Vinil Mathew

Last updated

Vinil Mathew
Vinil Mathew.jpg
Born1977 (age 44–45)
Delhi, India
Alma mater Film and Television Institute of India
OccupationFilm director, advertisement director, writer
Years active2000–present
Spouse(s)Shweta Venkat-Matthew

Vinil Mathew (born 1977) is an Indian filmmaker and writer, who predominantly directs and produces television commercials. He has also directed two feature films. After studying filmmaking at the Film and Television Institute of India (FTII), he made advertisement campaigns for several brands, including Vodafone, Nescafe and Cadbury. [1] [2]

Contents

In feature films, Vinil has directed the 2014 romantic comedy Hasee Toh Phasee , which was a critical and commercial success, [3] [4] [5] and the 2021 romantic thriller Haseen Dillruba , which became the most-watched Hindi film on Netflix of that year. [6]

Early life

Vinil Mathew was born in a Malayali family in Delhi. [1] He went to St. Columba's School, Delhi. [7] Vinil was interested in films from a young age and said that watching Mani Ratnam's Roja (1992) when he was in class 10 inspired him to be a filmmaker. [8]

Vinil pursued Economics honours from Delhi University. [9] After graduation, he studied filmmaking at the Film and Television Institute of India. [1] He then studied films further at the University of Television and Film Munich, where he made his graduating short film Danke schon Bitte Schon. [10]

Career

Advertising

Vinil moved to Mumbai in 2000 and joined the advertisement company, Highlight Films, where he assisted Prasoon Pandey. After two years, he started his own production company named Nomad Films. [1] He then joined Footcandles films, under which he worked on advertisements for Reliance, Vodafone and Airtel. [1] In the ad for the last of these brands, he directed Vidya Balan and R. Madhavan. [2] He went on to make over 250 ad campaigns, including one popular one for Cadbury. [8] [11]

In 2014, Vinil opened his own production company Breathless Films, which produces advertisements. [12] The company has launched campaigns for the brands Lays, Voot and Club Mahindra, among others. [13] [14] [15]

Films

In 2003, Vinil directed a television film for the channel Star One, called The Chosen One. [2]

While working on a coffee campaign for Nescafe, Vinil met Karan Johar, who produced his first feature film. [1] It was named Hasee Toh Phasee and was released in 2014. It starred Parineeti Chopra and Sidharth Malhotra and is about the romance between a struggling businessman and a drug-abusing scientist. Vinil said that his advertisement background helped him direct the movie. [16] David Chute of Variety summarised that "This debut feature by Vinil Mathew, a director of stylish TV commercials, is simply too well made and too enjoyable". [17] A review from India Today rated it with 3/5 stars, stating, "Hasee Toh Phasee is a refreshing, much-needed entry in the contemporary romcom genre". [18] The film performed moderately well commercially, earning ₹61.7 crore worldwide against a budget of ₹26 crore, becoming the eighth highest grossing Hindi film of 2014. [4] [19]

Keen to work in a different genre, Vinil was attracted to Kanika Dhillon's script of Haseen Dillruba , a romantic thriller about a murder involving a married woman. [20] Starring Taapsee Pannu, the film was released on Netflix in 2021. [21] The film received mixed reviews from critics. [22] Ronak Kotecha of The Times of India gave it 3.5 stars out of 5 and called it "a delectably dark and defiant love story with a thrilling twist". [23] Stutee Ghosh of The Quint praised "Vinil Mathew ‘s directorial flourishes" and added that "the only way Haseen Dillruba truly works is if we unequivocally surrender to its pulpy universe". [24] It emerged as the most-watched Hindi film on Netflix in 2021, reaching top 10 in 22 different countries. [6] [25]

Filmography

Related Research Articles

Dharma Productions Private Film Production founded by Yash Johar

Dharma Productions Pvt. Ltd. is an Indian production and distribution company established by Yash Johar in 1979. It was taken over in 2004 after his death by his son Karan Johar. Based in Mumbai, it mainly produces and distributes Hindi films, In November 2018, a new sector of the company was created called Dharmatic, which will focus on producing digital content for online distribution platforms.

