Participatory video (PV) is a form of participatory media in which a group or community creates their own film. The idea behind this is that making a video is easy and accessible, and is a great way of bringing people together to explore issues, voice concerns or simply to be creative and tell stories[ citation needed ]. It is therefore primarily about process, though high quality and accessible films (products) can be created using these methods if that is a desired outcome. This process can be very empowering, enabling a group or community to take their own action to solve their own problems, and also to communicate their needs and ideas to decision-makers and/or other groups and communities. As such, PV can be a highly effective tool to engage and mobilise marginalised people, and to help them to implement their own forms of sustainable development based on local needs.
Whilst there are forms of documentary filmmaking that are able to sensitively represent the realities of their subjects' lives and even to voice their concerns, documentary films very much remain the authored products of a documentary filmmaker. As such, the subjects of documentaries rarely have any say (or sometimes have some limited say) in how they will ultimately be represented. By contrast, in PV the subjects make their own film in which they can shape issues according to their own sense of what is important, and they can also control how they will be represented. Additionally, documentary films are often expected to meet stringent aesthetic standards and are usually made with a large audience in mind. The PV process, on the other hand, is less concerned with appearance than with content, and the films are usually made with particular audiences and objectives in mind.
The first experiments in PV were the work of Don Snowden, a Canadian who pioneered the idea of using media to enable a people-centered community development approach. Then Director of the Extension Department at Memorial University of Newfoundland, Snowden worked with filmmaker Colin Low and the National Film Board of Canada's Challenge for Change program to apply his ideas in Fogo Island, Newfoundland, a small fishing community. [2] By watching each other’s films, the different villagers on the island came to realise that they shared many of the same problems and that by working together they could solve some of them. the films were also shown to politicians who lived too far away and were too busy to actually visit the island. As a result of this dialogue, government policies and actions were changed. The techniques developed by Snowden became known as the Fogo process. [3] Snowden went on to apply the Fogo process all over the world until his death in India in 1984.
The first community-made video in Canada was the 1969 Challenge for Change video VTR St-Jacques , filmed in a poor Montreal neighbourhood. [4] In order to make VTR St-Jacques, directors Dorothy Henault and Bonnie Sherr Klein trained community members in video to represent their struggle for affordable and accessible medical care. VTR St-Jacques was shown across Canada and the U.S., inspiring other projects. [2]
There has been no uniform movement to promote and practise PV but different individuals and groups have set up pockets of PV work, usually molding it to their particular needs and situations. PV has also grown with the increasing accessibility of home video equipment.
An early and significant book on participatory video was published in the UK in 1997 by Clive Robertson and Jackie Shaw, Directors of Real Time Video, and has informed many subsequent books and articles, including the book this article has drawn from. Real Time are an educational charity that pioneered many of the techniques and methodologies still used today, and have been working in the participatory video field since 1984.
In combination with other methodologies such as Participatory Learning in Action (PLA) techniques, Participatory Rural Appraisal and others. PV has been successfully applied to projects focussing on; community development; promoting local innovation and endogenous development; therapeutic work; a voice for marginalised groups; a catalyst for community-led action; a tool for communicating with policy makers; a means of involving users in their own research for example action research, participatory research, user-led research; also for programme monitoring and evaluation or Social impact assessment...new possible applications are being continually developed.
Video editing is the post-production and arrangement of video shots. To showcase perfect video editing to the public, video editors must be reasonable and ensure they have a superior understanding of film, television, and other sorts of videography. Video editing structures and presents all video information, including films and television shows, video advertisements and video essays. Video editing has been dramatically democratized in recent years by editing software available for personal computers. Editing video can be difficult and tedious, so several technologies have been produced to aid people in this task. Overall, video editing has a wide variety of styles and applications.
Development communication refers to the use of communication to facilitate social development. Development communication engages stakeholders and policy makers, establishes conducive environments, assesses risks and opportunities and promotes information exchange to create positive social change via sustainable development. Development communication techniques include information dissemination and education, behavior change, social marketing, social mobilization, media advocacy, communication for social change, and community participation.
Alternative media are media sources that differ from established or dominant types of media in terms of their content, production, or distribution. Sometimes the term independent media is used as a synonym, indicating independence from large media corporations, but generally independent media is used to describe a different meaning around freedom of the press and independence from government control. Alternative media does not refer to a specific format and may be inclusive of print, audio, film/video, online/digital and street art, among others. Some examples include the counter-culture zines of the 1960s, ethnic and indigenous media such as the First People's television network in Canada, and more recently online open publishing journalism sites such as Indymedia.
Participatory design is an approach to design attempting to actively involve all stakeholders in the design process to help ensure the result meets their needs and is usable. Participatory design is an approach which is focused on processes and procedures of design and is not a design style. The term is used in a variety of fields e.g. software design, urban design, architecture, landscape architecture, product design, sustainability, graphic design, industrial design, planning, and health services development as a way of creating environments that are more responsive and appropriate to their inhabitants' and users' cultural, emotional, spiritual and practical needs. It is also one approach to placemaking.
The United Nations defines community development as "a process where community members come together to take collective action and generate solutions to common problems." It is a broad concept, applied to the practices of civic leaders, activists, involved citizens, and professionals to improve various aspects of communities, typically aiming to build stronger and more resilient local communities.
