [27] LNG-fueled cruise ship [31]

Former ships

ShipBuiltBuilderIn Service for MSC Gross tonnage NotesImage
Achille Lauro 1947Scheepsbouw-Maatschappij De Schelde, Vlissingen, Netherlands 1988- 199423,629Built for Royal Rotterdam Lloyd as the MS Willem Ruys. Sank after catching fire in 1994.
Achille39.jpg
Monterey 1952 Bethlehem Shipbuilding Corp., Maryland, United States 1990- 200620,000Originally known as SS Free State Mariner. Previously Monterey for Matson Lines and Monterey for Aloha Pacific Cruises. Scrapped in 2007.
MSC Montery Kusadasi.jpg
Symphony 1951 Swan Hunter and Wigham Richardson, England 1994- 200016,000Previously Provence for SGTM Line and Enrico C for Costa Cruises. Scrapped in 2001.
"Ocean Glory I" - Dover, 2001 (cropped).jpg
Rhapsody 1977 Burmeister & Wain, Denmark 1995- 200917,095Previously Cunard Conquest and Cunard Princess for Cunard Line. Scrapped in 2022.
MS Rhapsody in Trondheim 2007.jpg
Melody 1982 CNIM (La Seyne-sur-Mer), France 1997- 201335,143Previously Atlantic for Home Lines and StarShip Atlantic for Premier Cruise Line. Scrapped in 2018. Melody.jpg

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