Mavin Records

Last updated

Mavin Records
Company type Private  (incorporated as a general partnership)
IndustryMusic, entertainment
GenreVarious
Founded8 May 2012;12 years ago (2012-05-08)
Founder Don Jazzy
Headquarters Victoria Island, Lagos,
Nigeria
Number of locations
 2
Area served
Worldwide
Key people
Michael Collins Ajereh
ProductsMusic and conglomerate
Brands Mavin Clothing Line Ltd
Services
  • Mavin Energy Ltd
  • Mavin Real Estate, Inc
  • Mavin Films
OwnerMavin Energy Ltd
Parent Mavin Global Holdings
Divisions
Website www.mavinrecords.com

Mavin Records (also known as the Supreme Mavin Dynasty) [1] is a Nigerian corporation and record label founded by record producer and recording artist Don Jazzy on 8 May 2012. The label's inception came to fruition following the closure of Mo' Hits Records, a record label Don Jazzy and D'banj. [2] The label is home to recording artists such as Rema, Ayra Starr, Crayon, Johnny Drille, Ladipoe, Magixx, Boy Spyce, Bayanni, and Lifesize Teddy. It also houses producers such as Don Jazzy, Altims, London, Baby Fresh, and Andre Vibez. [3] [4] In 2014, DJ Big N became the label's official disc jockey. [5] Tiwa Savage, Wande Coal, Reekado Banks and Iyanya were all formerly signed to the label. [6] On 8 May 2012, the label released its compilation album Solar Plexus . [7] In January 2019, Mavin Records secured a multi-million dollars investment from Kupanda Holdings, a subsidiary of Kupanda Capital and TPG Growth. [8]

Contents

In 2020, Billboard Magazine named Mavin Records as one of the gatekeepers of the Nigerian music industry. [9]

History

Signings, website launch, endorsements, and musical releases

Mavin Records started as a result of D'banj's departure from Mo' Hits. Prior to commenting on D'banj's exit from Mo' Hits, there were allegations that D'banj signed over Mo' Hits to Don Jazzy. [10] In an interview with Sunday Punch, Don Jazzy addressed D'banj's departure from Mo Hits, saying, "We were working together, and all was going well." It got to a point where I looked at the situation and we both decided that it was not working, and we had to move on. Don Jazzy alluded to being hesitant about a name change. [11] According to BellaNaija , the term "Mavin" describes someone who is gifted and skilled in any field. [12] Upon establishing the rebranded record label, Don Jazzy said he sees Mavin Records as the powerhouse of music in Africa in the shortest possible time. [12] After rebranding Mo' Hits to Mavin, Don Jazzy signed Nigerian singer Tiwa Savage. Pulse Nigeria reported that Jazzy admires the singer's work ethic and drive. [13] Pulse Nigeria also reported that Mavin Records signed producers Aluko "Altims" Timothy and Sunday "BabyFresh" Enejere. [14]

On May 7, 2012, the record label launched its official website and the Mavin league, a social networking site designed to cater to their fans worldwide. [15] [16] Don Jazzy signed endorsement deals with Samsung and Loya Milk after establishing the label, and Tiwa Savage also signed an endorsement deal with Pepsi. Within a year of becoming a revamped brand, the record label released "Take Banana" and "Oma Ga" as singles from its debut compilation album, Solar Plexus . [17] [18] In February 2014, Don Jazzy signed Di'Ja, Reekado Banks and Korede Bello to Mavin Records a week after each other. [19] On May 1, 2014, Mavin Records released the hit single "Dorobucci" to critical acclaim. [20] On February 25, 2015, Don Jazzy and Tiwa Savage both signed endorsement deals with Konga.com. [17] On October 31, 2016, several media outlets in Nigeria reported that Iyanya signed a record deal with Mavin Records. Both Iyanya and Don Jazzy confirmed the report on Instagram. [21] On February 28, 2017, Don Jazzy announced the signings of Johnny Drille, Ladipoe and DNA to Mavin Records. [22] In March 2019, he also announced the signing of Rema to Mavin. [23] On May 31, Mavin unveiled the signing of Crayon. [24] The next day, the record label released the collaborative single "All is in Order." [25] On January 21, 2021, the label unveiled the signing of Ayra Starr. [26]

Departures

Wande Coal and IP theft controversy

Reports about Wande Coal's departure surfaced after he released and promoted the single "Kilaju" without the support of Mavin Records. [27] On 5 November 2013, Wande Coal released a song titled "Baby Face" and said Shizzi produced it for him. Subsequently, Don Jazzy went on Twitter and accused Coal of intellectual property theft. [28] He uploaded a studio demo of "Baby Face," which was supposedly recorded the previous year. Wande Coal tweeted several times, debunking Jazzy's allegations. [28] He also tweeted a link to the "original" studio version of the song. [28] Entertainment lawyer Demilade Olaosun spoke to Premium Times newspaper about intellectual property (IP). He said the song is a property of Mavin Records since it was produced, arranged and voiced by an official of the label. [28] The lawyer also stated that since Wande Coal's recording contract was not made available to the public, speculations cannot be made about the IP of the recording sound. [28] On 7 November 2013, Mavin Records sent out a press release officially announcing Wande Coal's departure. The press release came shortly after the Twitter feud between Don Jazzy and Wande Coal. [28]

