"Whopper Whopper" | |
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Song by Burger King | |
Released | February 3, 2023 (Spotify) |
Length | 1:00 |
Label | Burger King |
![]() Whopper logo used in the advertisements | |
Agency | O'keefe, Reinhard & Paul, LLC [1] |
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Client | Burger King |
Language | English |
Running time | 0:15-0:30 |
Product | |
Release date(s) | November 2022 |
Country | United States |
"Whopper Whopper" is a song by American fast food restaurant chain Burger King that serves as a jingle for the advertisement of the chain's signature hamburger, the Whopper. It is part of Burger King's advertising campaign You Rule! and a variation of The Burger King jingle. [2] [3] Beacon Street Studios developed the song and other versions of it. [1] The jingle is known for its use on a television advertisement, also known by the same name, released on November 17, 2022. [2] The song, and "Burger Cheese Burger Cheese," were released as a single named "You Rule. Jingles" onto Spotify on February 3, 2023. [4]
Reception towards the song is mixed, with some people liking it and many others finding it irritating. [5] News outlets have described the song as viral, [3] catchy, [1] and an earworm. [6] During the 2023 NFL playoffs, some fans expressed frustration at hearing the song during ad breaks. [3] In 2023, the advertisement was not played at Super Bowl LVII, [7] with Burger King instead opting to release the song on Spotify. The song has now become an Internet meme. [8]
More recently, Steve Aoki and MTV created a remix for the song, which got a good amount of recognition.[ citation needed ]