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![]() Diageo world headquarters in Great Marlborough Street, London, England | |
Company type | Public |
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Industry | Drink industry |
Predecessors | |
Founded | 17 December 1997 |
Headquarters | London, England |
Key people |
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Products | Alcoholic beverages: spirits, beer and wine |
Revenue | ![]() |
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Total assets | ![]() |
Total equity | ![]() |
Number of employees | 30,000 (2024) [2] |
Subsidiaries | United Spirits (55.9%) [1] |
Website | diageo |
Diageo plc is a British multinational alcoholic beverage company headquartered in London, England. It operates from 132 sites around the world and operates in nearly 180 countries. [1] [3] It is a major distributor of Scotch whisky and other spirits, with distilleries producing 40% of all Scotch whisky with over 24 brands. [4]
Diageo was formed in 1997 from the merger of Guinness plc and Grand Metropolitan. [5] The company was created by executives Anthony Greener and Philip Yea at Guinness, along with George Bull and John McGrath of Grand Metropolitan. [6] Shares in Diageo began trading on the London Stock Exchange on 17 December 1997. [7]
The name Diageo was created by branding consultancy Wolff Olins in 1997. [8] It derives from the Latin word diēs, meaning "day", and the Greek root geo-, meaning "earth". [9]
As of August 2025: [10]
For the year ended 30 June 2025, Diageo reported organic net sales growth of 1.7%, driven by organic volume growth of 0.9% and positive price/mix of 0.8%. Net debt stood at US$21.9 billion with a leverage ratio of 3.4x net debt to adjusted EBITDA. [3]
Diageo owns over 200 brands across spirits, beer and wine categories. [14]
The company also holds a 34% stake in Moët Hennessy, which includes Dom Pérignon, Moët & Chandon, and Veuve Clicquot. [1]
In May 2025, Diageo became the Official Spirits Supporter for the 2026 FIFA World Cup in North, Central and South America. [20]
Guinness became the Official Beer of the Premier League in 2024 in a four-year partnership through 2027-28. [21]
Diageo operates DRINKiQ, a responsible drinking website available at www.drinkiq.com providing information about alcohol consumption. [22]
The company's ESG action plan, Spirit of Progress, includes targets such as reaching one billion people with messages of moderation by 2030 and educating 10 million young people about the dangers of underage drinking through its SMASHED partnership. [23]