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Company type | Private Limited Company |
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Industry | Bakery |
Founded | April 1998 in Bukit Mertajam, Malaysia |
Founder | Hiro Tan [1] |
Headquarters | Lot 159, Jalan Industri 2/2, Rawang Integrated Industrial Park,, , Malaysia |
Products | Bread, cakes and buns |
Website | www |
Rotiboy is a Malaysian bakery chain based in Rawang, Selangor owned by Rotiboy Bakeshoppe Sdn Bhd. [2] It is known for their signature coffee-flavoured crusted buns modified after the Mexican concha. [3]
The company has more than 100 outlets in Malaysia, Indonesia, Thailand, South Korea, Saudi Arabia and the United Arab Emirates, as well planning to enter China market. [4]
The company was founded in April 1998 in Bukit Mertajam, Penang, [5] [6] with the name generated by accident when the founder's brother called his nephew, "naughty-boy" which sounds like "Rotiboy". [5] In 2002, the company migrated to Wisma Central, Jalan Ampang, Kuala Lumpur. Rotiboy successfully expanded in Klang Valley, [5] and in 2022, Rotiboy opened up its first franchise in East Malaysia in Kuching, [7] Sarawak, followed by other cities in the region such as Sibu, Bintulu and Miri. [8] [9]
In May 2004, Rotiboy International Pte Ltd was established in Singapore. Between 2004 and 2007, Rotiboy has expanded its operations to Singapore, Indonesia, Thailand and South Korea. [5] In 2012, Rotiboy opens its stores in United Arab Emirates and Saudi Arabia. [5]