Gloob

Last updated

Gloob
Gloob 2022.svg
CountryBrazil
Headquarters Rio de Janeiro
Programming
Language(s) Brazilian Portuguese
English (selected programs)
Picture format
Ownership
Owner Canais Globo
Parent Grupo Globo
Key people
List
    • Tatiana Costa (General Director, Grupo Globo Kids Unit)
    • Luiz Filipe Figueira (Head of Programming and Content Strategy, Grupo Globo Kids Unit)
Sister channels
History
Launched15 June 2012;11 years ago (2012-06-15) 11:00 am (BRT)
Links
Website mundogloob.globo.com
Availability
Streaming media
Globoplay Watch live (Brazil only)
DirecTV GO Watch live (Brazil only)
Canais Globo Watch live (Brazil only)

Gloob (Portuguese pronunciation: "Glubi"), also known as Mundo Gloob, is a Brazilian pay television children's channel that was launched on 15 June 2012, aimed at children 6 to 12 years old. [1] Owned, operated and part of Canais Globo, [2] a television broadcast network, and subsidiary of Grupo Globo. Its name is an anagram of the word 'Globo', as in 'O Globo', reversing the letter "O" before the "B".

Contents

It airs action, adventure, humor (especially slapstick) and music-based shows, but regional, live-action content is the currently focused. Under local live action, the channel is also always searching for mystery-detective shows in the vein of Gloob's long-running live-action series, Detetives do Prédio Azul (Blue Building Detectives), as well as shows like the kidsnet's first original sitcom Bugados (internationally titled Game Crashers). Gloob's pipeline, though, is essentially covered until 2024, which means the team is on the hunt for series that will complement a 2024-2025 timeline. [3] A sister channel, Gloobinho, targets preschoolers.

See Also

Gloobinho Formerly TV Globinho

History

Background

In late 1995, it was announced that Globosat would be making deals with News Corporation to develop domestic versions of U.S. channels to the country. Among them were ESPN International, Fox News Channel and Fox Kids. [4] The premiere date of the children's channel was scheduled for June 1996, but only USA Network, the company's movie channel, was launched with Fox Kids being launched in November by Fox itself. [5] [6]

First logo used from 2012 to 2017 Gloob Logo (2012).png
First logo used from 2012 to 2017

On 2012, Globosat (Canais Globo), released the channel's logo, with the color chart, textures and geometric shapes representing fun, stimulating and curious, bringing geometric and solid shapes as logical blocks of wood. In an interview, the manager of Art Creation at Globosat, Manuel Falcão, stated that "The letters of the name are in apparent imbalance and with disproportionate sizes between them. , when animated, the irreverence of the Brazilian child", he said. [7] Within the channel's launch, the campaign won the gold award in the Best Logo category by PromaxBDA Latin America in 2012. [8]

In June 2012, due to an audience considered low for children's programs on broadcast TV, Globo announced it would stop broadcasting its children's strand, TV Globinho , during the week to focus on a female audience with a new block, Encontro. [9] To retain this audience, Globo launched a full-time pay TV channel, which would be more lucrative than its predecessor. [10] [11]

Post-launch

The channel was supposed to be launched on 1 June 2012, but this was postponed two weeks to 15 June. It appeared at launch on NET, Claro TV, Vivo TV, CTBC TV, Oi TV, GVT TV and Sky. [12] [13] On Sky, it was initially offered only in HD until December 2012. [14] [15]

On 17 October 2017, a separate channel for the preschool audience 'Gloobinho' was launched. [16] [17]

On 2015, the channel, and Zag signed an agreement where it began co-producing Miraculous: Tales of Ladybug & Cat Noir which was started at Season 3, [18] in addition to having exclusivity of exhibition in Brazil and the addition of a Brazilian character. [19]

Programming

The channel features foreign animations and series, as well as co-productions and partnerships with Brazilian producers, and in the future it will broadcast game-shows, reality-shows, in addition to live-actions. [20] According to Paulo Marinho, general director, the channel would not broadcast Japanese anime. At first, Globosat planned to buy TV Cultura programs, such as the renowned Castelo Rá-Tim-Bum , among others, but the negotiations did not go ahead. [21]

In the early years, it was mostly composed of European animations such as: Vida de Galinha, Fish N' Chips, Chaplin & Co , Sandra the Fairytale Detective , Clang Invasion ; and some series, Wingin' it, Me and My Monsters , and What's up Warthogs.

