Feed Me Diamonds

Last updated
Feed Me Diamonds
MNDR - Feed Me Diamonds (cover artwork).png
Studio album by
ReleasedAugust 14, 2012 (2012-08-14)
StudioWonderSound, New York City
Genre
Length44:25
Label Ultra
Producer
MNDR chronology
E.P.E.
(2010)
Feed Me Diamonds
(2012)
Hell to Be You Baby
(2021)
Singles from Feed Me Diamonds
  1. "#1 in Heaven"
    Released: January 17, 2012
  2. "Faster Horses"
    Released: July 17, 2012
  3. "Feed Me Diamonds"
    Released: December 17, 2012

Feed Me Diamonds is the debut studio album by American musician MNDR. It was released on August 14th, 2012 through Ultra Records. It is an electropop, synth-pop and dance-pop album written and produced almost entirely by MNDR and collaborator Peter Wade, featuring songs discussing themes of society, politics and relationships. Three singles were released prior – "#1 in Heaven", "Faster Horses" and "Feed Me Diamonds".

Contents

Background

Following the release of debut EP E.P.E. and a commercial breakthrough with Mark Ronson collaboration "Bang Bang Bang" in 2010, Amanda Warner had soon begun working on her debut album, rejecting multiple offers of collaboration. [1] Work on it was said to be nearly finished by the beginning of January 2011, with an initial release date predicted for later that month. [2] However, Feed Me Diamonds would end up delayed multiple times. First, until spring of that year. [1] The next premiere date was set as summer (late July, early August) of 2012. [3] [4] By May 14, a final release date of August 14 was announced in a press release, alongside the record's title and track list. [5]

The delays came as a result of Warner taking a long time to find a record label to sign with, denying ones who wanted to offer A&R services, believing she "didn't need to go through that process". [6] Certain songs had been partially written for a year before the album's release. [7] According to the artist, Feed Me Diamonds was crafted with the desire "to make an album that was timeless in sonics and writing". [8]

Composition

Feed Me Diamonds covers a range of "esoteric subjects" [9] set to a backdrop of "mostly […] uptempo" [10] electropop [11] , synth-pop and dance-pop [12] music which draws influences from many subgenres of EDM, among them acid house, Miami bass, [13] electroclash and techno, as well as 1980s, European and industrial sounds [14] and touches of dubstep. [11] Across the album, Amanda Warner's vocal performances "[veer] between aerobic bounce and sang-froid remove". [15]

Album opener "#1 in Heaven" was born out of Warner's obsession with Patty Hearst. [7] Its sounds is defined by "squelchy, Johnny Jewel-like keyboard lines, seesawing, disorientating rhythms and celestial harmonies", [16] with a "sky-scraping" chorus that quotes a well-known statement Hearst made following her 1975 arrest. [17] [18] The following track, "Stay", "follow[s] a similar progression" as its predecessor [19] and discusses the desire to "be frozen in the good moments" of a relationship despite moving on from it. [7] "Faster Horses" is a "euphoric floor-thumper" [12] with a more prominent European techno sound. [14] An "apocryphal" Henry Ford quote ("If the public asked me what to make, they'd ask me to make faster horses") served as a source of inspiration for the title and lyrics. [11] It was born out of Warner's frustration with pressures to create radio-friendly music and "be something [she's] not". [7] [20] The next two tracks, "Blue Jean Youth" and "Fall in Love with the Enemy", focus on emotional topics. The former, on teenage obsessions, while the latter is about "sexuality and passion", "[being] taken advantage of and liking that". [7] "Fall in Love with the Enemy", consisting of "brick-heavy horns" and "triple-time claps on the counter-rhythm", [13] drew comparison to "prime Robyn". [15] The sixth of twelve songs, titled "U.B.C.L.", is the longest. The "loopy club anthem", a rework of MNDR's first-ever single, "C.L.U.B.", is built on "tight bass with wonky synths and restless percussion". [11] [21]

The title track of Feed Me Diamonds is also its only ballad, one that discusses death [22] and focuses on Warner's vocals, [23] with a backing of "somber", "layered", "dramatic" [22] and "sparse" production, [13] [14] featuring a "lonely bass pulse with lush pizzicato strings". [21] It serves as an homage to Marina Abramović, who claimed that her father was murdered by being fed finely-ground diamonds. [10] The album finishes with "I Go Away", which first appeared on E.P.E.. The "serious slow-dance pop confection" has "distinctive synths that melt all over a spare, echoing drum beat" that "[build] to [a] cathartic peak". Its topic is "post-relationship-fallout". [24]

