Lime Financial

Last updated
Lime Financial
Type Private
Industry Financial services
Founder Victor Remsha
Headquarters One Penn Plaza, ,
Products Stocks, options, and Exchange-traded funds

Lime Financial (ex. Score Priority [1] ) is the brand of a U.S.-based technology company and agency broker with offices in New York.

The Lime Financial brand comprises Lime Trading Corp., an SEC-registered broker-dealer, Lime Advisory Corp., an SEC-registered investment adviser, Lime Fintech LLC, a software implementation and development firm, and Lime Crypto LLC.

Lime Financial has three colocation data centers and more than 20 direct execution venues.

Lime Trading Corp. is an SEC-registered broker-dealer and a member of FINRA/SIPC/NFA. The broker-dealer offers agency executions for equities, ETFs, options, and futures.

History

Lime Financial began in 2010 as a social network for traders under the name WhoTrades. [2] It was founded in New York by Victor Remsha. WhoTrades initially targeted traders from the U.S., Germany, India, and Thailand. As interest increased in other regions, service was expanded to Northern Africa, the Middle East, Latin America, and Asia.

In 2012, WhoTrades received an influx of users when it merged with the already popular social network Comon.ru.

In 2013, WhoTrades launched Distance Learning Services, an interactive education program allowing new investors to gain the knowledge necessary to trade.

On February 26, 2015, WhoTrades, Inc., acquired the Just2Trade and LowTrades brands from Washington D.C.-based online securities broker Success Trade Securities, Inc. for an undisclosed amount. [3]

In 2016, Just2Trade, thenScore Priority and now Lime Trading, become a member of the National Futures Association.[21]

In 2018, Just2Trade launched its "Live Trading" platform which allowed traders to explore a range of traders who voluntarily showed their trades and portfolios. Their trading history was freely available so traders could conduct due diligence, and WhoTrades had an algorithm that helped explain the various trading behaviors and strategies. It also launched its mobile app for Apple and Android products. [4]

In 2020, all the existing services were brought under the same platform under the new name Score Priority. [5] [6] In December 2020, the company acquired, via an asset purchase, the technology, employees, and client base of Lightspeed Financial Services Group’s high-frequency trading (HFT) operations. [7]

In 2021, Score Priority integrated with the Sterling Trader Pro platform to provide traders Lime Execution’s low latency connectivity to U.S. equity venues. [8] [9] Lugene Forte, Score Priority’s chief operating officer, became CEO of Score Priority. [10]

In March 2022, Score Priority rebranded to Lime Financial to provide more solutions for traders, investors, and developers. [11] “We want to service the full span of clients from a typical retail investor all the way to a super quantitative, sophisticated hedge fund,” CEO Forte told NYSE Floor Talk. [12]

Related Research Articles

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Day trading is a form of speculation in securities in which a trader buys and sells a financial instrument within the same trading day, so that all positions are closed before the market closes for the trading day to avoid unmanageable risks and negative price gaps between one day's close and the next day's price at the open. Traders who trade in this capacity are generally classified as speculators. Day trading contrasts with the long-term trades underlying buy-and-hold and value investing strategies. It is made easier using day trading software. Day trading is similar to swing trading, in which positions are held for a few days.

In financial services, a broker-dealer is a natural person, company or other organization that engages in the business of trading securities for its own account or on behalf of its customers. Broker-dealers are at the heart of the securities and derivatives trading process.

The Depository Trust & Clearing Corporation (DTCC) is an American post-trade financial services company providing clearing and settlement services to the financial markets. It performs the exchange of securities on behalf of buyers and sellers and functions as a central securities depository by providing central custody of securities.

Front running, also known as tailgating, is the prohibited practice of entering into an equity (stock) trade, option, futures contract, derivative, or security-based swap to capitalize on advance, nonpublic knowledge of a large ("block") pending transaction that will influence the price of the underlying security. In essence, it means the practice of engaging in a Personal Securities Transaction in advance of a transaction in the same security for a client's account. Front running is considered a form of market manipulation in many markets. Cases typically involve individual brokers or brokerage firms trading stock in and out of undisclosed, unmonitored accounts of relatives or confederates. Institutional and individual investors may also commit a front running violation when they are privy to inside information. A front running firm either buys for its own account before filling customer buy orders that drive up the price, or sells for its own account before filling customer sell orders that drive down the price. Front running is prohibited since the front-runner profits from nonpublic information, at the expense of its own customers, the block trade, or the public market.

Algorithmic trading is a method of executing orders using automated pre-programmed trading instructions accounting for variables such as time, price, and volume. This type of trading attempts to leverage the speed and computational resources of computers relative to human traders. In the twenty-first century, algorithmic trading has been gaining traction with both retail and institutional traders. It is widely used by investment banks, pension funds, mutual funds, and hedge funds that may need to spread out the execution of a larger order or perform trades too fast for human traders to react to. A study in 2019 showed that around 92% of trading in the Forex market was performed by trading algorithms rather than humans.

Naked short selling Practice of short-selling a tradable asset without first borrowing it or ensuring that it can be borrowed

Naked short selling, or naked shorting, is the practice of short-selling a tradable asset of any kind without first borrowing the asset from someone else or ensuring that it can be borrowed. When the seller does not obtain the asset and deliver it to the buyer within the required time frame, the result is known as a "failure to deliver" (FTD). The transaction generally remains open until the asset is acquired and delivered by the seller, or the seller's broker settles the trade on their behalf.

