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Robbie Dickson | |
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Education | Automotive and aviation degrees |
Alma mater | University of Wales |
Occupation(s) | Engineer, inventor, angel investor, entrepreneur |
Known for | Founder of Firgelli Technologies, Firgelli Automations, and the Canadian Bullrun Rally |
Robbie Dickson is a British-Canadian engineer and entrepreneur involved in the Canadian racing industry. Dickson, along with drivers Bill Drossos and Jacques Villeneuve, co-founded the Canadian version of the Bullrun Rally and the Formula One racetrack Area 27. [1]
He was born in the United Kingdom, Dickson became fascinated with supercars after watching the film Cannonball Run as a child. [2] [3] Dickson pursued his passion, and graduated with an engineering degree from the University of Wales. [4]
Dickson initially worked in various engineering positions for automotive companies including BMW, Isuzu and Ford, eventually being recruited as an engine designer by Westport Innovations in Vancouver. [5]
In early 2000, he competed in the Race the Base Event at CFB Cold Lake in Cold Lake, Alberta which took place on the base's runway. During this event, Dickson misjudged the braking distance that was necessary to make the turn at the end of the runway. Consequently, his car spun out of control. [5] As a result, Dickson decided to design a more efficient braking system than the hydraulic brakes that came standard in most supercars. As an engineer, he examined the braking systems of other fast-moving vehicles including trucks and trains. These vehicles relied on an air brake system that was more efficient, as it did not require fluid to be retained and allowed the storage of potential energy. Using the air brake system's principles, Dickson created an auxiliary brake system for supercars. The system engages automatically when speeds greater than 100km/h are reached and the foot brake is applied. [5]
He saw potential in the industry for enhanced safety and founded Attivo Design to market his auxiliary air brake. [5] The technology used by Attivo was manufactured by Firgelli Automations, a company specializing in actuators and control devices, founded by Dickson in 2002. As of 2023, Dickson remains the CEO of Firgelli Automations. [6]
Dickson's love of the film Cannonball Run inspired him to team up with Bill Drossos and Canadian Formula One racer Jacques Villeneuve to create the racetrack and race club Area 27. The track derives its name from Jacques' racing number. [1] [7] [8]
Dickson's group negotiated with the Osoyoos Indian Band for a long-term lease on the land that the 4.9km track was built on. GPS-guided earthmovers traced the layout of the track, and 12,139 feet of concrete was used on the track and its barriers. A special blend of asphalt was made to withstand the heat of the region.
Dickson invested in the track to inspire like-minded drivers to race their track cars. The track became a full-sized racing club, featuring an on-site racing school and a host of other facilities. [9] [10]
He has also created a number of races. He co-founded the Canadian Bullrun Rally, a seven-day tour of the Rocky Mountains for luxury car owners, and the annual Diamond Rally, an invite-only charity rally of 200 supercars, which was once the largest supercar rally in North America. The event is sponsored by Hublot Vancouver, one of Dickson's other ventures. The rally raises money for charity and runs from Vancouver to Whistler and the Okanagan via the Sea-to-Sky Highway. [7] [8]
Dickson is a venture capitalist and angel investor who has supported various businesses, including assisting De Beers Diamond in opening its first jewelry store in Canada. [11] Committed to sustainable innovation, he invests in clean-tech companies focused on environmentally friendly solutions and zero-emission technologies. His portfolio includes investments in Etalim Inc. and other companies developing technologies with potential future applications. [12]
Dickson is an avid car collector and has owned hundreds of automobiles in his lifetime. The first brand-new car he purchased was a custom Lamborghini Aventador Roadster. In 2011, The Vancouver Sun profiled Dickson and his $1,000,000 garage renovation, complete with 120 spotlights, a full-size bar, and a lifelike fiberglass model of Michael Schumacher's F1 Ferrari. [13] [14]