Company type | Public |
---|---|
Industry | Online trading |
Founded | 2008 |
Headquarters | |
Key people |
|
Services | Online trading platform |
Revenue | US$ 726.2 million (2023) [2] |
US$ $336.4 million (2023) [2] | |
US$ $271.4 million (2023) [2] | |
Website | plus500 |
Plus500 is a global fintech firm providing online trading services in contracts for difference (CFDs), share dealing, futures trading and options on futures. [3] [4] [5] The company has subsidiaries in the UK, Cyprus, Australia, Israel, Seychelles, Singapore, Bulgaria, Estonia, the United States and Japan. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
The company was founded in 2008 by six alumni of the Technion - Israel Institute of Technology with an initial investment of $400,000. [3]
The initial platform was based on a Windows OS. In 2010, Plus500 launched a web-based version of its online trading platform. [3] In 2011, it launched its first app for iOS, [3] and Android in 2012. [3]
In October 2012, Plus500UK Ltd. was fined £205,128 by the UK's Financial Conduct Authority (FCA) for failing to report transactions accurately for a year and a half. The company was not able to submit complete and accurate transaction reports because of the absence of appropriate systems and controls, documented procedures, or appropriate training for staff. (Chapter 17 of the FSA’s Supervision Manual and Principle 3 of the FCA’s Principles for Businesses). [6]
In 2013, the company went public on the Alternative Investment Market section of the London Stock Exchange. [7]
In 2014, the company launched its Windows Store app. [8]
In May 2015, Plus500's London-listed shares fell almost 60 percent after the company moved to freeze UK-based trader accounts. The UK Financial Conduct Authority had ordered Plus500UK (the UK subsidiary of Plus500) to freeze the accounts as part of a review into anti-money-laundering controls. Most customers were able to access their funds within two months. The Australian and Cyprus subsidiaries were not affected. [9] [10]
In June 2015, Plus500 agreed to a US$703 million bid from Playtech, an online gambling company that was expanding into trading. However, Playtech walked away from the deal in November 2015 after it failed to get regulatory approval for the takeover. [11]
In 2016, the Israeli operating subsidiary of the company, Plus500IL Ltd. was one of a small number of companies to be granted a Trading Arena Licence by the Israel Securities Authority (ISA). In that same year, Plus500 released an app for Apple Watch to trade and view account details directly from Apple’s wearable. [12]
In early December 2017, Plus500SG Pte Ltd., the Singapore subsidiary of Plus500, was granted a Capital Markets Services license by the Monetary Authority of Singapore (MAS) for dealing in securities and leveraged foreign exchange trading. [13]
In June 2018, Plus500 launched its Economic Calendar, covering major financial events and indicators from all over the world, which are provided by Dow Jones & Company, a subsidiary of News Corp. Plus500’s calendar includes a list of the most highly-affected instruments for each economic event. [14]
In July 2018, shares of Plus500 were listed in the main market of the London Stock Exchange [15] and the company joined the UK FTSE 250 index of leading mid-cap listed companies. [16]
In 2021, Plus500 named Professor Jacob Frenkel, former Chairman of JP MorganChase International and former governor of the Bank of Israel as its new Chairman. [17]
In April 2021, Plus500 signed a deal to acquire Cunningham Commodities LLC. and Cunningham Trading Systems LLC. [18] and in July 2021, Plus500 announced completion of Cunningham’s acquisition, a technology trading platform provider that operates in the futures market in the U.S. as part of the company’s global expansion program. [19]
In June 2021, Plus500’s new research and development center was opened in Tel Aviv, Israel. [20]
In July 2021, Plus500 released its ‘Plus500 Invest’ stock-trading platform, which includes over 2,000 financial trading instruments. [21]
In October 2021, a class action was filed against the Israeli subsidiary of Plus500, claiming that the company paused the trading of certain options for 90 minutes with the aim of preventing Plus500 from incurring losses, violating the Securities Law. [22]
In March 2022, Plus500 acquired the Japanese company EZ Invest Securities - which specialises in the trading of securities and derivatives. [23]
In June 2022, Plus500 launched an advertising campaign featuring actor Kiefer Sutherland in the United Kingdom, Italy, the Netherlands, Germany, and Australia. [24]
In September 2022, Plus500 continued to expand its global footprint by launching TradeSniper, a futures trading app tailored for retail U.S. customers. [25]
Since the company’s inception, Plus500 has utilized proprietary, internally developed technologies. These technologies include the company’s trading platform, risk management tools, customer onboarding, affiliates, back-office systems, marketing, and cashier systems. [20]
