MTV Hits (Latin American TV channel)

Last updated
MTV Hits Latin America
MTV Hits 2017 logo.svg
Broadcast area Latin America
Headquarters Miami Beach, Florida
Buenos Aires, Argentina
Programming
Picture format 4:3, 480i (SDTV)
Ownership
Owner ViacomCBS Networks Americas (ViacomCBS)
Sister channels MTV
VH1
VH1 MegaHits
History
LaunchedMarch 1, 2008
Replaced MTV Hits US
ClosedAugust 5, 2020
Replaced by MTV Hits Europe
MTV Hits Latin America's second logo used from 1 March 2010 until 30 June 2011 MTV HITS logo.svg
MTV Hits Latin America's second logo used from 1 March 2010 until 30 June 2011
MTV Hits Latin America's third logo used from 1 July 2011 until 25 November 2017 and 26 November 2017 until 5 August 2020 MTV Hits.svg
MTV Hits Latin America's third logo used from 1 July 2011 until 25 November 2017 and 26 November 2017 until 5 August 2020
MTV Hits Latin America's fourth and final logo used from 26 November 2017 until 5 August 2020 MTV Hits 2017 logo.svg
MTV Hits Latin America's fourth and final logo used from 26 November 2017 until 5 August 2020

MTV Hits Latin America was a 24-hour non-stop contemporary hit music channel from ViacomCBS Networks Americas that debuted in 2008. The format of the network resembles that of the classic MTV Latin America before the addition of other programming to that network in the 2000s and their slow decline of music video programming. The network had a schedule consisted of only videos, interrupted by promotional advertising for MTV Latin America and limited commercials on the network. Like the other digital MTV/VH1 channels, MTV Hits Latin America used to be based on an automated wheel schedule introduced in the first years of MTV2 in the US. This practice, though, has now been reduced, with five themed zones - namely MTV Hits Playlistism, Hitlist, Biggest! Hottest! Loudest!, MTV Classic and Weekend Playlist - being scheduled at predetermined timeslots.

The channel was replaced by the European version of MTV Hits on August 5, 2020.


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