Sanex

Last updated
Sanex
Product type Personal care
Owner Colgate-Palmolive (2011–present)
Country United Kingdom
Previous owners Sara Lee Corporation (until 2009)
Unilever (2009–2011)
TaglineKeep Skin Healthy
Website www.sanex.co.uk

Sanex is a brand of personal care products owned by Colgate-Palmolive. It is sold in European countries (including United Kingdom, Netherlands, Belgium, France, Spain, Portugal, Denmark, Greece, Poland, Norway and Croatia) and South Africa. In 2011, the brand was acquired by Colgate-Palmolive from Unilever for £580 million. [1] [2]

Contents

Products

Product lines include deodorant, shower gel, liquid hand soap and body, face and hand moisturisers.

Controversy

On August 19, 2025, A TV advert from Sanex shower gel which showed black skin as cracked and white skin as smooth has been banned for reinforcing a racial stereotype by the Advertising Standards Authority (ASA). [3]

See also

References

  1. "Colgate to Buy Unilever's Sanex Unit for About $940 Million". Bloomberg . March 24, 2011. Retrieved June 15, 2016.
  2. "Colgate buys Sanex from Unilever for $940 million". Reuters. 2011-03-23. Retrieved 2020-04-15.
  3. "Sanex shower gel ad banned over racial stereotype". 20 August 2025.