Iyanya, Reekado Banks and Tiwa Savage

In a radio interview with Beat FM in February 2018, Iyanya announced his exit from Mavin Records, saying, "I'm now signed to Temple Music, but I'm a Mavin for life. It was not a beef. I was there, and it was time to move on". [29] On 7 December 2018, Reekado Banks announced his departure from Mavin Records after 5 years and launching of his independent outfit banks music on Instagram. [30] In May 2019, Universal Music Group announced the signing of Tiwa Savage. [31] During said announcement, it was revealed that Savage left Mavin Records. [31] Don Jazzy congratulated Savage on her UMG signing and said she will forever be remembered at Mavin. [32]

Accolades

Mavin Records was nominated for Best Record Label of the Year at the 2013 City People Entertainment Awards. [33] The label won the aforementioned category at the 2014 City People Entertainment Awards. [34]

YearAwards ceremonyAward description(s)Results
2014 City People Entertainment Awards Best Record Label of the YearWon
2013Nominated

Artists

Current acts

ActYear
signed
Releases
under the
label
Dr SID 20121
D'Prince 2
Ladipoe 20172
Johnny Drille 6
DNA1
Rema 20193
Crayon 2
Ayra Starr 20212
Magixx 2
Boy Spyce 20221
Bayanni1
Lifesize Teddy20231

Former acts

ActYear
signed
Year
left
Releases
under the
label
Tiwa Savage 201220193
Wande Coal 20122013
Reekado Banks 201420181
Iyanya 201620171
Korede Bello 201420221
Dija 201420232

Producers

Current producers

DJ's

Discography

Albums

ArtistAlbumDetails
The Mavins Solar Plexus
  • Released: 8 May 2012
  • Chart Position: —
  • Certification: —
D'PrinceFrenzy
  • Released: 5 November 2012
  • Chart Position: —
  • Certification: —
Tiwa Savage Once Upon a Time
  • Released: 3 July 2013
  • Chart Position: —
  • Certification: —
Dr SIDSiduction
  • Released: 20 December 2013 [35]
  • Chart Position: —
  • Certification: —
Tiwa Savage R.E.D
  • Released: 19 December 2015
  • Chart Position: —
  • Certification: —
Reekado BanksSpotlightReleased: 1 September 2016
  • Chart Position: 10 (Billboard's World Album chart)
  • Certification: —
Korede BelloBellovedReleased: 11 March 2017
  • Chart Position: —
  • Certification: —
IyanyaSignature (EP)Released: 28 March 2017
  • Chart Position: —
  • Certification: —
Tiwa Savage Sugarcane (EP)Released: 22 September 2017
  • Chart Position: —
  • Certification: —
Di'JaAphrodija (EP)Released: 15 December 2017
  • Chart Position: —
  • Certification: —
PoeT.A.PReleased: 5 October 2018
  • Chart Position: —
  • Certification: —
Rema Rema (EP) Released: 22 March 2019
  • Chart Position: —
  • Certification: —
D'PrinceLavida (EP)Released: 3 May 2019
  • Chart Position: —
  • Certification: —
RemaRema Freestyle (EP)Released: 17 June 2019
  • Chart Position: —
  • Certification: —
Di'JaDi'Ja (EP)Released: 5 July 2019
  • Chart Position: —
  • Certification: —
Ayra Starr Ayra Starr (EP)Released; 22 January 2021
  • Chart Position: —
  • Certification: —
19 & Dangerous Released: 6 August 2021
  • Chart Position: —
  • Certification: —
MagixxMagixx (EP)Released: 24 September 2021
  • Chart Position: --
  • Certification: --
Boy SpyceBoy Spyce (EP)Released: 15 April 2022
  • Chart Position: --
  • Certification: --
MagixxAtom (EP)Released: 22 July 2022
  • Chart Position: --
  • Certification: --
BayanniBayanni (EP)Released: 24 August 2022
  • Chart Position: --
  • Certification: --
Mavins Chapter X Released: 2 December 2022
  • Chart Position: --
  • Certification: --
Lifesize TeddyLifesize Teddy (EP)Released: 9 August 2023
  • Chart Position: --
  • Certification: --
RemaRave & Roses UltraReleased: 27 August 2023
  • Chart Position: --
  • Certification: --
RemaRavage (EP)Released: 26 October 2023
  • Chart Position: --
  • Certification: --
Lifesize TeddyPoisn (EP)Released: 21 November 2023
  • Chart Position: --
  • Certification: --

