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Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries. Distribution is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion.
Marketing management is the strategic organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities.
A value chain is a progression of activities that a business or firm performs in order to deliver goods and services of value to an end customer. The concept comes from the field of business management and was first described by Michael Porter in his 1985 best-seller, Competitive Advantage: Creating and Sustaining Superior Performance.
The idea of [Porter's Value Chain] is based on the process view of organizations, the idea of seeing a manufacturing organization as a system, made up of subsystems each with inputs, transformation processes and outputs. Inputs, transformation processes, and outputs involve the acquisition and consumption of resources – money, labour, materials, equipment, buildings, land, administration and management. How value chain activities are carried out determines costs and affects profits.
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Sustainability brands are brands that undertake sustainable practises in the workings of their business and champion them.
HP Cloud was a set of cloud computing services available from Hewlett-Packard. It was the combination of the previous HP Converged Cloud business unit and HP Cloud Services, an OpenStack-based public cloud. It was marketed to enterprise organizations to combine public cloud services with internal IT resources to create hybrid clouds, or a mix of private and public cloud environments, from around 2011 to 2016.
Samsung Electronics Co., Ltd. is a South Korean multinational major appliance and consumer electronics corporation headquartered in Yeongtong-gu, Suwon, South Korea. It is currently the pinnacle of the Samsung chaebol, accounting for 70% of the group's revenue in 2012.
Dennis Miloseski is an American product and design executive, entrepreneur, inventor, speaker, and co-founder and executive board member of Palm Ventures Group, Inc. Miloseski studied design at the Art Institute of Pittsburgh and business at Harvard Business School, Executive Education. Born in Detroit, Michigan, Miloseski relocated to the San Francisco Bay Area in 1998 and began his career in the Silicon Valley.
References
- ↑ "What is Strategic Design?". Helsinki Design Lab, Sitra.
- ↑ Holland, Ray; Lam, Busayawan (2014). Managing Strategic Design. New York: Palgrave Macmillan. p. 4. ISBN 9781137325945.
- ↑ Zinkan, George (2011). Advertising Research: The Internet, Consumer Behavior, and Strategy. Chicago: Marketing Classics Press. p. 5. ISBN 9781613112717.
- ↑ Holston, David (2011). The Strategic Designer: Tools & Techniques for Managing the Design Process . Avon, MA: Simon and Schuster. ISBN 9781600617997.
- ↑ Strategic Design
- ↑ Duan. M., ″Getting jump on good ideas″, Silicon Valley / San Jose Business Journal, 12 January 2007.
- ↑ http://www.hp.com/hpinfo/globalcitizenship/08gcreport/pdf/hp_fy06_gcr.pdf [ bare URL PDF ]
- ↑ Chung, K.; Freeze, K., "Design Strategy at Samsung Electronics: Becoming a Top-Tier Company″, Design Management Institute Case Study - Harvard Business School Publishing, 2008.
- ↑ Krishnan, R.; Kumar, K., ″Capturing Value in Global Markets: The Case of Samsung Electronics″, SCMS Journal of Indian Management - Indian Institute of Management, October - December 2005.
- ↑ Chung, K.; Hardy, T.; So, S., ″Strategic Realization″ , Design Management Journal, Winter 2000.