Plus500 trading apps are supported in 32 languages, including English, German, Italian, Spanish, French, Arabic, Chinese and more. [26] It has been reported that 40% of the transactions were made by either Smartphones or tablets. [3]
In December 2017, European and UK watchdogs announced [27] details of planned restrictions on the spreadbetting and CFD sectors. Plus500 CEO Asaf Elimelech said "the board believes the proposals are unlikely to have a material adverse effect on the group's business, thanks to its highly flexible business model". [28]
In February 2019, The Times reported that in the company's 2017 Annual Report Plus500 had told investors "in 2017, as in 2016 and 2015, the company did not generate net revenues or losses from market P&L", however in February 2019 the company issued a contradictory report stating that it had incurred a $103 million loss from client trading activity in the 2017 financial year. [29]
As of the third quarter of 2021, they had 166,310 active clients (that are actively trading on their platform). This number fluctuates each quarter, and is actually down from the 197,976 active clients in the same period last year. [30]
Plus500UK Ltd., authorised and regulated by the Financial Conduct Authority (FCA), FRN 509909; [31]
Plus500CY Ltd., authorised and regulated by the Cyprus Securities and Exchange Commission (CySEC) SEC registration number 250/14; [32]
Plus500AU Pty Ltd. AFSL #417727, issued by the ASIC). [33] In addition, Plus500AU Pty Ltd is authorised to provide its services by the FMA in New Zealand (FSP No. 486026) [34] and the FSCA in South Africa (#47546). [35]
Plus500IL Ltd, authorised and regulated by the Israel Securities Authority (ISA). [36]
Plus500SEY Ltd., authorised and regulated by the Seychelles Financial Services Authority (FSA) with Licence No. SD039. [37]
Plus500SG Pte Ltd., regulated by the Monetary Authority of Singapore (MAS), License No. CMS100648-1. [38]
According to saferinvestor, as of July 2021, only UK and CySec regulators offer any form of funds protection in case of broker insolvency. [39] If you are regulated in the UK by The FCA you will fall under the purview of The Financial Services Compensation Scheme (FSCS) and have 100% deposit protection up to £85,000. [40] CySec regulated brokers offer a guarantee of funds of 90% of remaining deposit up to €20,000 in case of liquidation of the firm. [41]
To complement its online marketing technology efforts, in January 2015, Plus500 signed a sponsorship deal with Atlético de Madrid. [42] Later that year, Plus500 became the club's main sponsor and kept that title for the next 7 years until June 2022. [43] In December 2016, Plus500 became the major sponsor of ACT Brumbies of Super Rugby. [44]
Later, in 2020, Plus500 signed sponsorship agreements with three major football clubs: Swiss Super League champions Young Boys, [45] Poland's champions Legia Warsaw, [46] and Serie A club Atalanta. [47] In 2023, French broadcaster beIN Sports was forced to black out telecasts of Atalanta and Young Boys matches due to Plus500's offering of CFDs, as French regulations prohibit the advertising of investment products considered to be high risk by the Autorité des marchés financiers (AMF). [48]
In 2022, Plus500 signed a multi-year sponsorship agreement with the Chicago Bulls of the NBA in an effort to build brand awareness in the U.S. [49]
A stockbroker is an individual or company that buys and sells stocks and other investments for a financial market participant in return for a commission, markup, or fee. In most countries they are regulated as a broker or broker-dealer and may need to hold a relevant license and may be a member of a stock exchange. They generally act as a financial advisor and investment manager. In this case they may also be licensed as a financial adviser such as a registered investment adviser.
In financial services, a broker-dealer is a natural person, company or other organization that engages in the business of trading securities for its own account or on behalf of its customers. Broker-dealers are at the heart of the securities and derivatives trading process.
A binary option is a financial exotic option in which the payoff is either some fixed monetary amount or nothing at all. The two main types of binary options are the cash-or-nothing binary option and the asset-or-nothing binary option. The former pays some fixed amount of cash if the option expires in-the-money while the latter pays the value of the underlying security. They are also called all-or-nothing options, digital options, and fixed return options (FROs).
eToro is a social trading and multi-asset investment company that focuses on providing financial services. Its headquarters are located in Central Israel, and the company has registered offices in Cyprus, the United Kingdom, the United States, and Australia.