Red Chillies Entertainment Indian motion picture company

Red Chillies Entertainment is an Indian visual effects, production and distribution company established by actor Shah Rukh Khan and his wife Gauri Khan in 2003. It was transformed from the defunct Dreamz Unlimited.

Anurag Kashyap Indian filmmaker (born 1972)

Anurag Kashyap is an Indian filmmaker and actor known for his works in Hindi cinema. He is the recipient of several accolades, including four Filmfare Awards. For his contributions to film, the Government of France awarded him the Ordre des Arts et des Lettres in 2013.

Taapsee Pannu Indian actress (born 1987)

Taapsee Pannu is an Indian actress who works primarily in Hindi, Telugu, Tamil, and Malayalam language films. She is the recipient of two Filmfare Awards.

Parineeti Chopra Indian actress

Parineeti Chopra is an Indian actress who appears in Hindi films. Chopra is a recipient of several accolades, including a Filmfare and National Film Award. She has appeared in Forbes India's Celebrity 100 list since 2013.

Saqib Saleem Indian film actor

Saqib Saleem Qureshi is an Indian film actor and model who works in the Hindi film industry. He worked as a model before beginning his film career. After moving to Mumbai, Saleem appeared in several advertisements. While doing television commercials, he grew interest in films and started auditioning for film roles, eventually signing a two-film deal with the Y-Films, a subsidiary of the Yash Raj Films (YRF), as an actor.

Rensil D'Silva is an Indian film director, screenplay writer, ad film maker and advertising agency Creative Director.

K (composer) Indian musician

Krishna Kumar, better known by his stage name K is an Indian music composer working primarily in films and documentaries.

Sidharth Malhotra Indian actor (born 1985)

Sidharth Malhotra is an Indian actor who works in Hindi films. Dissatisfied with his modelling career, which he began at the age of 18, Malhotra assisted director Karan Johar on the 2010 film My Name Is Khan. He made his acting debut with a leading role in Johar's teen drama Student of the Year (2012), for which he received a Filmfare Award for Best Male Debut nomination.

<i>Hasee Toh Phasee</i> 2014 Indian romantic comedy-drama

Hasee Toh Phasee is a 2014 Indian Hindi-language romantic comedy-drama film directed by Vinil Mathew and produced by Karan Johar and Anurag Kashyap. The film features Parineeti Chopra and Sidharth Malhotra in lead roles. The film was released on 7 February 2014 and collected around ₹620 million (US$8.1 million) worldwide.

Phantom Films Indian production company

Phantom Films was an Indian film production and distribution company established by Anurag Kashyap, director Vikramaditya Motwane, producer Madhu Mantena and the former head of UTV Spotboy, Vikas Bahl. It was founded in 2011 by all four of them, and is cited as the "directors' company". In March 2015, Reliance Entertainment picked up 50% stake in the company.

Tahir Raj Bhasin Indian actor (born 1987)

Tahir Raj Bhasin is an Indian actor who appears in Hindi films. Born in Delhi, he holds a master's degree in media from the University of Melbourne. Bhasin made his screen debut with Kismat Love Paisa Dilli (2012) and made brief appearances in Kai Po Che! (2013) and One by Two (2014).

Madhu Varma Mantena is an Indian film producer and entrepreneur involved in the production and distribution of films across Hindi, Telugu, and Bengali cinema.

60th Filmfare Awards

The 60th Filmfare Awards were held to honor the best films of 2014 from the Hindi-language film industry on 31 January 2015 at the Yash Raj Studio in Mumbai. The ceremony was hosted by Karan Johar, Alia Bhatt and Kapil Sharma.

Taapsee Pannu filmography Filmography of Taapsee Pannu

Taapsee Pannu is an Indian actress who works in Hindi, Telugu, Tamil, and Malayalam language films.

RSVP Movies Indian film production company

RSVP Movies is an Indian film production company established by Ronnie Screwvala in 2014.

<i>Haseen Dillruba</i> 2021 romantic thriller film directed by Vinil Mathew

Haseen Dillruba is a 2021 Indian Hindi-language romantic mystery thriller film directed by Vinil Mathew and produced by Aanand L. Rai, Himanshu Sharma, Bhushan Kumar and Krishan Kumar under the banner Colour Yellow Productions, T-Series and Eros International. The film stars Taapsee Pannu, Vikrant Massey and Harshvardhan Rane.

