Ride (2012 film)

Last updated
Ride
Lana Del Rey's Ride Title card.png
The film's title card
Directed by Anthony Mandler
Written by Lana Del Rey
Based on"Ride"
by Lana Del Rey
Produced byHeather Heller
Starring
  • Lana Del Rey
  • Ian Seeberg
  • Scott Marlatt
  • Kevin Peterson
  • Josh Kurlups
  • Brian Harlow
  • Shawn Donohue
  • Steve Buchanan
  • Will Thomas
  • Charlie Grant
Cinematography
Edited byJeff Selis
Music byLana Del Rey
Distributed byBlack Hand Cinema
Release date
Running time
10:10
CountryUnited States
LanguageEnglish
Full film
Ride on YouTube

Ride is a 2012 American short music film directed by Anthony Mandler. The film stars Lana Del Rey as Artist, a prostitute who leaves her opulent family and joins a biker gang on the open road. The film was also written by Del Rey, and is based on her song of the same name, from her extended play (EP) Paradise (2012). The film's supporting cast includes Ian Seeberg, Scott Marlatt, and Kevin Peterson as Artist's lovers, and Josh Kurlups, Brian Harlow, Shawn Donohue, Steve Buchanan, Will Thomas, and Del Rey's brother, Charlie Grant as members of a biker gang. Lasting a duration of over 10 minutes, the film serves as its title song's music video. Aside from featuring the song itself, the film also features "confessional monologues" spoken by Del Rey.

Contents

Ride premiered at the Aero Theater in Santa Monica, California on October 10, 2012. Two days later it was released onto the online video platform VEVO. It was distributed by Black Hand Cinema. The film's reception was mixed to positive, with critics complimenting Del Rey's acting, but generating controversy due to the film's portrayal of prostitution, adultery, gun violence, and cultural appropriation.

Plot

The film opens to Artist (Lana Del Rey) in a cowboy-influenced outfit while swinging on a tire swing in the middle of the desert. It then cuts to show her roaming the streets in streetwalker attire while attempting to hitch hike, as a monologue about why she started prostituting plays in the background. Artist reveals that all her family and friends disapprove of her lifestyle, but urges that they are simply unaware of what it feels like to have "your home be where you lay your head". Artist proceeds to perform in a dive bar, revealing that she was a performer, but "not a very popular one". In her closing moments in the bar, she insists that she's always been different, and was "born to be the other woman". As Del Rey says this, a montage of clips showing her and her biker gang play as the titular track, "Ride", begins to play shortly after.[ citation needed ]

Artist has multiple returning clients, or "lovers" (played by Ian Seeberg, Scott "The Wall" Marlatt, and Kevin Peterson, respectively), that she eventually runs away from her home with. After a series of excursions, Artist says she "finally found her home" as she continues to enjoy her new lifestyle moving from motel to motel.[ citation needed ]

During their last night, Artist and her biker gang enjoy some wild times in the empty desert, driving bikes through flames, drinking excessively, and howling at the Moon. This scene is where the infamous "Indian headress" shot with Del Rey is featured. In a monologue at the end of the film, during which scenes are shown of Del Rey sneaking away with the bikers, Artist declares, "I am fucking crazy. But I am free" as she proceeds to swing on her free-hanging tire swing. [1]

Cast and crew

Background and release

Wearing a Native American war bonnet (pictured), Del Rey aims a revolver at her temple while singing "I've got a war in my mind" in the video for "Ride". Gilcrease - Federkopfschmuck.jpg
Wearing a Native American war bonnet (pictured), Del Rey aims a revolver at her temple while singing "I've got a war in my mind" in the video for "Ride".

"National Anthem" director Anthony Mandler teamed up with Del Rey to produce the video for "Ride." [5] [6] The video was a 10-minute-long short film and gathered an audience of 400. [6] On October 10, Del Rey premiered the music video for "Ride" at the Aero Theatre in Santa Monica, California. [7]

Critical reception

NME journalist Lucy Jones compared Del Rey's role in "Ride" to Blanche DuBois' role in A Streetcar Named Desire , calling it a "neurasthenic wreckage." Further reflecting on the Lolita persona, Jones says, "Del Rey's character atrophies into prostitution, seeking safety in other people" throughout the video, which she labels dis-empowering for women, while Del Rey's "suggested acceptance of a young woman selling sex for a roof over her head" might be seen as antifeminist, [2] a word attributed to Del Rey's work since "Video Games." [8] [9] OK! and Vibe also noted the prostitution themes, [10] the latter saying, "Never has the art of prostitution ever looked so, cinematic." [11]