The channel also features reruns of classic animations such as The Smurfs, Popeye, Dungeons & Dragons, He-Man and the Masters of the Universe, and She-Ra: Princess of Power . Currently, it focuses more on their own series and cartoons, such as: Bugados , D.P.A.: Detetives do Prédio Azul, Escola de Génios, Gaby Estrella, Osmar, a Primeira Fatia do Pão de Forma, SOS Fada Manu and Tronquinho e Pão de Queijo.[ citation needed ]

The channel also continues to focus on new cartoon acquisitions of more well-known characters such as Miraculous: Tales of Ladybug & Cat Noir, LoliRock, Angry Birds, Thunderbirds, Pac-Man and the Ghostly Adventures, Zorro and Chica Vampiro.[ citation needed ]

The channel has also presented the 2001 version of Sítio do Picapau Amarelo, along with Futura, also operated by Globosat. [22]

The channel also aired Turma da Mônica: A Série. [23] [24] [25]

Audience

In December 2012, the channel reached the 48th position among the most watched pay television channels in Brazil. [26] In 2013, the channel jumped to 35th place in the national ranking of these channels and achieved 70% in the audience among children's channels in primetime. [27] During the free election time period on open TV, Gloob grew 183% in audience between 1:00 pm and 1:50 pm (BRT) in August 2014. [28]

One of these reflexes was the first place (among children's channels) conquered by the series Detetives do Prédio Azul(Blue Building Detectives), shown on 31 October. In the monthly total for November 2014, [29] the channel was among the ten most watched channels on pay TV and in third place among the channels most watched by children. [30]

In 2019, the premiere of the first Brazilian children's sitcom, Bugados , left the channel in 1st place on pay TV in the showtime in 6 episodes, and took it to the second place among channels for children.

Related Research Articles

<i>Monica and Friends</i> Comic series from Brazil

Monica and Friends, previously published as Monica's Gang in Anglophone territories, and as Frizz and Friends in London, is a Brazilian comic book series and media franchise created by Mauricio de Sousa.

<span class="mw-page-title-main">Canais Globo</span> Cable/satellite channels division of Grupo Globo

Globosat, was a Brazilian pay television content service, part of Grupo Globo. Established in 1991, after the creation of subscription television services in Brazil, with 29 channels and over 1,000 employees, it is the largest pay television content provider in Brazil, as well as of Latin America, comprising a domestic audience of 45 million viewers distributed among more than 15 million households.

<span class="mw-page-title-main">Multishow</span> Television station in Brazil

Multishow is an entertainment channel owned by Canais Globo, Grupo Globo's cable and satellite television channel operator. It was launched in 1991, as one of the company's first four channels. A high-definition simulcast was launched on December 15, 2012, at 11:59 pm Brazilian Summer Time (UTC-02), with a live telecast of a Rolling Stones concert at the Prudential Center.

Grupo Globo, formerly and still legally known as Organizações Globo, is a Brazilian private mass media conglomerate based in Rio de Janeiro, Brazil. Founded in 1925 by Irineu Marinho, it is the largest media group in Latin America, and one of the world's largest media conglomerates.

<span class="mw-page-title-main">Nickelodeon (Brazilian TV channel)</span> Television channel

Nickelodeon is a Brazilian pay television channel focused on kids programming. It was launched in 1996 as an autonomous feed of Nickelodeon Latin America in Portuguese with different programming and series.

<span class="mw-page-title-main">TV Globo Internacional</span> Television channel

TV Globo Internacional is an international pay television channel broadcasting from Brazil. It was launched on 24 August 1999 and it is owned by Grupo Globo.

<span class="mw-page-title-main">HBO Brasil</span> Brazilian pay television channel

HBO Brazil is the Brazilian version of HBO, a pay TV channel dedicated to feature films, series and other special content since 1994. As with its American counterpart, HBO Brazil has premium characteristics, and invests in original programming. It is also the flagship network on HBO Max, the channel package offered by its programmer, HBO Latin America Group, along with the movie-oriented Max channel.

<i>Anabel</i> (Brazilian TV series) Brazilian TV series or program

Anabel is a Brazilian flash animated series created by Lancast Mota and produced by Sergio Martinelli. It was the first Brazilian animated series on Nickelodeon Brazil when it debuted on February 26, 2005 on the channel's Patrulha Nick program. As of 2006 the show was exclusive to the channel TV Rá-Tim-Bum, where the second season premiered on February 5, 2011. The show also runs on TV Brasil.

Encontro com Patrícia Poeta is a morning talk show hosted by Patrícia Poeta, former host of É de Casa. It first aired on 25 June 2012 and is broadcast from Monday to Friday on Globo after Bem Estar. In 2022, it was announced that Fátima Bernandes would leave the program after 10 years and as a result Patrícia Poeta was announced as the new host of the program, the change was affected on July 4 of that year.

