Burn Slow (EP)

Last updated

Burn Slow
Jaira Burns - Burn Slow EP.png
EP by
Jaira Burns
ReleasedJuly 27, 2018 (2018-07-27)
Recorded2017–18
Genre
Length25:58
Label Interscope
Producer
Singles from Burn Slow
  1. "Burn Slow"
    Released: August 11, 2017
  2. "Okokok"
    Released: March 9, 2018
  3. "Sugarcoat"
    Released: May 11, 2018
  4. "Low Key in Love"
    Released: June 15, 2018

Burn Slow is the debut extended play (EP) by American singer-songwriter Jaira Burns. It was released on July 27, 2018 via Interscope Records. The project was preceded by the singles "Burn Slow", "Okokok", "Sugarcoat" and "Low Key in Love", which were released on August 11, 2017, March 9, May 11 and June 15, 2018, respectively.

Extended play Musical recording longer than a single, but shorter than a full album

An extended play record, often referred to as an EP, is a musical recording that contains more tracks than a single, but is usually unqualified as an album or LP. Contemporary EPs generally contain a minimum of three tracks and maximum of six tracks, and are considered "less expensive and time-consuming" for an artist to produce than an album. An EP originally referred to specific types of vinyl records other than 78 rpm standard play (SP) and LP, but it is now applied to mid-length CDs and downloads as well.

Jaira Burns American singer-songwriter

Jaira Burns is an American singer-songwriter. She began her music career by uploading covers on YouTube. Burns made her debut in 2017 with the single "Ugly", which was featured in a commercial for Beats Electronics and Balmain headphone collaboration starring Kylie Jenner. She then released "Burn Slow" a few months later, which serves as the title track of her debut extended play, which was released in July 2018.

Interscope Records is an American record label owned by Universal Music Group through its Interscope Geffen A&M imprint. It was founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Warner Music Group's Atlantic Records. At the time, it differed from most record companies by giving decision-making authority to its A&R staff and allowing artists and producers complete creative control. It had its first hit records less than a year after it was founded, and achieved profitability in 1993. Iovine served as chairman and CEO until May 2014, when he was succeeded by John Janick.

Contents

Background and promotion

On June 16, 2017, Burns released her debut single, "Ugly" which was featured in a commercial for Beats Electronics and Balmain headphone collaboration starring Kylie Jenner. [2] [3] An accompanying music video for the track, directed by Wiissa was released on June 28. [4] However, it was ultimately removed from the final track listing. [5] On August 11, she released the lead single of the record titled "Burn Slow". [6] The music video directed by Alexandra Gavillet was later released on September 6. [7] [6] On October 20, she released another single titled "High Rollin", which was removed from the final track listing as well. [8] On March 9, she released the second single titled "Okokok", and on May 2, 2018 the music video directed by Lucy Sandler was released. [9] [10] On May 11, she released the third single titled "Sugarcoat" and on June 6, a music video directed by Sophia Ray was released. [11] [12] On June 15, the fourth single titled "Low Key in Love" was released. [13]

Ugly (Jaira Burns song) Jaira Burns song

"Ugly" is the debut single by American singer-songwriter Jaira Burns. It was released on June 16, 2017 by Interscope Records as a single. "Ugly" was featured in a commercial for Beats Electronics and Balmain headphone collaboration starring Kylie Jenner. It was written by Henry Walter, Alexandra Hughes, Brett McLaughlin, Mathieu Jomphe-Lepine and produced by Cirkut and Billboard. Lyrically, the song talks about a hookup gone wrong. To promote the song, an accompanying music video for the track was released on June 28, 2017. It peaked at number 13 on the Spotify U.S. Viral 50 chart.

Beats Electronics LLC is a subsidiary of Apple Inc. that produces audio products. Headquartered in Culver City, California, the company was founded by music producer and rapper Dr. Dre and Interscope Records co-founder Jimmy Iovine.

Balmain is a French luxury fashion house that was founded by Pierre Balmain in 1945. It currently operates 16 monobrand stores, including locations in New York, Los Angeles, Las Vegas, Miami, and in Milan's Via Montenapoleone.

Critical reception

Michael Love Michael of Papermag wrote positively about the record saying that "it's packed with ephemeral, slow-burning energy. But don't be fooled: there are some legit bangers on this record." [14]

Track listing

Credits taken from Qobuz. [15]

No.TitleWriter(s)Producer(s)Length
1."Okokok"
Skyler Stonestreet

Skyler Stonestreet is an American musician and singer-songwriter based in Los Angeles, California. She is a writer and vocalist on hit tracks such as The Chainsmokers' "Kanye", Dua Lipa (“IDGAF”) and has also written songs for artists such as Marshmello, Sabrina Carpenter, and many more. As a writer and a featured vocalist Skyler can be heard on tracks from acts such as Seven Lions ("Freesol") and Cheat Codes and Nicky Romero ("Sober").