Direct market access (DMA) is a term used in financial markets to describe electronic trading facilities that give investors wishing to trade in financial instruments a way to interact with the order book of an exchange. Normally, trading on the order book is restricted to broker-dealers and market making firms that are members of the exchange. Using DMA, investment companies and other private traders use the information technology infrastructure of sell side firms such as investment banks and the market access that those firms possess, but control the way a trading transaction is managed themselves rather than passing the order over to the broker's own in-house traders for execution. Today, DMA is often combined with algorithmic trading giving access to many different trading strategies. Certain forms of DMA, most notably "sponsored access", have raised substantial regulatory concerns because of the possibility of a malfunction by an investor to cause widespread market disruption.

Regulation National Market System is a US financial regulation promulgated and described by the United States Securities and Exchange Commission (SEC) as "a series of initiatives designed to modernize and strengthen the National Market System for equity securities". The Reg NMS is intended to assure that investors receive the best (NBBO) price executions for their orders by encouraging competition in the marketplace. Some contend that the rule has contributed to the rise of high-frequency trading, which is sometimes regarded as controversial.

Dark pool

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An electronic trading platform is a piece of computer software that allows users to place orders for financial products over a network with a financial intermediary. These products include products such as stocks, bonds, currencies, commodities, and derivatives. The first widespread electronic trading platform was Nasdaq. The availability of such trading platforms to the public has encouraged a surge in retail investing.

Lightspeed Trading, LLC offers an electronic trading platform to trade financial assets including common stocks, preferred stocks, futures contracts, exchange-traded funds, options, mutual funds, and fixed income investments. It also provides margin lending, and cash management services.

High-frequency trading (HFT) is a type of algorithmic financial trading characterized by high speeds, high turnover rates, and high order-to-trade ratios that leverages high-frequency financial data and electronic trading tools. While there is no single definition of HFT, among its key attributes are highly sophisticated algorithms, co-location, and very short-term investment horizons. HFT can be viewed as a primary form of algorithmic trading in finance. Specifically, it is the use of sophisticated technological tools and computer algorithms to rapidly trade securities. HFT uses proprietary trading strategies carried out by computers to move in and out of positions in seconds or fractions of a second.

Matchbook FX

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Virtu Financial Financial services company

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IEX U.S.-based stock exchange

Investors Exchange (IEX) is a stock exchange based in the United States. It was founded in 2012 in order to mitigate the effects of high-frequency trading. IEX was launched as a national securities exchange in September 2016. On October 24, 2017, IEX received regulatory approval from the SEC to list companies. IEX listed its first public company, Interactive Brokers, on October 5, 2018. The exchange said that companies would be able to list for free for the first five years, before a flat annual rate of $50,000. On September 23, 2019 it announced it was exiting its listing business.

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Securities market participants (United States)

Securities market participants in the United States include corporations and governments issuing securities, persons and corporations buying and selling a security, the broker-dealers and exchanges which facilitate such trading, banks which safe keep assets, and regulators who monitor the markets' activities. Investors buy and sell through broker-dealers and have their assets retained by either their executing broker-dealer, a custodian bank or a prime broker. These transactions take place in the environment of equity and equity options exchanges, regulated by the U.S. Securities and Exchange Commission (SEC), or derivative exchanges, regulated by the Commodity Futures Trading Commission (CFTC). For transactions involving stocks and bonds, transfer agents assure that the ownership in each transaction is properly assigned to and held on behalf of each investor.

Jump Trading American financial market trading firm

Jump Trading LLC is a proprietary trading firm with a focus on algorithmic and high-frequency trading strategies. The firm has over 700 employees in Chicago, New York, Austin, London, Tel Aviv, Singapore, Shanghai, Bristol, Gurgaon, Gandhnagar, Sydney, Amsterdam, Hong Kong, and Paris and is active in futures, options, cryptocurrency, and equities markets worldwide.

Stake is an Australian financial services company headquartered in Sydney, Australia. It was founded in 2016 by Matt Liebowitz and Dan Silver. Stake predominately offers low-cost brokerage services to retail investors in Australia, New Zealand, Brazil and the United Kingdom.

References

  1. Release, Press (2022-03-18). "Score Priority Rebrands to Lime Financial". Traders Magazine. Retrieved 2022-05-03.
  2. "Finam and WhoTrades – New Arrivals to Social and Forex Trading | Finance Magnates". Financial and Business News | Finance Magnates. Retrieved 2022-04-25.
  3. Inc, WhoTrades (2015-04-06). "Broker-Dealer WhoTrades, Inc. Acquires Just2Trade & LowTrades Brands". GlobeNewswire News Room. Retrieved 2022-04-25.
  4. "WhoTrades - Apps on Google Play". play.google.com. Retrieved 2022-04-25.
  5. "New name and updated branding are next steps in the company's journey to transform into a destination for traders". markets.businessinsider.com. Retrieved 2022-05-03.
  6. "2021 Outlook: Tony Huck, Score Priority". Markets Media. 2021-01-08. Retrieved 2022-05-03.
  7. Release, Press (2020-12-02). "Score Priority Acquires Lightspeed's HFT Assets". Traders Magazine. Retrieved 2022-04-25.
  8. "Score Priority Corp. Integrates with Sterling Trader® Pro". www.businesswire.com. 2021-06-17. Retrieved 2022-04-25.
  9. "Score Priority Review". Investopedia. Retrieved 2022-05-03.
  10. Lyudvig, Anna (2021-08-03). "Lugene Forte: New CEO of Score Priority Sets High Goals". Traders Magazine. Retrieved 2022-04-25.
  11. "Score Priority Rebrands to Lime Financial, Expands Access to the Financial Markets for More Traders, Investors and Developers". www.businesswire.com. 2022-03-17. Retrieved 2022-04-25.
  12. NYSE Floor Talk: Lime Financial , retrieved 2022-05-03