The Voice Kids is a Brazilian music talent show which premiered on TV Globo on January 3, 2016. Based on the reality singing competition The Voice Kids, the series was created by Dutch television producer John de Mol.

<i>Haja Coração</i> Brazilian TV series or program

Haja Coração is a Brazilian telenovela produced and broadcast by TV Globo. It is based on the 1987 classic Sassaricando created by Silvio de Abreu. It premiered on 31 May 2016, replacing Totalmente Demais at the 7 p.m. timeslot. Written by Daniel Ortiz in collaboration with; Patrícia Moretzsohn, Flávia Bessone, Isabel Muniz and Nilton Braga.

<i>Sol Nascente</i> Brazilian telenovela

Sol Nascente is a Brazilian telenovela produced and broadcast by TV Globo. It premiered on 29 August 2016, replacing Êta Mundo Bom!.

<span class="mw-page-title-main">Tamara Taxman</span>

Tamara de Braga Taxman is a Brazilian American actress, singer, television presenter and writer. She is best known for portraying the witch Leocádia, in the children's TV series Detetives do Prédio Azul.

Globoplay is a Brazilian subscription video on-demand over-the-top streaming service owned by Grupo Globo. The service primarily distributes films and television series produced by Estúdios Globo with the service also hosting content from other providers, content add-ons, live sporting events, and video rental and purchasing services. It was created on October 26, 2015, and launched in Brazil on November 3 of the same year. In 2020, it reached the milestone of 20 million registered users and became the most used national streaming service in Brazil.

Bugadosa.k.a. Game Crashers is a Braziliansitcom created and developed by Scriptonita Films that airs on the Gloob. Developed for a young public, the sitcom is a huge audience hit and has aired five seasons of 26 episodes.

Caldeirão com Mion, or simply Caldeirão, is a Brazilian variety show broadcast by TV Globo. Premiering on September 4, 2021, it is hosted by Marcos Mion, serving as a successor to Caldeirão do Huck.

<span class="mw-page-title-main">Gloobinho</span> Brazilian pay TV kids channel, owned by Grupo Globo

Gloobinho is a Brazilian pay television preschool channel owned by Globo, a Grupo Globo company that in 2020 unified TV Globo, Globo.com, DGCorp and Globosat. It is Gloob's preschool version, at children from 2 to 5 years old.

<i>Vamos Brincar com a Turma da Mônica</i> Brazilian TV series or program

Vamos Brincar com a Turma da Mônica is a Brazilian computer-animated television series produced by Mauricio de Sousa Produções and originally debuted on the Giga Gloob app on October 12, 2022, with the end of the app, were released on Globoplay on July 11, 2023. It is based on the comic book series Monica and Friends, created by Mauricio de Sousa.