Noise Club3:06
2."Sugarcoat"
Sizzy Rocket American singer

Sabrina Louise Bernstein is an American musician, singer, and songwriter. In 2016, she released her debut album, Thrills, and toured the record nationwide as direct support for Kitten. In the same year she started independent record label Diet Punk Records. On this new label, Rocket collaborated with The Kick-Drums to create a punk rock band called Shiny Wet Machine.

ADP3:24
3."Burn Slow"

The Jackie Boyz was an American multi-platinum singer-songwriter duo that consisted of two brothers, Carlos Battey and Steven Battey. The Jackie Boyz were acquired by Universal Music Publishing as songwriters in 2009.

Ryan Tedder American singer, songwriter, record producer, and multi-instrumentalist from Oklahoma

Ryan Benjamin Tedder is an American singer, songwriter, musician, and record producer. As well as being the lead vocalist of the pop rock band OneRepublic, he has an independent career as a songwriter and producer for various artists, including Adele, Backstreet Boys, Beyoncé, Big Time Rush, Camila Cabello, Charlie Puth, Demi Lovato, Ed Sheeran, Foster the People, Hailee Steinfeld, Hilary Duff, Jennifer Lopez, Jonas Brothers, Jordin Sparks, Kelly Clarkson, Leona Lewis, Lil Nas X, Logic, Maroon 5, MØ, One Direction, Paul McCartney, Pink, Selena Gomez, Shawn Mendes, Taylor Swift, U2, Westlife, and Zedd.

  • Stephens III
  • Tedder
3:12
4."Low Key in Love"
Kleinstub3:24
5."This Time Around"
2:58
6."Bounce Right Back"
  • Stephens III
  • Tedder
  • Georgia Ku
  • Stephens III
  • Tedder
3:20
7."Didn't I"
  • Eman
  • Goldstein
3:09
8."Waste Away"
  • Ghantous
  • Hetrick
  • Jay Weathers
3:25
Total length:25:58

Personnel

Credits adapted from Tidal. [16]

Release history

RegionDateFormat(s)LabelRef.
VariousJuly 27, 2018 Interscope Records [5]

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Sugarcoat (Jaira Burns song) single by Jaira Burns

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References

  1. ↑ "Jaira Burns on Her New EP 'Burn Slow' & Why Janet Jackson Serves as a Major Inspiration". Billboard. Retrieved November 8, 2018.
  2. ↑ Pickens, Ashley (June 28, 2017). "Songstress Jaira Burns Releases Visual For Debut Single 'Ugly'". Vibe . Retrieved May 11, 2018.
  3. ↑ Calvario, Liz (July 19, 2017). "EXCLUSIVE: Get a Behind-the-Scenes Look at Kylie Jenner's Campaign for Balmain's New Beats By Dre Headphone Co". Entertainment Tonight . Retrieved May 11, 2018.
  4. ↑ Nazim, Hafeezah (June 28, 2017). "Jaira Burns Embarks On A Mischievous Adventure In Her New Music Video". Nylon . Retrieved May 14, 2018.
  5. 1 2 "Burn Slow by Jaira Burns". iTunes Store (US). July 27, 2018. Retrieved July 28, 2018.
  6. 1 2 Ortiz, Edwin (September 6, 2017). "Premiere: Watch Jaira Burns' Captivating Video for 'Burn Slow'". Complex . Retrieved May 16, 2018.
  7. ↑ "Burn Slow - Jaira Burns". Vevo . September 6, 2017. Retrieved May 16, 2018.
  8. ↑ "High Rollin - Single by Jaira Burns". iTunes Store (US). October 20, 2017. Retrieved May 22, 2018.
  9. ↑ Love Michael, Michael (March 9, 2018). "Bops Only: 10 Songs You Need To Start Your Weekend Right". Papermag . Retrieved May 18, 2018.
  10. ↑ Wass, Mike (May 2, 2018). "Jaira Burns Moves On In Her Cute & Colorful 'OKOKOK' Video". Idolator . Retrieved May 18, 2018.
  11. ↑ Wass, Mike (May 11, 2018). "The Drop: Your Guide To New Music Friday Featuring Andrew McMahon & Kiiara". Idolator . Retrieved May 23, 2018.
  12. ↑ "Sugarcoat - Jaira Burns". Vevo . June 6, 2018. Retrieved June 6, 2018.
  13. ↑ "Low Key in Love - Single by Jaira Burns". iTunes Store (US). June 15, 2018. Retrieved July 28, 2018.
  14. ↑ Love Michael, Michael (July 27, 2018). "Bops Only: 10 Songs You Need to Start Your Weekend Right". Papermag . Retrieved July 28, 2018.
  15. ↑ "Burn Slow – Jaira Burns – Download and listen to the album". Qobuz . July 27, 2018. Retrieved July 28, 2018.
  16. ↑ "Burn Slow / Jaira Burns TIDAL". Tidal . July 27, 2018. Retrieved July 29, 2018.
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