Promotion

The lead single for the album was "#1 in Heaven". [3] It was first made available to listen through a phone call to a specific number. A low-quality recording of it was uploaded to the internet soon after, and the song saw an official digital release on January 17, 2012. [17] An accompanying music video was made – directed by Cody Critcheloe, a friend of Warner's, it is a "live action zine and manifesto being created in real time" [4] using "different archival footage, animation, and film techniques" and inspired by "strong iconic women" such as Jane Fonda, Wendy O. Williams and Valerie Solanas. [25]

"Faster Horses" first premiered on Pitchfork's website on July 10th, with an official digital release following an exact week later. [26] [27]

"U.B.C.L." received a remix package. [28] On top of that, a special video for it was released. Viewing it required fans to "log in to the MNDR website via Facebook to access a personalised interactive music video experience", which utilized fragments of the user's own Facebook history. [29] [30]

Certain plans revolving around singles and videos never came to fruition. In an interview with Abbey Braden for Virgin Mobile USA, Warner mentioned that "Sparrow Voices", then still called "Sparrows", was meant to be the second single. [31] A music video for "Burning Hearts" was going to be released in April of 2014. As revealed in an interview, it was recorded in an undisclosed public location where filming was not allowed and carried with it the risk of a lawsuit. [32]

The album was promoted through live performances. Its title track received a "stripped-down" outing in December 2012 on the Late Show with David Letterman . [33] As part of Billboard 's Tastemakers series, she performed "Feed Me Diamonds", "Faster Horses" and "Fall in Love with the Enemy" at Mophonics Studio in Manhattan. [34]

Critical reception

Professional ratings
Aggregate scores
SourceRating
Metacritic 62/100 [35]
Review scores
SourceRating
Consequence D- [14]
Pitchfork 7.1 [11]
PopMatters 4/10 [19]
Rolling Stone Star full.svgStar full.svgStar full.svgStar half.svgStar empty.svg [15]
Spin 8/10 [13]

On review aggregate website Metacritic, the album received a score of 62 out of 100 possible points based on six reviews, indicating "generally favorable" reception from music critics. [35]

In her positive review for Spin , Julianne Escobedo Shepherd praised the blending of mainstream pop instincts with knowledge of electronic and dance music, as well as the "arena-ready sense of melody" displayed on Feed Me Diamonds. She described it as "first and foremost: a really ill techno record. [13] It would later appear on the same publication's list of the 20 best pop albums of the year, at number 8. [33] There, Maura Johnston complimented the fact that the "common trope" of "pain brought forth from beauty" was handled in a way that felt "cathartic, not sulky". She deemed this "a testament to MNDR's pop chops". [36] Johnston also reviewed the album for Rolling Stone , where she rated it three and a half stars out of five. In her review, she described the album as a "sweaty workout that mixes chilly electro moves with the kind of joyous beats that soundtracked summertime in the 1980s". [15] Katherine St. Asaph, for her Pitchfork review, summed Feed Me Diamonds up as "arresting, but […] pastiche". In her view, MNDR found greater success at covering emotional topics than sociopolitical ones. Despite these criticisms, though, the publication gave a rating of 7.1, with the review's final sentence proclaiming "MNDR always had style; here, at least, the substance has caught up". [11]

A critique levelled against MNDR's debut by some critics was its perceived failure to distinguish itself from numerous contemporaries making synth-pop music in the same time period. Elias Leight wrote that despite an abundance of "easy hooks that you can't stop whistling", "the material doesn't connect with the proper force". His review for PopMatters focused on the songs' unfulfilled potential, which he partially attributed to Warner's limited vocal abilities. His final rating was a four out of ten. [19] A similar sentiment was echoed by Consequence 's Bryant Kitching. To him, musicians like Robyn, Lykke Li, La Roux or Charli XCX had delved into the same soundscape with better results than MNDR, who was "more than a few minor tweaks away from righting her runaway train". [14] Wyatt Lawton-Masi of Tone Deaf expressed a mixed opinion about Feed Me Diamonds. It featured both "nice" and "one-dimensional" moments, according to him – "#1 in Heaven" and "U.B.C.L." being part of the former group, while "Faster Horses" and "Burning Hearts" belonging to the latter. He felt disappointed that the album is "a bit patchy", but showed hope that a sophomore album could "strengthen what they hint at here". [21]

Track listing

All tracks are written by Amanda Warner and Peter Wade Keusch, except where noted otherwise. All tracks produced by Peter Wade; "Fall in Love with the Enemy" by Wade and Patrik Berger.

