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Nokia PureView is the branding of a combination of technologies used in cameras of Nokia-branded smartphones and previously, in phones by Microsoft Mobile. PureView was first introduced with the Nokia 808 PureView.
PureView cameras have on-chip image processors that perform image scaling with oversampling, allowing additional digital zoom, and reduced noise compared to a typical smartphone camera. Both are combined with xenon flash, a 1080p HD video camera, and high-resolution Zeiss all-aspherical 1-group lenses. [1] Unlike the Nokia 808, the Nokia Lumia 1020 — along with other Lumia PureView smartphone cameras — possesses optical image stabilization, which became standard in Lumia PureView bundling. [2] The Nokia 808 does, however, compensate with its own exclusive camera-complementing media features, such as Micro HDMI TV-out, and built-in video editing. [3]
Following the acquisition of the Nokia Devices & Services division by Microsoft, the U.S. software company acquired the PureView name and trademark, but not the related imaging technology, which remained with Nokia, who, as a result, licensed it to Microsoft. [4]
Since Microsoft's ownership, the technology has only been used in their late-2015 flagship Lumia 950.
In late August 2018, HMD Global reportedly acquired [5] the ownership of the PureView trademark and related assets not under Nokia ownership. [6]
On 24 February 2019, HMD Global, the exclusive licensee of Nokia-branded phones, launched the Nokia 9 PureView [7] at the 2019 Mobile World Congress in Barcelona.
On 19 March 2020, HMD Global announced the Nokia 8.3 5G, which is said to feature a 64MP PureView Quad-Camera System with Carl Zeiss Optics. [8]
The Nokia X30 5G [9] was announced on 2 September 2022 with PureView technology, but the ZEISS lens is absent due to HMD Global ending its partnership with Carl Zeiss AG. The X30 features a 50 MP main sensor, which is the same as the Samsung Galaxy S22.
At its initial debut with the Nokia 808 PureView, the PureView camera was acknowledged by critics as one of the most advanced smartphone cameras in the market. Critics also said it made devices bulky and heavy, and that the low-resolution screen on the 808 PureView made appreciating the camera's capabilities much harder. [3] [10]
Nokia was given several awards for the release of its PureView camera, including the TIPA Best Imaging Innovation award in 2012. [11]
Nokia Corporation is a Finnish multinational telecommunications, information technology, and consumer electronics corporation, originally established as a pulp mill in 1865. Nokia's main headquarters are in Espoo, Finland, in the Helsinki metropolitan area, but the company's actual roots are in the Tampere region of Pirkanmaa. In 2020, Nokia employed approximately 92,000 people across over 100 countries, did business in more than 130 countries, and reported annual revenues of around €23 billion. Nokia is a public limited company listed on the Nasdaq Helsinki and New York Stock Exchange. It was the world's 415th-largest company measured by 2016 revenues, according to the Fortune Global 500, having peaked at 85th place in 2009. It is a component of the Euro Stoxx 50 stock market index.
Nokia phones beta labs is a service in which beta software for Nokia smartphones are available for public download. The service was originally launched as Nokia Beta Labs in 2007 by Nokia for S60-based Symbian devices, and later for the company's Windows Phone-based Lumia line. After the sale of the Nokia mobile devices division to Microsoft, the website was renamed Lumia Beta Apps. It was discontinued in 2015. The service was revived by HMD Global in 2017 for Nokia Android smartphones, allowing members to test Android 8.0 Oreo beta.
The Nokia 808 PureView is a Symbian-powered smartphone by Nokia. It was first unveiled on 27 February 2012 at the Mobile World Congress (MWC) and released in May 2012. It is the first smartphone to feature Nokia PureView Pro technology, a pixel oversampling technique that reduces an image taken at full resolution into a lower resolution picture, thus achieving higher definition and light sensitivity, and enables lossless digital zoom. It was one of the most advanced camera phones at the time of its release.
Microsoft Lumia is a discontinued line of mobile devices that was originally designed and marketed by Nokia and later by Microsoft Mobile. Introduced in November 2011, the line was the result of a long-term partnership between Nokia and Microsoft—as such, Lumia smartphones run on Microsoft software, the Windows Phone operating system; and later the newer Windows 10 Mobile. The Lumia name is derived from the partitive plural form of the Finnish word lumi, meaning "snow".
Nokia Asha is a discontinued series of low-end feature phones and smartphones produced and marketed by Nokia. The name "Asha" came from the Hindi word meaning "hope".
Nokia Lumia 920 is a smartphone developed by Nokia that runs the Windows Phone 8 operating system. It was announced on September 5, 2012, and was first released on November 2, 2012. It has a 1.5 GHz dual-core Qualcomm Krait CPU and a 4.5" IPS TFT LCD display, as well as a high-sensitivity capacitive touchscreen that can be used with gloves and fingernails; the display is covered by curved Gorilla Glass and has a 9 ms response time. The phone features an 8.7-megapixel PureView camera with OIS; it was the first smartphone camera to implement that technology, as well as to support Qi inductive charging. The phone comes with 32 GB of internal storage, but has no expandable storage.
Lumia imaging apps are imaging applications by Microsoft Mobile and formerly by Nokia for Lumia devices built on the technology of Scalado. The Lumia imaging applications were notably all branded with "Nokia" in front of their names, but after Microsoft acquired Nokia's devices and services business the Nokia branding was superseded with "Lumia", and often updates included nothing but name changes, but for the Lumia Camera this included a new wide range of feature additions. Most of the imaging applications are developed by the Microsoft Lund division. As part of the release of Windows 10 Mobile and the integration of Lumia imaging features into the Windows Camera and Microsoft Photos applications some of these applications stopped working in October 2015.
