Background and recording
On 19 January 2018,Who released "Ignore Me",her first single as an independent artist after parting ways with RCA Records in 2017. [4] [5] She felt it was a necessary step,as the sometimes lagging and slow-paced corporate nature of record labels prevented her from releasing music at the pace she wanted to. [4] In 2018,Who released a remixed version of Widelife's "All Things (Just Keep Getting Better)" to be used as the theme song for season two of the Netflix reboot Queer Eye . [6] [7] A music video was released featuring the cast of Queer Eye and Who. [8] [9] [10]
On 14 November 2018,"Between You and Me" was released as another new single. It was the first single from her then-forthcoming album that had not been previously released on the album's precursory EP. [11] With the release of this single,Betty Who used different shades of blue and photos of herself on her social media profiles to release lyrics to the song. [12] The lyrics that were revealed were "You've got one hand on the wheel","Sitting at the red light,tensions are high,vibe you could cut with a knife",and "just between you &me,I can feel something here,wondering if you do too". An Instagram post by Betty Who on the day after the release showed that the single already had 22,310 streams on Spotify,and had risen to 31,000 streams two hours later. [13] By 12 December 2018,streams had surpassed 500,000. [14] The music video for this song dropped on 28 November 2018,in which Betty Who plays herself as well as her own love interest. She performed "Language" on Full Frontal with Samantha Bee in August 2019. A music video was for "The One" was released on 20 February 2020.
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