WCUB

Last updated

WCUB
Broadcast areaTwo Rivers-Manitowoc-Sheboygan
Green Bay metro
Frequency 980 kHz
Branding97.1 WCUB
Programming
Format Classic country
Affiliations
Ownership
Owner
  • Mark Seehafer
  • (Seehafer Broadcasting Corp.)
WEMP, WLKN, WLTU, WOMT, WQTC
History
First air date
1951 (1951)
Call sign meaning
Cub Radio, in reference to station's ursine mascot
Technical information [1]
Licensing authority
 FCC
Facility ID 14702
Class B
Power 5,000 watts
Transmitter coordinates
 44°3′50.00″N87°41′49.00″W / 44.0638889°N 87.6969444°W / 44.0638889; -87.6969444
Repeater 97.1 W246DY (Two Rivers)
Links
Public license information
Website www.cubradio.com

WCUB (980 AM) is a commercial radio station licensed to Two Rivers, Wisconsin, United States. The station is owned by Mark Seehafer, through licensee Seehafer Broadcasting Corporation, with studios at Mangin Street in Manitowoc. It airs a classic country format.

Contents

WCUB's transmitter is sited off Viebahn Street at South 42nd Street, near Interstate 43 in Manitowoc. The signal covers Two Rivers, Manitowoc and Sheboygan along with city-grade coverage of Brown County and Green Bay. Programming is also heard on low-power FM translator W246DY at 97.1 MHz in Two Rivers.

History

The station signed on the air in 1951. [2] It was a 500-watt daytimer.

On November 19, 1965, it added a sister station, WKKB-FM at 92.1 MHz. [3] In the 1960s and 70s, the two stations simulcast a popular Top 40 format. Today, the FM station is a country outlet as WLTU. The stations were purchased by Seehafer Broadcasting in 2018, the owners of its longtime rivals, WOMT (1240) and WQTC-FM (102.3), and merged into Seehafter's facility soon after.

In early May 2020, WCUB started simulcasting on FM translator W246DY at 97.1 MHz, as a part of the FCC's AM revitalization plan.

Programming

WCUB plays country music hits from the 1960s, 70s, 80s and 90s. Most hours begin with an update from Fox News Radio.

WCUB is also the home of NASCAR radio coverage from all three NASCAR radio networks, along with the Indianapolis 500's radio network (including the Brickyard 400), serving that role for not only Manitowoc, Two Rivers and Sheboygan, but Green Bay and the Fox Cities.

References

  1. ↑ "Facility Technical Data for WCUB". Licensing and Management System. Federal Communications Commission.
  2. ↑ Broadcasting Yearbook 1953 page 320. Retrieved November 3, 2023.
  3. ↑ Broadcasting & Cable 1977 page C-237. Retrieved Nov. 3, 2023.
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