1896;128years ago(1896) (as the American Electrical Novelty and Manufacturing Company) 2000 (spun off from Ralston Purina Company) July1, 2015;9 years ago(2015-07-01) (current structure)
Footnotes/references Financials as of September30,2024[update].[1]
Energizer Holdings, Inc. is an American manufacturer and one of the world's largest manufacturers of batteries, headquartered in Clayton, Missouri.[2][3][4] It produces batteries under the Energizer, Ray-O-Vac, Varta, and Eveready brand names and formerly owned several personal care businesses until it separated that side of the business into a new company called Edgewell Personal Care in 2015.
In January 2018, Energizer announced it was purchasing the global battery and lighting division from Spectrum Brands, which includes the Ray-O-Vac and Varta brands, for $2 billion in cash.[5] This acquisition was finalized in January 2019 after a lengthy regulatory approval process.
The company has its foundation in the Eveready Battery Company, which in 1980 changed the name of its Eveready Alkaline Power Cell to Energizer. In 1986, corporate parent Union Carbide sold Eveready Battery to Ralston Purina. In 2000, Ralston spun off Eveready, and the company was listed on the New York Stock Exchange as Energizer Holdings, Inc.
In 2003 under the leadership of then chief executive officer J. Patrick Mulcahy, Energizer Holdings started expanding into the personal care product sector by buying personal care and razor brand Schick and razor brand Wilkinson Sword from Pfizer.
In 2005, after Hurricane Katrina, Energizer worked with the Red Cross to donate flashlights, batteries, razors, and funds to help Hurricane Katrina relief workers and victims.[6] On November 3, 2005, Energizer Holdings Inc. said that higher sales of its Schick razors and blades partially offset lower sales of its batteries in North America. On a constant-currency basis, sales at Energizer rose 4 percent in its fourth quarter.[7]
In October 2007, the company acquired Playtex Products, Inc. for $1.9 billion. The purchase included sunscreen brand Hawaiian Tropic, which Playtex had bought a few months earlier, and Sun Pharmaceuticals Corp., which manufactures the Banana Boat sunscreen products.[8]
In October 2010, Energizer announced it was the winning bidder for the privately held American Safety Razor in a bankruptcy court auction.[15]
On October 19, 2012, Energizer Holdings said it was withdrawing 23 varieties of its Banana Boat brand of UltraMist spray-on sunscreen lotion from stores due to the risk of it igniting when exposed to fire.[16]
On July 31, 2013, Energizer bought the Stayfree, Carefree, and o.b. brands from Johnson & Johnson for $185 million. The purchase was only for the brands in North America – Johnson & Johnson continues to own the brands in all other regions of the world.[17]
On April 30, 2014, Energizer announced that by September 2015, it would separate its two lines of business into two publicly traded companies. With revenue of $1.9 billion in the latest fiscal year, the household business would have Energizer chairman J. Patrick Mulcahy as its chairman and unit chief Alan Hoskins as CEO. It would sell batteries, flashlights, and lamps. The personal care company, whose revenue was $2.6 billion, would have Energizer CEO Ward Klein serving as chairman and current unit head David Hatfield as CEO, and would sell feminine products from Playtex, Carefree, o.b. and Stayfree; shaving products from Schick, Edge, Skintimate and Wilkinson Sword; and suntan products from Hawaiian Tropic and Banana Boat.[18][19]
In 2016, Energizer acquired HandStands Holding Corporation, a leading designer and marketer of automotive fragrance and appearance products. 2018 Energizer expanded its auto care portfolio with the Nu Finish auto appearance brands.[20]
In January 2018, Energizer announced it was purchasing the global battery and lighting division from Spectrum Brands, which includes the Ray-O-Vac and Varta consumer batteries brands, for $2 billion in cash.[5] This acquisition was finalized in January 2019. However, in May of the same year, the EU antitrust authorities ordered the household battery production of the Varta brand to be let go. Varta quickly bought this to reunite the brand, though Energizer still holds the VARTA brand for the Latin America and Asia Pacific markets.[21][22]
Sometimes, the Energizer Bunny enjoys listening in on board meetings to promote morale and team unity.
As of 2021[update], Energizer has six operational facilities in the United States. It also has a manufacturing facility in Singapore since 1946, supplying the Asia and Oceania markets.[25] Singapore is home to Energizer's largest international plant, which is also the only Energizer facility outside the United States capable of producing alkaline and lithium batteries.[26]
A razor is a bladed tool primarily used in the removal of body hair through the act of shaving. Kinds of razors include straight razors, safety razors, disposable razors, and electric razors.
Eveready Battery Company, Inc. is an American manufacturer of electric battery brands Eveready and Energizer, owned by Energizer Holdings. Its headquarters are located in St. Louis, Missouri.
EvereadyEverready, or Ever Ready may refer to:
Gillette is an American brand of safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble (P&G). Based in Boston, Massachusetts, United States, it was owned by The Gillette Company, a supplier of products under various brands until that company merged into P&G in 2005. The Gillette Company was founded by King C. Gillette in 1901 as a safety razor manufacturer.