Jones also noted similarities between "Ride" and the video for "Born to Die", specifically Del Rey's scarlet talons, red Converse, crucifix earrings, Stars and Stripes flags, tattoos, and guns. [2] Jones speculated that the monologue was not autobiographical, so much as a jab at her critics. [2] Pitchfork considered the metaphor-festooned monologue "moving." [3] Writers for the New York Observer commented: "As a statement of purpose, it’s absolutely, refreshingly meaningless, not purporting to make any statement beyond provocation; as a creation myth for whoever Lana Del Rey is, it’s tremendously watchable. She strives for little more than that." [12] Amanda Dobbins of New York concluded that the final scene belonged in Del Rey's hall of fame, stating, "it is really something." [13] MTV Buzzworthy's David Greenwald contrasted "Ride" with films such as Easy Rider , mentioning that while it contained traditional American themes, it manages to retain credibility as a pop song on par with Nicki Minaj and Lady Gaga. [14]

Critics took positively to Del Rey's acting in the film. Lucy Jones of NME stated "She’s a good actress; you can see the desire for oblivion and escape in her eyes." [15]

Controversy

"After years of staying true to my own artistic visions, I met Anthony Mandler, who shared my love of all things dark and beautiful and understood my passion and revery for the country that America used to be. He’s helped me to bring the visions of my imagination to life and tell my different life stories through film..."

Lana Del Rey,Rolling Stone

Controversy arose shortly after the release of the film due to its glamorization of prostitution, violence, affairs, and its featuring of religious symbols. The scene in which Del Rey holds a gun to her head and declares she is tired of feeling "fucking crazy" gained controversy due to the feature of Del Rey wearing a Native American headdress before holding a gun suggestively to her temple. Though criticized by some, the scene spawned one of her most famous quotes, and stills from it are prominent within modern-day pop culture, appearing on a variety of merchandise.[ citation needed ] Molly Lambert of Grantland dismissed Del Rey's use of the headdress, stating how "maybe it’s supposed to be a comment on the rampant fetishization of native imagery by bikers here... but [she] can't support it". [16]

The film has been dubbed by some as "romanticizing" or "fetishizing" its topics, particularly its protagonist's relationship with "her men." Lambert of Grantland claimed the film was "peddling a fantasy of tender degradation and commercialized self-objectification as [a] road to freedom from personal demons" stating this 'fantasy' was "dark and strange."

Similarly, Sonic Youth musician Kim Gordon lambasted the video in her book Girl in a Band:

"Today we have someone like Lana Del Rey, who doesn’t even know what feminism is, who believes women can do whatever they want, which, in her world, tilts toward self-destruction, whether it’s sleeping with gross old men or getting gang raped by bikers. Equal pay and equal rights would be nice. Naturally, it’s just a persona. If she really truly believes it’s beautiful when young musicians go out on a hot flame of drugs and depression, why doesn’t she just off herself?” [17]

In a more positive review, Jenn Pelly of Pitchfork praised the film as "a ten-minute (Walt Whitman) tribute to discovering true liberation on the open road".

Legacy

Following the release of Ride in 2012, numerous works of the time were influenced by it. Rolling Stone drew comparisons between the film and Mandler's music video for Taylor Swift's song "I Knew You Were Trouble", primarily due to the use of a "confessional monologue" which is seen as a signature feature in Del Rey's video. [18] [19] In recent years, the film has been cited as having obtained a "cult following". In a review of a Father John Misty performance, Michael Love Michael of PAPER referenced the film stating how he saw it as "iconic" and praised its plot, joking at being where "[Del Rey] rocked a curly weave perm situation and hung out with biker daddies at arcades". [20]

Accolades

Awards

List of awards and nominations
OrganizationsYearCategoryRecipientResult
MTV Video Music Awards 2013 Best Cinematography "Ride"Nominated

Year-end lists

Critic/PublicationListRankRef.
Rolling Stone The Top 10 Best Music Videos of the 2000s & 2010s6 [21]

Related Research Articles

<i>Space Age 4 Eva</i> 2000 studio album by 8Ball & MJG

Space Age 4 Eva is the fifth studio album by American hip hop duo 8Ball & MJG. The album released on November 21, 2000, by JCOR Entertainment and Interscope Records. The music video for the album's first single "Pimp Hard" marked the directorial debut of photographer Anthony Mandler.

