MTV Hits (European TV channel)

Last updated

MTV Hits
MTV Hits 2021.svg
Broadcast area
Headquarters London
Programming
Language(s) English
Picture format 576i/480i SDTV
Ownership
Owner Paramount Networks EMEAA
Sister channels MTV
Club MTV
MTV Live
MTV 80s
MTV 90s
MTV 00s
History
Launched27 May 2014;10 years ago (2014-05-27)
Replaced VIVA Hungary (Hungary)
MTV Hits (Latin America)
MTV Brand New (Germany & Netherlands)
MTV Music 24 (South Africa)
VH1 (Greece)
MTV Hits (Australia)
MTV Hits (UK)
Closed17 November 2015;8 years ago (17 November 2015) (France)
2 May 2020;4 years ago (2 May 2020) (Italy)
1 July 2021;3 years ago (1 July 2021) (Russia)
31 October 2022;22 months ago (31 October 2022) (South Africa)
Replaced by MTV Hits France (France)
Qwest TV (South Africa)

MTV Hits is a pay television music video channel which carries current-day and contemporary pop music videos ranging from 2010 until the present day. A pan-European network owned by Paramount Networks EMEAA, the network also has wide availability throughout Africa, Latin America and the Caribbean.

Though the network started as exclusive to western mainland of Europe, its broadcast range has expanded over time as successor companies Viacom and ViacomCBS wound down domestic versions of MTV Hits and other MTV networks due to budgetary concerns and the rise of streaming, including in the Benelux region (1 October 2017), Germany (6 January 2021), Australia (1 August 2023) and the UK & Ireland (1 August 2024). MTV's operations in Russia were wound down on 1 July 2021, including its domestic version of MTV Hits. [1]

All versions of the network continue to feature local insertions for domestic advertising and teleshopping slots.

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References

  1. "Майские изменения в операторских телевизионных пакетах". cableman.ru (in Russian). Кабельщик. 21 May 2021. Retrieved 6 July 2023.