  1. "#1 in Heaven" – 3:50
  2. "Stay" (Warner, Keusch, Peter LaBier, Juan Pieczanski) – 3:20
  3. "Faster Horses" – 3:40
  4. "Blue Jean Youth" – 2:55
  5. "Fall in Love with the Enemy" (Warner, Keusch, Patrik Berger) – 3:50
  6. "U.B.C.L." – 4:30
  7. "Feed Me Diamonds" – 3:28
  8. "Burning Hearts" – 4:01
  9. "Sooner or Later" – 3:58
  10. "Waiting" – 3:02
  11. "Sparrow Voices" – 4:14
  12. "I Go Away" – 3:37

Deluxe edition bonus tracks

13. "Draw the Curtains" – 4:21
14. "Bombs Away" (Warner, Keusch, Berger) – 3:00
15. "We Can Fall" – 3:56
16. "Chained to Change" – 3:43

Vinyl releases of the record feature a different track list, with only 10 songs. The first five follow the order of the standard edition, with "Sooner or Later" as track 6, "Feed Me Diamonds" as 7, "Draw the Curtains" as 8, "Burning Hearts" as 9 and "I Go Away" as the final, 10th track. [37]

Personnel

Credits adapted from the booklet of the album's CD deluxe edition [38] and a page on WonderSound Records' website. [39]

