Airblue

Last updated
Airblue
Airblue Logo.svg
IATA ICAO Callsign
PAABQAIRBLUE
Founded2003;21 years ago (2003)
Commenced operations18 June 2004;19 years ago (2004-06-18)
Hubs Jinnah International Airport (Karachi)
Focus cities
Frequent-flyer program Blue Miles
Subsidiaries Airbahn
Fleet size12
Destinations14 [1]
Headquarters Islamabad Stock Exchange Towers
Islamabad-44000, Pakistan
Key people
Employees4,100
Website airblue.com

Airblue Limited (stylized as airblue) is a private Pakistani airline with its head office on the ground floor of the Islamabad Stock Exchange (ISE) Towers in Islamabad, Pakistan. [2] Airblue operates scheduled domestic and international flights, the latter to Saudi Arabia and the United Arab Emirates. As of February 2024, the airline serves three countries and 17 routes. [1] [3]

Contents

History

The airline was established in 2003 by Tariq Chaudhary, a Pakistani-American IT professional. [4] Airblue started operations on 18 June 2004 with three leased Airbus A320-200 aircraft serving Karachi–Lahore, and Karachi–Islamabad with three daily flights in each direction. [5] The airline was inaugurated in 2004 by Prime Minister Zafarullah Khan Jamali.

An Airblue Airbus A320-200 at Dubai International Airport Airbus A320-214, Airblue AN2243785.jpg
An Airblue Airbus A320-200 at Dubai International Airport
A now-retired Airblue Airbus A340-300 taking off from Istanbul Ataturk Airport after maintenance. AIrBlue A340-300 AP-EDE IST 27-Nov-2012.jpg
A now-retired Airblue Airbus A340-300 taking off from Istanbul Atatürk Airport after maintenance.

During the first year the airline became very popular, [6] which allowed the airline to compete directly with the flag carrier Pakistan International Airlines and the two other private carriers, flying more than 400,000 passengers in the first year with a load factor of over 90%. [7] This allowed the airline to expand into more cities in Pakistan including Peshawar, Quetta and Nawabshah. [5]

On 14 August 2005 Airblue launched its first international flight from Karachi to Dubai. [5] On June 4, 2007, Airblue launched its inaugural flight to Manchester using the Airbus A321. [8]

Airblue changed its IATA code from ED to PA in June 2012, the new code originally belonged to the defunct and once iconic carrier Pan American World Airways. In 2011 the airline launched service to Istanbul’s Sabiha Gokcen Airport - a route that was ultimately terminated.

In June 2012, Airblue finalised an agreement to acquire one Airbus A320 and two leased A340-300s for existing and new international routes. It was also looking at various types of turboprop aircraft for new domestic routes but this plan was eventually dropped. The A340s joined the fleet in October 2012, enabling the airline to strengthen its Manchester route with nonstop flights as well as launch a second UK destination Birmingham in September 2013 and connect both stations with Lahore. The A340s later also flew to the Middle East. Technical issues related to the aircraft eventually led to them being phased out by January 2014; they had been leased for a five-year term. UK operations also ended with Birmingham being dropped after just three months' service and Manchester ending in January 2014.

Destinations

Islamabad Stock Exchange Towers - Airblue's headquarters Ise building2.png
Islamabad Stock Exchange Towers - Airblue's headquarters

Airblue serves the following destinations as of August 2018, [9] the list also includes former routes.

CountryCityAirportStatusRefs
Oman Muscat Muscat International Airport Terminated [10]
Pakistan Faisalabad Faisalabad International Airport Terminated [11]
Islamabad Islamabad International Airport Focus city [10]
Karachi Jinnah International Airport Hub [10]
Lahore Allama Iqbal International Airport Focus city [10]
Multan Multan International Airport [10] [12]
Peshawar Bacha Khan International Airport [10]
Quetta Quetta International Airport [11]
Rahim Yar Khan Shaikh Zayed International Airport Terminated [10]
Sialkot Sialkot International Airport Terminated [10]
Skardu Skardu International Airport [13]
Saudi Arabia Dammam King Fahd International Airport Terminated [10]
Jeddah King Abdulaziz International Airport Focus city [10]
Medina Prince Mohammad bin Abdulaziz Airport [10]
Riyadh King Khalid International Airport [10]
Turkey Istanbul Istanbul Sabiha Gökçen International Airport Terminated [14]
United Arab Emirates Abu Dhabi Abu Dhabi International Airport Focus city [10]
Dubai Dubai International Airport Focus city [10]
Ras Al Khaimah Ras Al Khaimah International Airport [10]
Sharjah Sharjah International Airport [10]
United Kingdom Birmingham Birmingham Airport Terminated [15]
Manchester Manchester Airport Terminated [16]

Services

Cabin

Airbus A320-231, Airblue AN1210295.jpg
The interior of an Airblue Airbus A320-200
Airblue 321-200 - Economy Class View.jpg
The interior of an Airblue Airbus A321-200

All aircraft in the fleet have a 3-by-3 layout in an all-economy cabin; and have overhead video screens. Airblue formerly had a business class section but dropped it due to exogenous economic factors.

eTicketing

Airblue was the first airline in Pakistan to introduce e-ticketing, wireless check-in, and self-check-in kiosk facilities. The airline also uses Sabre, a ticket distribution system.