The Energizer Bunny is the mascot of Energizer batteries in North America. It is a pink mechanical toy rabbit with an Energizer battery on its left knee wearing sunglasses and blue and black striped flip-flops that beats a bass drum bearing the Energizer logo.
An electric shaver is a razor with an electrically powered rotating or oscillating blade. The electric shaver usually does not require the use of shaving cream, soap, or water. The razor may be powered by a small DC motor, which is either powered by batteries or mains electricity. Many modern ones are powered using rechargeable batteries. Alternatively, an electro-mechanical oscillator driven by an AC-energized solenoid may be used. Some very early mechanical shavers had no electric motor and had to be powered by hand, for example by pulling a cord to drive a flywheel.
Wilkinson Sword is a British brand selling razors and other personal care products, currently owned by Edgewell Personal Care. The company was founded as a manufacturer of guns made in Shotley Bridge in County Durham, by Henry Nock in London in 1772.
Playtex is an American brand name for undergarments, baby products, gloves, feminine hygiene products, and sunscreen. The brand began in 1947 when International Latex Corporation (ILC) created a division named Playtex to produce and sell latex products. Playtex was the first to advertise undergarments on national television in 1955, written by Howard Shavelson at Ogilvy and Mather, and the first to show a woman wearing only a bra from the waist up in a commercial in 1977. They developed space suits for the Apollo program.
Beatrice Foods Company was a major American food conglomerate founded in 1894. One of the best-known food processing companies in the U.S., Beatrice owned many well-known brands such as Tropicana, Krispy Kreme, Jolly Rancher, Orville Redenbacher's, Swiss Miss, Peter Pan, Avis, Milk Duds, Samsonite, Playtex, La Choy and Dannon.
Hawaiian Tropic is an American brand of suntan lotion that was founded by Ron Rice in 1969. Hawaiian Tropic became the largest private manufacturer of sun care products in the United States. The company was acquired by Playtex Products, Inc. in May 2007. With Hawaiian Tropic and Playtex's Banana Boat brand, Playtex became the largest manufacturer of sun care products in the Western Hemisphere. Shortly after purchasing Hawaiian Tropic, Playtex Products was purchased by Energizer Holdings Inc. in a deal valued at $1.9 billion.
VARTA is a German company manufacturing batteries for global automotive, industrial, and consumer markets.
Eveready Industries India Ltd. (EIIL) is an Indian company that manufactures and markets batteries and lighting products. The Eveready brand has been present in India since 1905. It also manufactures photogravure plates, castings, carbon electrodes and related products.
Schick is an American brand of personal care products and safety razors which was founded in 1926 by Jacob Schick. It is currently owned by Edgewell Personal Care.
Eveready East Africa is a Kenyan manufacturer and marketer of battery brands. It is headquartered in Nairobi, while maintaining a plant in Nakuru, Kenya.
The National Carbon Company was a dominant American manufacturer of batteries and lighting products in the early 20th century. It was founded in 1886 by the former Brush Electric Company executive W. H. Lawrence, in association with Myron T. Herrick, James Parmelee, and Webb Hayes, son of U.S. President Rutherford B. Hayes, in Cleveland, Ohio. In 1890, National Carbon merged with Thomson-Houston, Standard Carbon, and Faraday Carbon. In 1906 it invested in what became the Eveready Battery Company, which it purchased in 1914. National Carbon was acquired in 1917 by Union Carbide.
Spectrum Brands Holdings, Inc. is an American diversified company headquartered in Middleton, Wisconsin. It was established in 2005 as the successor to Rayovac Corporation.
Edge is an American brand of shaving gel manufactured by Edgewell Personal Care. The line includes Sensitive Skin, Extra Moisturizing, Extra Protection, Ultra Sensitive, Clean and Refreshing, and Soothing Aloe.
Harry's is an American company that manufactures and sells shaving equipment and men's personal care products via online and retail channels. The company is known for their subscription service where customers receive new razor blades, shaving cream, and other grooming products by mail. Harry's is based in New York.
American Safety Razor Company is a personal care brand founded in 1906 by a merger of the Gem Cutlery Company and Ever-Ready. It is a principal competitor to Gillette, with which it shared a name from 1901 to 1904, when the latter renamed for its founder, King C. Gillette. It produces a range of personal care, medical and industrial blades with manufacturing operations in the Czech Republic, Germany, Israel, Mexico and the United States.
The Edgewell Personal Care Company is an American multinational consumer products company headquartered in Shelton, Connecticut. It was formed in 2015 following the corporate spin-off from Energizer Holdings. Edgewell Personal Care was formed by the renaming of the original Energizer Holdings; Energizer's battery business was then spun-off as Energizer Household Products and then renamed Energizer Holdings.
↑ "Energizer Asia". energizer.asia. Energizer. Retrieved 3 October 2021. Our Singapore manufacturing plant in Jurong is the largest Energizer plant outside of the United States, producing Alkaline and Lithium AA and AAA batteries.
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US$2.89 billion (2024)