References

  1. 1 2 Ganz, Caryn (February 11, 2011). "Next Big Things 2011: MNDR". Spin . Archived from the original on March 1, 2025. Retrieved March 1, 2025.
  2. "Amanda Warner on Mark Ronson and MNDR". TNT Magazine . January 5, 2011. Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  3. 1 2 Fitzmaurice, Larry (January 16, 2012). "MNDR: "#1 in Heaven" Track Review". Pitchfork . Archived from the original on March 1, 2025. Retrieved March 1, 2025.
  4. 1 2 "MNDR: The interview". Electronic Rumors. April 23, 2012. Archived from the original on March 2, 2025. Retrieved March 2, 2025.
  5. Kitching, Bryant (May 14, 2012). "MNDR announces debut album: Feed Me Diamonds". Consequence . Archived from the original on March 2, 2025. Retrieved March 2, 2025.
  6. Wehner, Cyclone (November 8, 2012). "Feeding MNDR". The Music . Archived from the original on March 2, 2025. Retrieved March 2, 2025.
  7. 1 2 3 4 5 Bevan, David (August 13, 2012). "MNDR Breaks Down 'Feed Me Diamonds': Full Album Stream". Spin . Archived from the original on March 13, 2025. Retrieved March 13, 2025.
  8. Moran, Justin (June 25, 2021). "Pop Provocateur MNDR Takes on Cults and Clickbait Culture". Paper . Archived from the original on September 16, 2024. Retrieved March 18, 2025.
  9. "MNDR leaves street life behind for synth-pop". San Francisco Examiner . April 7, 2013. Retrieved March 3, 2025.{{cite web}}: CS1 maint: url-status (link)
  10. 1 2 Cohn, Gretta (July 24, 2012). "Check Ahead: MNDR - "Feed Me Diamonds" | Soundcheck". WNYC . Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  11. 1 2 3 4 5 6 St. Asaph, Katherine (September 6, 2012). "MNDR: Feed Me Diamonds Album Review". Pitchfork . Archived from the original on March 18, 2025. Retrieved February 24, 2025.
  12. 1 2 Hogan, Marc (April 24, 2013). "Watch MNDR Outrun Reality in Mind-Bending, Art-Blending 'Faster Horses' Video". Spin . Archived from the original on December 9, 2024. Retrieved March 2, 2025.
  13. 1 2 3 4 5 Escobedo Shepherd, Julianne (September 19, 2012). "MNDR, 'Feed Me Diamonds' (Ultra)". Spin . Archived from the original on January 31, 2020. Retrieved February 24, 2025.
  14. 1 2 3 4 5 Kitching, Bryant (August 14, 2012). "Album Review: MNDR - Feed Me Diamonds". Consequence . Archived from the original on March 23, 2023. Retrieved February 24, 2025.
  15. 1 2 3 4 Johnston, Maura (August 14, 2012). "Feed Me Diamonds". Rolling Stone . Archived from the original on July 1, 2022. Retrieved February 24, 2025.
  16. Elan, Priya (January 20, 2012). "MNDR – '#1 In Heaven'". NME . Archived from the original on March 15, 2025. Retrieved March 15, 2025.
  17. 1 2 Cragg, Michael (January 18, 2012). "New music: MNDR – #1 in Heaven". The Guardian . Archived from the original on May 29, 2020. Retrieved March 2, 2025.
  18. "Diamond in the Rough". W Magazine . August 1, 2012. Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  19. 1 2 3 Leight, Elias (September 13, 2012). "MNDR: Feed Me Diamonds". PopMatters . Archived from the original on March 18, 2025. Retrieved February 25, 2025.
  20. Atout, Alicia (November 11, 2012). "Gimme Your Answers: An Interview w/ MNDR". A Music Blog, Yea?. Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  21. 1 2 3 Lawton-Masi, Wyatt (August 27, 2012). "Feed Me Diamonds". Tone Deaf. Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  22. 1 2 Martins, Chris (December 12, 2012). "MNDR's 'Feed Me Diamonds' Pays Homage in Drag to Marina Abramovíc". Spin . Archived from the original on November 29, 2022. Retrieved March 19, 2025.
  23. Sawyer, Jonathan (July 24, 2012). "MNDR - Feed Me Diamonds". Hypebeast . Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  24. Fitzmaurice, Larry (June 9, 2010). "MNDR: "I Go Away" Track Review". Pitchfork . Archived from the original on March 19, 2025. Retrieved March 19, 2025.
  25. "Video Premiere: MNDR Talks '#1 in Heaven'". Spin . January 17, 2012. Archived from the original on December 9, 2024. Retrieved March 2, 2025.
  26. Fitzmaurice, Larry (July 10, 2012). "MNDR: "Faster Horses" Track Review". Pitchfork . Archived from the original on March 27, 2017. Retrieved March 18, 2025.
  27. Kujundzic, Petar (July 11, 2012). "MNDR - Faster Horses". Hypebeast . Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  28. "U.B.C.L. (Remixes) - Single by MNDR". Spotify . Retrieved March 19, 2025.{{cite web}}: CS1 maint: url-status (link)
  29. Nissim, Mayer (August 15, 2012). "MNDR unveils interactive 'UBCL' video, confirms album release date". Digital Spy . Archived from the original on March 18, 2025. Retrieved March 19, 2025.
  30. Tijs, Andrew (August 15, 2012). "MNDR Announces Debut Album, Interactive Video". Noise11. Archived from the original on March 18, 2025. Retrieved March 19, 2025.
  31. "LiveHouse Interview: Abbey Chats w/ Amanda Warner of MNDR". YouTube . March 19, 2012. Retrieved March 19, 2025.{{cite web}}: CS1 maint: url-status (link)
  32. Lindsay, Benjamin (March 27, 2014). "MNDR, To Her Own Beat". Interview Magazine . Archived from the original on March 18, 2025. Retrieved March 19, 2025.
  33. 1 2 "LVCRFT's Amanda Warner (MNDR) Talks Collaboration With Christopher Young "Scream Warriors"". AMFM Magazine. November 17, 2022. Archived from the original on March 18, 2025. Retrieved March 18, 2025.
  34. Letkemann, Jessica (December 26, 2012). "Watch MNDR's 'Diamonds' Tastemakers Studio Session". Billboard . Archived from the original on March 28, 2023. Retrieved March 19, 2025.
  35. 1 2 "Feed Me Diamonds by MNDR Reviews and Tracks". Metacritic . Retrieved March 2, 2025.{{cite web}}: CS1 maint: url-status (link)
  36. "SPIN's 20 Best Pop Albums of 2012". Spin . December 21, 2012. Archived from the original on August 9, 2016. Retrieved March 18, 2025.
  37. "Feed Me Diamonds | MNDR | WonderSound". Bandcamp . Retrieved February 24, 2025.{{cite web}}: CS1 maint: url-status (link)
  38. Feed Me Diamonds (booklet). MNDR. Pod. 2012. p. 1. PODCD0777.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  39. "MNDR Feed Me Diamonds Official Credits". WonderSound Records. Archived from the original on January 21, 2025. Retrieved March 2, 2025.