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The MTV Video Music Awards is an award show presented by the cable channel MTV to honor the best in the music video medium. Originally conceived as an alternative to the Grammy Awards, the annual MTV Video Music Awards ceremony has often been called the Super Bowl for youth, an acknowledgment of the VMA ceremony's ability to draw millions of youth from teens to 20-somethings each year. By 2001, the VMA had become a coveted award.
The MTV Video Music Award for Video of the Year Presented by Burger King is the most prestigious competitive award and the final award presented at the annual MTV Video Music Awards. The award was created by the U.S. network MTV to honor artists with the best music videos. At the first MTV Video Music Awards ceremony in 1984, the Video of the Year honor was presented to The Cars for the video "You Might Think". Originally, all winners were determined by a special panel of music video directors, producers, and record company executives. Since the 2006 awards, winners of major categories are determined by viewers' votes through MTV's website, while the jury decides in the technical categories.
The MTV Video Music Award for Best Hip Hop was first given out at the 1999 MTV Video Music Awards. The award, according to MTV, was originally intended for hip hop-inspired songs, not necessarily actual hip hop music videos. This explains the recognition of non-hip hop songs such as "Thong Song" and "I'm Real (Remix)".
The MTV Video Music Award for Best Pop was first given out in 1999 under the name of Best Pop Video, as MTV began to put several teen pop acts in heavy rotation. Nominations, however, were not just limited to pop acts, as dance, R&B, pop/rock, and reggaeton artists have also received nominations throughout the award's history.
The MTV Video Music Award for Best Collaboration was first introduced to the MTV Video Music Awards in 2007 under the name Most Earthshattering Collaboration, as the VMAs were revamped and a few new categories were added to the show. When MTV brought the VMAs back to their old format in 2008, this category did not return. It was not until 2010 that the category was reintroduced under the name Best Collaboration.
The MTV Video Music Award for Best Latin was first introduced to the MTV Video Music Awards in 2010 under the name Best Latino Artist. The award was created to replace the Los Premios MTV Latinoamérica, which closed in 2009.
The MTV Video Music Award for Video for Good is an award handed out at the yearly MTV Video Music Awards, first introduced at the 2011 ceremony. Originally named Best Video with a Message, the word "Social" was added to its name in 2013.
The 2015 MTV Video Music Awards were held on August 30, 2015. The 32nd installment of the event was held at the Microsoft Theater in Los Angeles, California, and hosted by Miley Cyrus. Taylor Swift led the nominations with a total of ten, followed by Ed Sheeran, who had six, bringing his total number of mentions to 13. Swift's "Wildest Dreams" music video premiered during the pre-show. Cyrus also announced and released her studio album Miley Cyrus & Her Dead Petz, right after her performance at the end of the show. During his acceptance speech, Kanye West announced that he would be running in the 2020 United States presidential election. Taylor Swift won the most awards with four, including Video of the Year and Best Female Video. The VMA trophies were redesigned by Jeremy Scott.
The MTV Video Music Award for Song of Summer is an award handed out at the yearly MTV Video Music Awards, first introduced at the 2013 ceremony. It is a social media voted award to crown the song of the summer as determined by fans online.
The MTV Video Music Award for Artist of the Year is one of the biggest awards given at the annual MTV Video Music Awards. It was first introduced at the 2017 MTV Video Music Awards, replacing both the MTV Video Music Award for Best Male Video and Best Female Video as MTV want to eliminate gender-specific awards.
The MTV Video Music Award for Best K-Pop award was first introduced at the MTV Video Music Awards in 2019. It was criticized by K-pop fans for segregating their artists from major categories such as Video of the Year and Artist of the Year.
The MTV Video Music Award for Song of the Year is one of the biggest awards given at the annual MTV Video Music Awards. It was first introduced at the 2018 MTV Video Music Awards.
The 2023 MTV Video Music Awards were held at the Prudential Center in Newark, New Jersey on September 12, 2023. The show was hosted by Nicki Minaj, marking her second consecutive year in the role. This was the first time the ceremony was held on a Tuesday. A new award category, "Show of the Summer", was awarded this year through fan votes. Shakira was honored with the Michael Jackson Video Vanguard Award. Diddy was honored with the Global Icon Award. Taylor Swift was the most nominated and awarded artist of the night, winning nine out of her eleven nominations.
The 2024 MTV Video Music Awards will be held at the UBS Arena in Elmont, New York, on September 11, 2024. The ceremony was originally scheduled to take place on September 10, 2024, but was rescheduled to a day later to avoid conflicts with the presidential debate between Donald Trump and Kamala Harris. The show will be hosted by Grammy award winning rapper Megan Thee Stallion, marking her hosting debut.
References
- ↑ Grein, Paul (August 19, 2022). "Will BTS Make It Four in a Row as Group of the Year at 2022 MTV VMAs?". Billboard. Retrieved August 20, 2022.
- ↑ Grein, Paul (September 1, 2023). "Beyoncé & Taylor Swift Lead 2023 VMAs Nominations in Social Categories". Billboard . Retrieved September 2, 2023.
- ↑ Mier, Tomás (September 1, 2023). "Beyoncé vs. Taylor Swift at the VMAs: Queens Lead in Social-Voted Categories". Rolling Stone . Retrieved September 2, 2023.