References

  1. 1 2 3 4 5 6 "Karan Johar is my santa claus: Vinil Mathew". The Times of India. 3 February 2014. Retrieved 24 January 2022.
  2. 1 2 3 "Young talent in ad filmmaking". The Economic Times. 21 May 2008. Retrieved 24 January 2022.
  3. ↑ "Karan Johar delighted with box-office success of 'Hasee Toh Phasee'". The Indian Express. 9 February 2014. Retrieved 24 January 2022.
  4. 1 2 "Top Ten Worldwide Grossers 2014". Box Office India. 8 May 2014. Archived from the original on 26 June 2015. Retrieved 8 May 2014.
  5. ↑ Priyanka Srivastava (5 April 2014). "Success of Queen, Ankhon Dekhi proves change in audience's taste". India Today.
  6. 1 2 "Taapsee Pannu's Haseen Dillruba beats Akshay Kumar's Sooryavanshi to become most-watched film on Netflix in 2021". Bollywood Hungama. 30 December 2021. Retrieved 20 January 2022.
  7. ↑ "As Delhi's St. Columba's turns 75, its alumni have much to celebrate". The Times of India. 16 February 2018. Retrieved 24 January 2022.
  8. 1 2 "Vinil Mathew: Smile-high club". Livemint. 1 February 2014.
  9. ↑ ""When I started working on Haseen Dillruba, I was a bit nervous," says filmmaker Vinil Mathew". India Weekly. 13 January 2021. Retrieved 24 January 2022.
  10. ↑ "Meet Vinil Mathew, the Malayali director of Bollywood thriller Haseen Dilruba". Manorama. 27 July 2021. Retrieved 24 January 2022.
  11. ↑ "Being an ad filmmaker gives you an edge: Hasee Toh Phasee director". Archived from the original on 4 February 2014.
  12. ↑ Bapna, Amit. "Why Thailand looks enticing to Indian ad-film makers". Economic Times. Retrieved 24 January 2021.
  13. ↑ "Lay's launches a new campaign with Alia Bhatt and Siddhant Chaturvedi to promote its thinnest wafers". Business Insider. Retrieved 24 January 2021.
  14. ↑ "Viacom 18's VOOT targets ADHD millennials with three lively campaigns". Indian Television. 18 May 2016. Retrieved 24 January 2021.
  15. ↑ "Club Mahindra decides to add freshness to its brand with a new marketing campaign". Economic Times. Retrieved 24 January 2021.
  16. ↑ "My ad background came handy for 'Hasee Toh Phasee': Vinil Mathew". 3 February 2014.
  17. ↑ "Film Review: 'Hasee toh phasee'". Variety. 21 March 2014. Retrieved 24 January 2022.
  18. ↑ "Movie review: Hasee Toh Phasee is complete entertainment : Reviews, News - India Today". Indiatoday.intoday.in. 7 February 2014. Retrieved 24 February 2014.
  19. ↑ "Hasee Toh Phasee" . Retrieved 24 January 2021.
  20. ↑ "Vinil Mathew and Taapsee Pannu on the universal appeal of thrillers, collaborating for Haseen Dillruba, and their OTT debut". Vogue. 2 July 2021. Retrieved 23 February 2022.
  21. ↑ "Haseen Dillruba to release on Netflix on July 2. Taapsee Pannu announces with teaser". India Today. Retrieved 3 June 2021.
  22. ↑ "HASEEN DILLRUBA (2021)". Rotten Tomatoes . Retrieved 2 November 2021.
  23. ↑ "Haseen Dillruba Review". The Times of India . 2 July 2021. Retrieved 20 January 2022.
  24. ↑ "Haseen Dillruba' Review: Taapsee, Vikrant's Film Is Problematic Yet Engrossing". The Quint . 2 July 2021. Retrieved 20 January 2022.
  25. ↑ "Taapsee Pannu reacts as Netflix co-CEO says Haseen Dillruba reached top 10 in 22 countries: 'From the horse's mouth'". Hindustan Times. Retrieved 20 January 2022.
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.