Simulcast of WVRS Gore, VA | |
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Broadcast area | Northern Shenandoah Valley |
Frequency | 104.9 FM MHz |
Branding | Classic Southern Gospel Music |
Programming | |
Language | English |
Format | Southern Gospel [1] |
Ownership | |
Owner |
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WVRS | |
History | |
First air date | November 4, 1986 (as WESI) |
Former call signs |
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Technical information [4] | |
Licensing authority | FCC |
Facility ID | 60362 |
Class | A |
ERP | 4,100 watts |
HAAT | 65.7 meters (216 ft) |
Transmitter coordinates | 39°1′6.0″N78°25′35.0″W / 39.018333°N 78.426389°W |
Links | |
Public license information | |
Webcast | WVRX Webstream |
Website | WVRX Online |
WVRX (104.9 FM) is a Southern Gospel formatted broadcast radio station licensed to Strasburg, Virginia, serving the Northern Shenandoah Valley. [1] WVRX is owned by Point FM Ministries. [5] [2] [6] WVRX simulcasts sister station WVRS.
On January 31, 2018, the then-WZFC changed their format from classic country to a simulcast of sister news/talk station WINC (1400 AM) in nearby Winchester. [7]
On November 17, 2020, both WZFC and sister station WXBN (105.5 FM) became a simulcast of WINC-FM (92.5 FM) and its hot adult contemporary format. WINC-FM's programming was migrated to the two stations in anticipation of the sale of the 92.5 FM signal to the Educational Media Foundation. [8] [9]
Upon the sale of the 92.5 FM signal to EMF, Centennial transferred the WINC-FM call letters to 105.5 FM.
On April 30, 2021, Centennial Broadcasting announced it was selling WINC-FM (105.5 FM) and sister-station WZFC to Fairfax, Virginia-based Metro Radio, Inc. for $225,000. [5] [10] Fellow sister station WINC was not included in the sale. [5] [10] Allen B. Shaw, Centennial's President and CEO, said in a May 2021 interview with The Winchester Star that Metro Radio, Inc. had had assured Shaw "they do not intend to" change the format of WINC-FM and WZFC. [11] Shaw further said Metro thought WINC-FM's format was "probably the best format for the Winchester market" for ad revenue. [11]
On June 30, coincident with the consummation of the sale to Metro Radio, [12] long-time morning show host Barry Lee signed off after 37 years at the station. [13] Hours later, long-time afternoon host Paula Kidwell would also sign off. [14] The same day, the callsign was changed from WZFC to WKDV-FM to match new sister station WKDV, licensed to Manassas. [3]
On September 30, just three months after Metro Radio purchased the station (and sister WINC-FM), Metro entered into an agreement to sell WKDV-FM to Point FM Ministries for $125,000. [2] [12] [15] [16] Point FM Ministries owns locally based, Southern Gospel-formatted WVRS. [2] [15] [16] [17] Metro Radio will retain WINC-FM. [2] The sale was consummated on December 17, 2021.
On January 13, 2022, the station changed its call sign to WVRX, and the station changed its programming to a simulcast of new sister station WVRS.