<span class="mw-page-title-main">Anthony Mandler</span> American director

Anthony Mandler is an American film, television, and music video director and photographer.

<span class="mw-page-title-main">Lana Del Rey</span> American singer and songwriter (born 1985)

Elizabeth Woolridge Grant, known professionally as Lana Del Rey, is an American singer and songwriter. Her music is noted for its cinematic quality and exploration of tragic romance, glamour, and melancholia, with frequent references to pop culture and 1950s–1970s Americana. Her vintage Hollywood glamour aesthetic is showcased in her music videos. She is the recipient of various accolades, including an MTV Video Music Award, three MTV Europe Music Awards, two Brit Awards, two Billboard Women in Music, and a Satellite Award, in addition to nominations for eleven Grammy Awards and a Golden Globe Award. Variety honored her at their Hitmakers Awards for being "one of the most influential singer-songwriters of the 21st century". In 2023, Rolling Stone placed Del Rey on their list of the "200 Greatest Singers of All Time", while their sister publication Rolling Stone UK named her as "The Greatest American Songwriter of the 21st century".

<span class="mw-page-title-main">Video Games (Lana Del Rey song)</span> 2011 single by Lana Del Rey

"Video Games" is the debut single by American singer-songwriter Lana Del Rey for her second studio album and major label debut, Born to Die (2012). The song was produced by Robopop, while the lyrics were written by Del Rey and Justin Parker. It was first released to the Internet on May 5, 2011, and was later released on her extended play, Lana Del Rey. The song was re-released as the lead single from her second studio album, Born to Die, on October 7, 2011, through Interscope Records. "Video Games" is a baroque pop, dream pop, and downtempo ballad where the protagonist who, despite being ignored by her significant other, resolves to love him regardless.

<span class="mw-page-title-main">Born to Die (song)</span> 2011 single by Lana Del Rey

"Born to Die" is a song by American singer-songwriter Lana Del Rey, taken from her debut major-label and second studio album of the same name. The song was released as the singer's second single on December 30, 2011, through Interscope Records. Musically, "Born to Die" is a pop and trip hop ballad that speaks of a doomed relationship. Critics noted that it features apocalyptic lyrics and strings similar to John Barry compositions. It received a mixed to positive reception from contemporary critics, who praised the song's cinematic arrangement and haunting vocal performance by Del Rey. In 2019, Billboard included the song as one of the 100 songs that defined the 2010s, adding that it influenced "a sonic shift that completely changed the pop landscape". In the United Kingdom, "Born to Die" became Del Rey's second top 10 single, when it peaked at No. 9 for the week ending February 4, 2012.

<i>Born to Die</i> 2012 studio album by Lana Del Rey

Born to Die is the second and debut major-label studio album by American singer-songwriter, and record producer Lana Del Rey. It was released on January 27, 2012, through Interscope Records and Polydor Records. A reissue of the album, subtitled The Paradise Edition, was released on November 9, 2012. The new material from the reissue was also made available on a separate EP titled Paradise.

<span class="mw-page-title-main">Blue Jeans (Lana Del Rey song)</span> 2012 single by Lana Del Rey

"Blue Jeans" is a song by American singer-songwriter Lana Del Rey and the third single from her second studio album, Born to Die (2012). Interscope Records released the track to Italian radios on March 30, 2012. Del Rey wrote it with Dan Heath and producer Emile Haynie. The song combines sadcore, trip hop, and gothic pop over a balladic production.

<span class="mw-page-title-main">National Anthem (Lana Del Rey song)</span> 2012 single by Lana Del Rey

"National Anthem" is a song recorded by American singer-songwriter Lana Del Rey for her second studio album, Born to Die (2012). It was released as a single on June 15, 2012, through Interscope Records as the album's fourth single.