In finance, a contract for difference (CFD) is a legally binding agreement that creates, defines, and governs mutual rights and obligations between two parties, typically described as "buyer" and "seller", stipulating that the buyer will pay to the seller the difference between the current value of an asset and its value at contract time. If the closing trade price is higher than the opening price, then the seller will pay the buyer the difference, and that will be the buyer's profit. The opposite is also true. That is, if the current asset price is lower at the exit price than the value at the contract's opening, then the seller, rather than the buyer, will benefit from the difference.
Foreign exchange fraud is any trading scheme used to defraud traders by convincing them that they can expect to gain a high profit by trading in the foreign exchange market. Currency trading became a common form of fraud in early 2008, according to Michael Dunn of the U.S. Commodity Futures Trading Commission.
Playtech plc is a gambling software development company founded in 1999. The company provides software for online casinos, online poker rooms, online bingo games, online sports betting, scratch games, mobile gaming, live dealer games and fixed-odds arcade games online. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
Firstrade Securities is a stockbrokerage firm and broker-dealer headquartered in Flushing, New York that offers an electronic trading platform to trade financial assets including stocks, exchange-traded funds (ETF), options, mutual funds, and bonds.
The Cyprus Securities and Exchange Commission, better known as CySEC, is the financial regulatory agency of Cyprus. As an EU member state, CySEC's financial regulations and operations comply with the European MiFID financial harmonization law.
Foreign exchange regulation is a form of financial regulation specifically aimed at the Forex market that is decentralized and operates with no central exchange or clearing house. Due to its decentralized and global nature, the foreign exchange market has been more prone to foreign exchange fraud and has been less regulated than other financial markets.
Alpari Group is a multinational foreign exchange, precious metals and CFD broker with headquarters in several countries. The company's UK entity entered insolvency on January 19, 2015, following heavy losses trading the Swiss franc against the euro. The company is licensed to trade in Belarus and Saint Vincent and the Grenadines.
Pepperstone is an Australian online broker that provides CFD trading. The company has offices in Melbourne, London, Düsseldorf, Dubai, Limassol, Nassau and Nairobi.
Banc De Binary was an Israeli financial firm with a history of regulatory issues on three continents. On January 9, 2017, the company announced that it would be closing due to negative press coverage and its tarnished reputation. The firm also surrendered its brokerage license with the Cyprus Securities and Exchange Commission (CySEC) removing its ability to legally trade in the European Union. Its 2014 revenues were reported as $100 million.
FXOpen is a retail and institutional forex broker offering online trading services via MetaTrader 4, MetaTrader 5 and TickTrader trading platforms. It provides access to the electronic communication network (ECN) to trade currency, commodity, indices and stock CFDs. FXOpen companies operate in Australia, Saint Kitts and Nevis, the United Kingdom and Cyprus and have representatives in a number of other countries.
Equity crowdfunding is the online offering of private company securities to a group of people for investment and therefore it is a part of the capital markets. Because equity crowdfunding involves investment into a commercial enterprise, it is often subject to securities and financial regulation. Equity crowdfunding is also referred to as crowdinvesting, investment crowdfunding, or crowd equity.
IronFX Online Forex Broker is an online CFD broker operating globally as a trade name of IronFX Group of Companies, with headquarters in Limassol, Cyprus. The multi-asset broker provides trading instruments and services to retail and institutional clients in 180 countries.
Fondex Global is a Cyprus registered online brokerage that provides financial trading in contracts for difference (CFD) on the currency markets, shares, ETFs, major indices and commodities such as precious metals; gold and crude oil.
Admirals is a Tallinn, Estonia-based trading platform for forex, contracts for difference (CFDs) and foreign exchange transactions across various financial markets. Established in 2001 by Alexander Tsikhilov, it is listed on the Nasdaq Nordic stock exchange.
Parthian Partners Limited (PPL) is a Nigerian capital market conglomerate based in Lagos, Nigeria. The company was incorporated as a Private Limited Liability in Nigeria in 2012. PPL is licensed and regulated by the Securities and Exchange Commission (SEC) and an FMDQ Exchange associate member. The company was awarded the Best Brokerage Service Award by the FMDQ Gold Awards in 2018. Parthian Partners is rated as a company with a stable financial outlook.
International Capital Markets is an Australian forex and CFD broker launched in 2007. It is currently headquartered in Sydney, Australia. It currently sponsors several football clubs such as Bayer Leverkusen and other teams from Bundesliga and La Liga.