Frequent flyer program

The Airblue frequent flyer program is called "Blue Miles". Passengers start at the base level where sign-up is free. Once passengers earn enough miles, there are upgrades to the Blue Card followed by the Platinum Card. In May 2009, the airline allied with Faysal Bank to offer credit cards. [17]

Lounges

Airblue inaugurated its premium lounge at Jinnah International Airport, Karachi in November 2008. It has since been closed.[ when? ] Named the Blue Lounge International, it was designed for business class passengers, credit card holders, and privileged customers. The lounge offered Internet facilities, cable television, newspapers and magazines, massage chairs, and a snack bar. It was located in the international terminal of the airport.[ citation needed ]

Cargo operations

Airblue has launched an e-Cargo service to cater to air freight markets of Pakistan, the United Arab Emirates, and the United Kingdom. [18] According to a press release, e-Cargo will broaden the base of cargo and permit certified agents to book freight directly online opening the inventory through Web.

Fleet

Current fleet

Airbus A320-232, Airblue (Atlasjet Airlines) AN0991531.jpg
Airblue Airbus A320-200 flying at Dubai International Airport on January 10, 2006.
AP-BJB Air Blue A321 (9557404026).jpg
Airblue Airbus A321-200 taking off from Manchester Airport on June 26, 2009. Note: This aircraft crashed into the Margalla Hills on July 28, 2010, killing all 146 passengers and 6 crew members.

As of November 2023, the Airblue fleet consists of the following aircraft. [19]

AircraftIn serviceOrdersPassengers
Economy
Notes
Airbus A320-200 5180
Airbus A321-200 5220
Airbus A321neo 23235
Total12

Former fleet

AP-BIE A319-112 Air Blue (6971731184).jpg
Airblue Airbus A319 taxing at Dubai International Airport on April 26, 2012.
AIrBlue A340-300 AP-EDE IST 27-Nov-2012.jpg
A now-retired Airblue Airbus A340-300 taking off from Istanbul Atatürk Airport after maintenance.
Windrose Airlines Airbus A321-200 UR-WRH.jpg
Airblue Airbus A321-200 leased from Windrose Airlines at Benazir Bhutto International Airport in June 2016.
AircraftIntroducedRetired
Airbus A319-100 20082014
Airbus A330-200 [20] 20152016
Airbus A340-300 20122014
ATR 72-600 [21] 20152015

Accidents and incidents

Airblue Flight 202, registration AP-BJB crashed as on 28 July 2010. The aircraft is seen here at Manchester Airport on June 24, 2010, 1 month before. Airblueflight202crashaircraft.jpg
Airblue Flight 202, registration AP-BJB crashed as on 28 July 2010. The aircraft is seen here at Manchester Airport on June 24, 2010, 1 month before.

Partnerships

In November 2017 Airblue extended its partnership with PepsiCo. [25] Airblue had a contractual partnership with the Ukrainian Windrose Airlines for a three-year wet-lease of some Windrose aircraft. These aircraft carried the Windrose livery with Windrose crew and a mixture of Windrose and Airblue cabin crew. This wet-lease expired in 2016.

See also

Related Research Articles

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References

Citations

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  3. "Airblue Flights and Destinations - FlightConnections". www.flightconnections.com. 2024-02-13. Retrieved 2024-02-13.
  4. "Pakistan's AirBlue gets ready to go". Flight Global.
  5. 1 2 3 Schmitz 2006, p. 57.
  6. "Pakistan’s popular private airline AirBlue to begin Flights to the UK in May" Pakistan Times, Printed Jan 28, 2007,
  7. Schmitz 2006, p. 58.
  8. "AirBlue Begins Pakistan-UK Flights from June 1". Archived from the original on 2010-01-02. Retrieved 2009-12-30.
  9. "Flight Schedule". airblue.
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  11. 1 2 "Airblue former map". Archived from the original on 2016-11-05. Retrieved 2016-11-19.
  12. "Airblue ATR72 service advertisement".
  13. "Airblue Launches Karachi Gawadar Flights". Pakistan Economist. Archived from the original on 2016-11-05. Retrieved 2016-11-19.
  14. Rizvi, Muzaffar. "Airblue starts Istanbul service". Khaleej Times.
  15. "Air Blue suspends Birmingham to Pakistan flights". BBC News . 21 November 2013. Archived from the original on 19 February 2015. Retrieved 8 May 2021.
  16. "Airblue Cancels Islamabad – Manchester Service from late-January 2014". Routes Online. 20 January 2014. Archived from the original on 19 November 2016.
  17. "Promotional Campaign Launched". Archived from the original on 2010-01-02. Retrieved 2009-12-30.
  18. "Airblue - Become a Certified Airblue eCargo Agent". www.airblue.com.
  19. AirBlue Fleet Details and History planespotters.net, access date 5 February 2021
  20. "AirBlue wet-leases Ukrainian A330-200". ch-aviation.
  21. "Air Blue Fares Offers and Booking | Traveleap". 8 June 2017.
  22. "Crash: AirBlue A321 near Islamabad on Jul 28th 2010" . Retrieved June 24, 2010.
  23. "Crash: AirBlue A321 near Islamabad on Jul 28th 2010, impacted mountainous [sic] terrain near the airport". The Aviation Herald. Retrieved 28 December 2011.
  24. "Live Flight Tracker - Real-Time Flight Tracker Map".
  25. Pepsi co., Airblue. "Airblue's partnership with Pepsi co".

Bibliography

Commons-logo.svg Media related to Airblue at Wikimedia Commons