The Nokia Lumia 1020 is a smartphone developed by Nokia, first unveiled on 11 July 2013 at a Nokia event in New York. It runs Windows Phone 8, but is also Windows Phone 8.1 ready. It contains Nokia's PureView technology, a pixel oversampling technique that reduces an image taken at full resolution into a lower resolution picture, thus achieving higher definition and light sensitivity, and enables lossless digital zoom. It improves on its predecessor, the Nokia 808, by coupling a 41-megapixel 2/3-inch BSI sensor with optical image stabilization (OIS) and a high resolution f/2.2 all-aspherical 1-group Carl Zeiss lens. It was considered to be the most advanced cameraphone when released in September 2013.
The Nokia Lumia 1520 was a flagship Windows Phone phablet smartphone designed and produced by Finnish telecommunications manufacturer Nokia in partnership with American software manufacturer Microsoft. The device was first announced at the Nokia World event on 22 October 2013 in Abu Dhabi, alongside its mid-range phablet stablemate the Nokia Lumia 1320 and Nokia's 10.1 inch Windows RT tablet the Nokia Lumia 2520. Until its discontinuation in the United States on 7 April 2015 the phone served as the flagship device for Nokia's Lumia Series and Microsoft's mobile effort. On 6 October 2015 Microsoft officially announced its flagship phablet successor, the Microsoft Lumia 950 XL, with availability sometime in November 2015.
Microsoft Mobile Oy was a subsidiary of Microsoft involved in the development and manufacturing of mobile phones. Based in Espoo, Finland, it was established in 2014 following the acquisition of Nokia's Devices and Services division by Microsoft in a deal valued at €5.4 billion, which was completed in April 2014. Nokia's then-CEO, Stephen Elop, joined Microsoft as president of its Devices division following the acquisition, and the acquisition was part of Steve Ballmer's strategy to turn Microsoft into a "devices and services" company. Under a 10-year licensing agreement, Microsoft Mobile held rights to sell feature phones running the S30/S30+ platform under the Nokia brand.
The Nokia Lumia 830 is a smartphone developed by Microsoft Mobile and branded as "Nokia" that runs Microsoft's Windows Phone 8.1 operating system. It was announced on September 4, 2014 at Internationale Funkausstellung Berlin and released in October 2014. It is a successor to the 2012 Nokia Lumia 820 and marketed as an "affordable flagship".
Microsoft Lumia 950 is a smartphone developed by Microsoft, officially revealed on 6 October 2015 alongside the larger Lumia 950 XL. The phone was first released on AT&T in the United States on 17 November 2015, and subsequently made available on the Microsoft Store as well as in other countries.
The Microsoft Lumia 950 XL is a smartphone developed by Microsoft, officially revealed on October 6, 2015 and released on November 20, 2015 alongside the smaller Lumia 950. The Lumia 950 XL is the successor to the Nokia Lumia 1520 and is among the first phones to natively run Windows 10 Mobile. The phone is primarily aimed at users desiring a flagship device, in contrast to Microsoft's previous strategy of targeting developing markets with low-end hardware.
Human Mobile Devices (HMD), formally HMD Global, is a Finnish mobile phone manufacturer. The company is made up of the mobile phone business that the Nokia Corporation sold to Microsoft in 2014, then bought back in 2016. HMD began marketing Nokia-branded smartphones and feature phones on 1 December 2016. The company has exclusive rights to the Nokia brand for mobile phones through a licensing agreement. The HMD brand was initially only used for corporate purposes and does not appear in advertising, whereas the name "Nokia Mobile" is used on social media. As it was launched, the abbreviation HMD stood for Hon Hai Mobile Devices. This was in reference to the main shareholder at the time of its creation: the Taiwanese group Foxconn. In January 2024, HMD rebranded to 'Human Mobile Devices', and will use their own branding on future devices alongside that of Nokia.
The Nokia Lumia McLaren is an unreleased smartphone developed by Nokia and Microsoft Mobile that utilised a new technology dubbed "3D Touch".
The Nokia 7 is a mid-range Nokia-branded smartphone running Android, by HMD Global. It was launched on 19 October 2017 and was released on 24 October exclusively in China.
The Nokia 9 PureView is a Nokia-branded flagship penta-camera smartphone developed by HMD Global. It was introduced at the 2019 Mobile World Congress (MWC) in Barcelona, Spain as a successor to the Nokia 8 Sirocco. It alludes to Nokia's previous camera-centric PureView devices, which ended with the Lumia 950 and 950 XL. Like most of HMD's Nokia smartphones of the time, the 9 PureView is part of the Android One program.
The Nokia 7.2 is an Android smartphone produced by HMD Global. The 7.2 was announced on September 6th, 2019 at IFA and prices at launch started at $349 (£249) for the cheapest model.
The Nokia 8.3 5G is a Nokia-branded smartphone released by HMD Global, running the Android One variant of Android. It is HMD's first 5G phone, and was announced on 19 March 2020 alongside the Nokia 5.3, Nokia 1.3, and Nokia 5310 (2020). The Nokia 8.3 5G is claimed by HMD executive Juho Sarvikas to be the first smartphone, which is compatible with every 5G network, operational as of its announcement. It was released in September 2020.