References

  1. Sacchitiello, Barbara (17 May 2012). "Canal Gloob estreia dia 15 de junho". Meio & Mensagem. Archived from the original on 1 January 2013. Retrieved 8 February 2022.
  2. "Ricardo Feltrin - Globo mostra ao público o projeto "Uma Só Globo"". www.uol.com.br (in Brazilian Portuguese). Retrieved 8 February 2022.
  3. "Gloob" . Retrieved 27 May 2022.
  4. Arruda, Sônia (1 November 1995). "No 4º aniversário, Globosat aposta em novas parcerias" [On 4th anniversary, Globosat bets on new partnerships]. Pay TV (in Brazilian Portuguese) via TV-Pesquisa.
  5. Elias, Eduardo (18 February 1996). "Dez novos canais chegam à Globosat". O Estado de S. Paulo (in Brazilian Portuguese). Retrieved 28 May 2017.
  6. "Fox Kids chega para concorrer com Cartoon Network" [Fox Kids arrives to compete with Cartoon Network]. O Estado de S. Paulo (in Brazilian Portuguese). TV-Pesquisa/PUC-Rio. 6 October 1996. Retrieved 11 March 2018.
  7. "Conheça a marca do canal infantil da Globosat - Adnews - Movido pela Notícia". AdNews (in Brazilian Portuguese). 10 January 2012. Archived from the original on 5 October 2013. Retrieved 29 May 2022.
  8. "Globosat é premiada em sete categorias no Promax Latin América". Portal MakingOf (in Brazilian Portuguese). Archived from the original on 9 December 2014.
  9. Rosa, Ricardo; Ferraz, Marianna (June 2012). "Gloob – Globosat dá adeus à TV Globinho e apresenta o novo canal" [Gloob: Globosat bids farewell to TV Globinho and presents new channel]. Vitamina Publicitária (in Brazilian Portuguese). Archived from the original on 11 December 2014. Retrieved 11 February 2022.
  10. Jimenez, Keila (13 October 2011). "Globosat lança Gloob em 2012" [Globosat launches Gloob in 2012]. Ilustrada (in Brazilian Portuguese). Folha de S. Paulo . Retrieved 6 December 2014.
  11. Padiglione, Cristina (6 March 2012). "Infantil não dá receita, diz diretor da Globo". Blogs Cristina Padiglione (in Brazilian Portuguese). Grupo Estado . Retrieved 6 December 2014.
  12. "Gloob alem da versao HD - estreia opçao em SD na 3a feira na Sky". Blue Bus (in Brazilian Portuguese). 14 December 2012. Retrieved 24 May 2022.
  13. Gloob Launch, June 15, 2012 (in Brazilian Portuguese), retrieved 24 May 2022
  14. Hungria, Julio (14 December 2012). "Gloob alem da versao HD – estreia opçao em SD na 3a feira na Sky". Blue Bus (in Brazilian Portuguese). Retrieved 2 March 2013.
  15. "Gloob entra no SD da Sky amanhã, dia 18" [Gloob debuts in SD on Sky tomorrow, the 18th]. Portal da Propaganda. 17 December 2012. Retrieved 18 December 2012.
  16. Crescer. "Gloobinho: novo canal é voltado para crianças em idade pré-escolar". Revista Crescer (in Brazilian Portuguese). Retrieved 24 May 2022.
  17. REDAÇÃO (10 October 2017). "Nova estreia". Notícias da TV (in Brazilian Portuguese). Retrieved 24 May 2022.
  18. Vaquer, Gabriel. "Gloob vira co-produtor do seu desenho de maior sucesso: As Aventuras de Ladybug". observatoriodatv.uol.com.br (in Brazilian Portuguese). Retrieved 24 May 2022.
  19. "Gloob faz parceria estratégica com ZAG no Brasil e assina coprodução das próximas temporadas de "Miraculous Ladybug"". O Universo da TV. Retrieved 24 May 2022.
  20. "Canal infantil Gloob quer investir em atrações brasileiras". O Globo (in Brazilian Portuguese). 6 March 2012. Retrieved 24 May 2022.
  21. "Globo negocia com TV Cultura para novo canal infantil" [Globo negotiates with TV Cultura for a new children's channel]. NaTelinha (in Brazilian Portuguese). 7 November 2011. Archived from the original on 26 September 2015. Retrieved 29 May 2022.
  22. Jardim, Lauro (4 April 2012). "Na TV Paga" (in Brazilian Portuguese). Archived from the original on 6 April 2012.
  23. Redação (12 July 2023). "'Turma da Mônica - A Série' e nova temporada de 'ALVINNN! E Os Esquilos' chegam ao Gloob". Recreio (in Brazilian Portuguese). Retrieved 13 July 2023.
  24. ""ALVINNN! E Os Esquilos" e "Turma da Mônica" ganham novas temporadas no Gloob". O Universo da TV (in Brazilian Portuguese). 12 July 2023. Retrieved 13 July 2023.
  25. "Gloob estreia novas temporadas de "ALVINNN! E Os Esquilos" e "Turma da Mônica"". O Planeta TV (in Brazilian Portuguese). Retrieved 13 July 2023.
  26. "Gloob, canal infantil da Globo, não emplaca; emissora contesta". NaTelinha (in Brazilian Portuguese). 11 December 2012. Archived from the original on 10 December 2014. Retrieved 29 May 2022.
  27. Penteado, Claudia (11 March 2014). "Gloob quer ser exemplo em inovação!" [Gloob wants to be an example of innovation!]. Propmark (in Brazilian Portuguese). Archived from the original on 31 July 2014. Retrieved 29 May 2022.
  28. Castro, Daniel (31 August 2014). "Mulheres Ricas e Chaves lideram fuga do horário eleitoral na TV paga" (in Brazilian Portuguese). Archived from the original on 10 December 2014. Retrieved 29 May 2022.
  29. CASTRO, DANIEL (31 August 2014). "Mulheres Ricas e Chaves lideram fuga do horário eleitoral na TV paga". Notícias da TV (in Brazilian Portuguese). Retrieved 24 May 2022.
  30. "Gloob cresce na TV paga e lidera com "Detetives do Prédio Azul"". RD1 (in Brazilian Portuguese). 12 November 2014. Retrieved 24 May 2022.