WMPS (1210 AM) is a commercial radio station licensed to Bartlett, Tennessee, United States, and serving the Memphis metropolitan area.[2] Owned by Flinn Broadcasting, it airs an adult standards and soft oldies format branded "Sunny 1210 & 103.1". WMPS's studios are on Mount Moriah Road Extension at Ridgeway Road in Memphis, and the transmitter is on Rockyford Road at Walker Farms in Bartlett.
The station also simulcasts over FM translatorW276BH (103.1 FM) in Memphis and streams online.
History
The station signed on the air on August 19, 1986, as WGSF, licensed to Arlington, Tennessee.[3] WGSF was owned by the Arlington Broadcasting Company. In the 1980s, Fred Flinn became the general manager of the station and would later acquire the station as part of his Flinn Broadcasting Corporation. In the late 1980s, WGSF's city of license was switched to Bartlett, Tennessee, and its call letters changed to WMPS.
WMPS originally carried the "Music of Your Life" syndicated adult standards format,[4] later switching to adult contemporary music.[5] Under Flinn Broadcasting ownership, the station returned to a standards format mixed with soft oldies, primarily from the 1950s, 60s, and 70s, programmed in-house.
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