<span class="mw-page-title-main">Ride (Lana Del Rey song)</span> 2012 single by Lana Del Rey

"Ride" is a song by American singer-songwriter Lana Del Rey from her third extended play (EP), Paradise (2012). The song was written by Lana Del Rey and Justin Parker, while produced by Rick Rubin, the song served as the reissue's first single on September 25, 2012 through Interscope Records. "Ride" is a soulful ballad that thematically involves parental problems, alcohol consumption, and loneliness. The cover for the song depicts Del Rey on a tire swing, wearing cowboy boots and a denim jacket.

<i>Paradise</i> (Lana Del Rey EP) 2012 Album by Lana Del Rey

Paradise is the third extended play (EP) by American singer-songwriter Lana Del Rey. It was released on November 9, 2012, in Australasia and November 11, 2012, worldwide by Polydor & Interscope. It was additionally packaged with the reissue of her major-label debut studio album, Born to Die (2012), titled Born to Die: The Paradise Edition. Grant enlisted collaborators including producers Rick Nowels, Justin Parker and Rick Rubin. The EP's sound has been described as baroque pop and trip hop.

"Bel Air" is a song by American singer and songwriter Lana Del Rey. It appears on her third extended play, Paradise. Featuring clips from the "Summertime Sadness" music video, a promotional video for "Bel Air" was released to YouTube in early November 2012. The video has received much critical acclaim. After the release of Paradise, the song charted in the United Kingdom and France.

<i>Tropico</i> (2013 film) 2013 film

Tropico is a 2013 musical short film directed by Anthony Mandler, based on the Biblical story of sin and redemption. Split into three chapters, the film was written by Lana Del Rey, who also starred alongside Shaun Ross. Del Rey plays a dual role, portraying the biblical figure of Eve, as well as Mary, the mother of Jesus, while Ross stars as Adam. The film is set to three songs from Del Rey's 2012 extended play (EP) Paradise.

<span class="mw-page-title-main">Ultraviolence (song)</span> 2014 single by Lana Del Rey

"Ultraviolence" is a song recorded by American singer and songwriter Lana Del Rey for her third studio album, of the same name (2014). It was co-written by Del Rey, and Daniel Heath, and produced by Dan Auerbach. The song was released on June 4, 2014, by Polydor and Interscope Records, as the third single from Ultraviolence. A music video, directed by Francesco Carrozzini, was released on July 30, 2014.

<span class="mw-page-title-main">High by the Beach</span> 2015 single by Lana Del Rey

"High by the Beach" is a song recorded by American singer Lana Del Rey and the first single from her fourth studio album, Honeymoon (2015). Written by Lana Del Rey, Rick Nowels, and Kieron Menzies. A synth-led trap-pop and power pop ballad, it is more uptempo and pop-indebted than Del Rey's previous releases but prominently recalls the hip hop and trip hop influences of her 2012 album, Born to Die. The song is based around electronic production, a trap beat, and an orchestral organ arrangement.

<span class="mw-page-title-main">Lana Del Rey videography</span>

American singer, director and occasional actress Lana Del Rey has appeared in 55 music videos, one documentary film, six short films, seven magazine films, and three commercials, as well as directing a bulk of her work. Del Rey's first appearance was in the short film Poolside (2010) as Lisa, a rich girl who spends her days smoking cigarettes by the pool. She received top billing for the project. Del Rey then went on to write the treatment for two music films, Ride (2012) and Tropico (2013), which were directed by Anthony Mandler. In 2015, Del Rey served as the executive producer of the film Hi, How Are You Daniel Johnston?. She then made appearances as a performer in Tower of Song: A Memorial Tribute to Leonard Cohen and in The King as herself.

<span class="mw-page-title-main">LA to the Moon Tour</span> 2018 concert tour by Lana Del Rey

The LA to the Moon Tour was the fourth headlining concert tour by American singer Lana Del Rey, in support of her fifth studio album and fourth major-label studio album, Lust for Life (2017). The tour began on January 5, 2018, at the Target Center in Minneapolis, and visited cities across North America, South America, Oceania and Europe. Originally scheduled to end September 7, 2018, in Lehavot HaBashan, it ended early in Budapest on August 10, 2018, due to protest associated with the ongoing Israeli–Palestinian conflict.