Singles

`List of singles released by artists signed to Mavin Records
ArtistTitleYearAlbumRelease date
D'Prince "Take Banana"2012 Solar Plexus
Tiwa Savage "Oma Ga"
D'Prince"Take Banana" (Remix)Frenzy31 October 2012
"Real G"
(featuring M.I)
"Goody Bag"
"Call Police"
Wande Coal "The Kick"
(featuring Don Jazzy)
2013Non-album single23 January 2014
Wande Coal"Rotate"26 April 2013
Dr SID "Lady Don Dada" Siduction 2 May 2013
"Love Mine"5 May 2013
D'Prince"Birthday"Non-album single6 May 2013
Dr SID"Talented"Siduction12 May 2013
"Baby Tornado"21 August 2013
Tiwa Savage"Eminado" Once Upon a Time 8 October 2013
Dr SID"Surulere"Siduction13 November 2013
D'Prince"Gentlemen"
(featuring Davido and Don Jazzy)
2014Non-album single27 January 2014
Di'Ja "Yaro"14 February 2014
Reekado Banks "Turn It Up"
(featuring Tiwa Savage)
21 February 2014
Korede Bello "African Princess"28 February 2014
D'Prince"Ojoro Cancel"
(featuring Wizkid)
7 March 2014
The Mavins"Dorobucci"
(featuring Don Jazzy, Tiwa Savage, Dr SID, D'Prince, Reekado Banks, Korede Bello and Di'Ja)
1 May 2014
Dr SID and Don Jazzy"Highlife Dorobucci"2 May 2014
The Mavins"Adaobi"
(Reekado Banks, Korede Bello and Di'Ja featuring Don Jazzy)
27 May 2014
Di'Ja "Yaro" (Remix)
(featuring Ice Prince)
29 July 2014
Reekado Banks "Chop Am"8 August 2014
Korede Bello "Cold Outside"15 August 2014
D'Prince "Oyo"5 September 2014
The Mavins"Arise"
(featuring Don Jazzy, Reekado Banks and Di'Ja)
20 September 2014
Tiwa Savage "My Darlin"8 October 2014
The Mavins"Looku Looku"31 October 2014
Di'Ja "Awww"12 December 2014
D'Prince"Oga Titus"23 December 2014
Korede Bello "Jingle Bell"25 December 2014
"Godwin"201528 January 2015
Reekado Banks "Katapot"14 February 2015
D'Prince "Nonso"
(featuring Reekado Banks)
16 March 2015
Godywn [A] "Promise"
(featuring Di'Ja)
27 March 2015
Dr SID "Chop Ogbono" (Remix)
(featuring Olamide)
5 May 2015
Di'Ja "Amen"29 June 2015
Reekado Banks "Corner"9 July 2015
"Sugar Baby"10 July 2015
"Tomorrow"11 July 2015
Dr SID "Kabiyesi"6 August 2015
D'Prince "Kwolity"21 August 2015
Korede Bello "Somebody Great"
(featuring Aṣa)
29 September 2016
Di'Ja "Falling For You"
(featuring Patoranking)
2 October 2015
D'Prince "Bestie"
(featuring Don Jazzy and Baby Fresh)
16 November 2015
"Tarity"
(featuring Phyno)
25 November 2015
Tiwa Savage "Standing Ovation"
(featuring Olamide)
2016 R.E.D 14 January 2016
Reekado Banks "Oluwa Ni"Non-album single15 January 2016
Di'Ja "Take Kiss"
(featuring Baby Fresh)
25 January 2016
Tiwa Savage "Bad"
(featuring Wizkid)
R.E.D22 March 2016
DJ Big N "Erima"
(featuring Dr SID and Wizkid)
Non-album single26 March 2016
Reekado Banks "Machinery" (Dice Ailes Cover)7 April 2016
Johnny Drille "Romeo & Juliet"201714 July 2017
"Awa Love"20189 February 2018
"Halleluya"
(featuring Simi)
23 July 2018
The Mavins"All is in Order"
(featuring Don Jazzy, Rema, Korede Bello, DNA, and Crayon)
201931 May 2019
Rema SpidermanFreestyle EP19 June 2019
Trap out the submarine
Bad CommandoBad Commando4 October 2019
Lady11 November 2019
CornyRema Compilation24 March 2019
Beamer(Bad Boys)

(x Rvssian)

202021 February 2020
Ginger Me19 June 2020
Woman11 November 2020
"Bounce"2021February 26, 2021
"Soundgasm" Rave & Roses June 11, 2021
Ayra Starr "Bloody Samaritan" 19 & Dangerous 30 July 2021
Rema "Calm Down"2022 Rave & Roses February 11, 2022
"FYN"
(with. AJ Tracey)
March 11, 2022
Magixx "Love Don't Cost A Dime (Re-Up)"
(with. Ayra Starr)
TBDFebruary 9, 2022
"Chocolate"March 2, 2022
Ayra Starr "Stars"May 6, 2022
"Ase - A Colors Show"June 6, 2022
Ladipoe"Big Energy"June 10, 2022
Magixx"Shaye"AtomJuly 20, 2022
Ayra Starr

"Rush"

19 & DangerousSeptember 16, 2022
Johnny Drille"How are You (My Friend)"TBDOctober 12, 2022

Labels

Mavin Records owns, or has a joint share in, many of the record labels listed here.

Notes

  1. Although Godywn worked with Don Jazzy and Di'Ja, he is not signed to Mavin Records. [36]

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Notes