2-inch quadruplex videotape was the first practical and commercially successful analog recording video tape format. It was developed and released for the broadcast television industry in 1956 by Ampex, an American company based in Redwood City, California. The first videotape recorder using this format was built the same year. This format revolutionized broadcast television operations and television production, since the only recording medium available to the TV industry until then was motion picture film.
Participatory action research (PAR) is an approach to action research emphasizing participation and action by members of communities affected by that research. It seeks to understand the world by trying to change it, collaboratively and following reflection. PAR emphasizes collective inquiry and experimentation grounded in experience and social history. Within a PAR process, "communities of inquiry and action evolve and address questions and issues that are significant for those who participate as co-researchers". PAR contrasts with mainstream research methods, which emphasize controlled experimentation, statistical analysis, and reproducibility of findings.
Citizen media is content produced by private citizens who are not professional journalists. Citizen journalism, participatory media and democratic media are related principles.
Photovoice is a qualitative research method used in community-based participatory research that gathers participant-taken photographs and narratives to translate experience into actionable knowledge. Photovoice is commonly used in the fields of community development, international development, public health, and education.
Public participation, also known as citizen participation or patient and public involvement, is the inclusion of the public in the activities of any organization or project. Public participation is similar to but more inclusive than stakeholder engagement.
Participatory rural appraisal (PRA) is an approach used by non-governmental organizations (NGOs) and other agencies involved in international development. The approach aims to incorporate the knowledge and opinions of rural people in the planning and management of development projects and programmes.
Participatory GIS (PGIS) or public participation geographic information system (PPGIS) is a participatory approach to spatial planning and spatial information and communications management.
Community media are any form of media that function in service of or by a community. It is the rise of all kinds of alternative, oppositional, participatory and collaborative media practices that have developed in the journalistic context of ‘community media,’ ‘we media,’ ‘citizens media,’ ‘grassroot journalism’ or any radical alternative to on and offline mainstream journalistic practices. In other words, it is having access to or creating local alternatives to mainstream broadcasting, like local community newspapers, radio stations, or magazines. Community Media aids in the process of building citizenship and raising social awareness. "Participation" and "access" are a large aspect in the rise of community media. Those who create media are being encouraged to involve themselves in providing a platform for others to express views. Community media is often given parameters when being defined by groups, but often challenges these boundaries with its broad yet narrow structure.
Participatory planning is an urban planning paradigm that emphasizes involving the entire community in the community planning process. Participatory planning emerged in response to the centralized and rationalistic approaches that defined early urban planning work.
Bonnie Sherr Klein is a feminist filmmaker, author and disability rights activist.
Strengthening Participatory Organization is the largest rights-based national support organization in Pakistan working since 1994 to strengthen and support community organizations and public interest institutions for promotion of democratic governance, social justice, peace and social harmony. SPO engages civil society networks, faith-based organisations and groups representing a wide range of stakeholders.
Challenge for Change was a participatory film and video project created by the National Film Board of Canada in 1967, the Canadian Centennial. Active until 1980, Challenge for Change used film and video production to illuminate the social concerns of various communities within Canada, with funding from eight different departments of the Canadian government. The impetus for the program was the belief that film and video were useful tools for initiating social change and eliminating poverty. As Druik says, "The new program, which was developed in tandem with the new social policies, was based on the argument that participation in media projects could empower disenfranchised groups and that media representation might effectively bring about improved political representation." Stewart, quoting Jones (1981) states "the Challenge for Change films would convey messages from 'the people' to the government, directly or through the Canadian public."
Participatory development (PD) seeks to engage local populations in development projects. Participatory development has taken a variety of forms since it emerged in the 1970s, when it was introduced as an important part of the "basic needs approach" to development. Most manifestations of public participation in development seek "to give the poor a part in initiatives designed for their benefit" in the hopes that development projects will be more sustainable and successful if local populations are engaged in the development process. PD has become an increasingly accepted method of development practice and is employed by a variety of organizations. It is often presented as an alternative to mainstream "top-down" development. There is some question about the proper definition of PD as it varies depending on the perspective applied.
Televisión Serrana (TVS), is a community-based television and video collective operating in Sierra Maestra in Cuba. TVS was founded by Daniel Diez Castillo in 1993 and is located in the small town of San Pablo de Yao, in the Buey Arriba territory. This small community inhabits 32,000 people and most are coffee growers and/or producers. The focus of TVS is to acknowledge and give voice to the farmers in the mountain ranges. TVS is preserving the culture of this small community and “connecting them to the broader cultural life of Cuba
“The Art of Hosting” is a method of participatory leadership for facilitating group processes, as used by a loose-knit community of practitioners. In their method, people are invited into structured conversation about matters they are concerned about while facilitators act as hosts. This community group understands “hosting” as a certain way of facilitation that is supposed to have the capacity of making emerge the collective intelligence that people possess. As an approach to facilitation, The Art of Hosting is focused on “improved, conscious, and kind ways of growing a capacity to support a deliberate wisdom, unique to being together,” and also relies on a specific attitude to process organization. The practitioners see this methodology of engagement as a way to bring people in complex, social systems into convergence on collective actions, with the participants discovering and proposing their own solutions.
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