"The Greatest" is a song by American singer-songwriter Lana Del Rey, taken from her sixth studio album, Norman Fucking Rockwell! (2019). She wrote and produced it with Jack Antonoff. The song was released for digital download as a joint promotional single with "Fuck It I Love You" on August 22, 2019, by Interscope and Polydor Records. An accompanying "double feature" music video with the two was also released. Universal Music Group sent "The Greatest" to Italian radios on September 13, 2019, as the fifth single from the album.

"Fuck It I Love You" is a song by American singer and songwriter Lana Del Rey. It was released as the first promotional single from her album, Norman Fucking Rockwell!, along with "The Greatest". On August 22, 2019, Del Rey released a "double feature" music video for both songs. Later that day, she released the two as a joint-single on digital outlets.

References

  1. Boone, John (2012-10-11). "Lana Del Rey Premieres New Music Video at a Movie Theater, Leaves Fans Sobbing With Joy". E! . Retrieved 11 October 2012.
  2. 1 2 3 4 Jones, Lucy (October 12, 2012). "Lana Del Rey Channels Blanche DuBois In Music Video For 'Ride'". NME. Retrieved March 16, 2017.
  3. 1 2 Pelly, Jenn (12 October 2012). "Watch Lana Del Rey Find "True Freedom" in Her "Ride" Video: Motorcycles, Guns, Art, Men, Liberation". Pitchfork Media . Retrieved 12 October 2012.
  4. Rosen, Christopher (12 October 2012). "Lana Del Rey's 'Ride' Video: 'I Believe In The Country America Used To Be'". The Huffington Post . Retrieved 12 October 2012.
  5. Idolator Staff (2012-10-11). "Lana Del Rey Revs Up For Her "Ride" Video Premiere". Idolator . Archived from the original on 2016-03-12. Retrieved 11 October 2012.
  6. 1 2 Martins, Chris (2012-10-11). "Born to 'Ride': Lana Del Rey Longs for Leather Daddies in New 10-Minute Short Film". Spin . Retrieved 11 October 2012.
  7. "Lana Del Rey premieres her new Ride music video in Santa Monica". Glamour . Archived from the original on October 18, 2012. Retrieved October 11, 2012.
  8. Savage, Mark (27 January 2012). "Love, the law, and Lana Del Rey". BBC . Retrieved 12 October 2012.
  9. Rice, Paul (8 February 2012). "Lana Del Rey's Feminist Problem". Slant Magazine . Retrieved 12 October 2012.
  10. "Lana Del Rey plays a prostitute in new 'Ride' video, has some old truckers for customers". OK! . Archived from the original on 10 June 2013. Retrieved 12 October 2012.
  11. Higgins, Keenan (2012-10-12). "New Videos: Lana Del Rey, Gucci Mane x Birdman, Daz Dillinger, Ace Hood, Project Pat x Nasty Mane x Juicy J". Vibe . Retrieved 13 October 2012.
  12. D'Addario, Daniel (2012-10-12). "Lana Del Rey Debuts Ten-Minute Music Video". New York Observer . Retrieved 12 October 2012.
  13. Dobbins, Amanda (12 October 2012). "'Ride' Video: Lana Del Rey Has a Gun, a Tire Swing, Curly Hair". Vulture . Retrieved 12 October 2012.
  14. Greenwald, David. "New Video: Lana Del Rey, 'Ride'". MTV . Archived from the original on October 22, 2012. Retrieved 13 October 2012.
  15. "Lana Del Rey Channels Blanche DuBois In Music Video For 'Ride'". NME . 12 October 2012.
  16. Lambert, Molly (15 October 2012). "Lana Del Rey Adds 'Biker Gang Prostitute' to Her Collection of Personas in 'Ride'".
  17. "Kim Gordon says that Lana Del Rey doesn't even know what feminism is". NME . 20 February 2015.
  18. Martins, Chris (December 13, 2012). "Taylor Swift's 'I Knew You Were Trouble' Video Is Lana Del Rey's 'Ride' All Over Again |Spin| SPIN Mix | Videos". Spin. Retrieved December 20, 2012.
  19. Dobbins, Amanda (13 December 2012). "Watch T-Swift's 'I Knew You Were Trouble' Video". Vulture. Retrieved December 20, 2012.
  20. "Enjoy This Lovely Father John Misty Cover Of Lana Del Rey's 'Ride'". 25 April 2018.
  21. Spanos, Brittany (31 August 2016). "Readers' Poll: 10 Best Music Videos of 2000s". Rolling Stone .