Company type | Private |
---|---|
Industry | Hot sauce |
Founded | February 5, 1980 in Los Angeles |
Founder | David Tran |
Headquarters | , United States |
Key people | William Tran, President Yassie Tran Holliday, Vice President |
Products | Asian-style hot sauce |
Owner | Tran family |
Number of employees | ≈200 (2023) |
Website | www |
Huy Fong Foods | |||||||||||||
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Chinese name | |||||||||||||
Traditional Chinese | 滙 豐 食品 公司 | ||||||||||||
Simplified Chinese | 汇 丰 食品 公司 | ||||||||||||
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Vietnamese name | |||||||||||||
Vietnamese alphabet | Công ty Thực phẩm Hối Phong | ||||||||||||
ChữHán | 公司 食品 滙 豐 |
Huy Fong Foods is an American hot sauce company based in Irwindale,California. [1] It was founded by David Tran,a Vietnamese-born immigrant,beginning in 1980 on Spring Street in Los Angeles's Chinatown. [2] It has grown to become one of the leaders in the Asian hot sauce market with its sriracha sauce,popularly referred to as "rooster sauce" or "cock sauce" [3] due to the image of a rooster on the label.
The company's most popular product is its sriracha sauce. The primary ingredients are peppers,garlic,and sugar. [4] It was originally made with Serrano peppers and is now made with red Jalapeño peppers,reducing the overall pungency.[ citation needed ] It is currently Huy Fong Foods' best-known and best-selling item,easily recognized by its bright red color and its packaging:a clear plastic bottle with a green cap,text in five languages (Vietnamese,English,Chinese,French,and Spanish) and the rooster logo. One nickname for the product is "rooster sauce”,for the logo on the bottles. [5] In contrast to similar hot sauces made by other manufacturers,Huy Fong's sriracha sauce does not contain fish extract,making it suitable for most vegetarians.
Huy Fong also makes sambal oelek and chili garlic sauces. [6]
Huy Fong Foods was founded by David Tran (born 1945),an ethnic Chinese businessman and a former Major in the South Vietnamese Army. [7] Tran,after leaving Vietnam in a cargo boat,arrived in Boston in the spring of 1979 as a part of the migration of the Vietnamese boat people following the Vietnam War. [8] Shortly after arriving in Boston,Tran called up his brother-in-law in Los Angeles,and decided to move there after learning that there were red peppers. [9]
After arriving in Los Angeles,Tran established his own hot sauce company,which he named after the Huey Fong freighter that brought him to the United States. [10] The rooster symbol that is a part of the Sriracha branding came from the fact that Tran was born in the Year of the Rooster on the Vietnamese zodiac. [7] [11] [8] He incorporated Huy Fong Foods,Inc. in February 1980,within a month of arriving in Los Angeles. [12] He had previously made hot sauce with his family while working as a cook in the South Vietnamese army. [13] [12] He began selling hot sauces to local Asian restaurants out of a van,making $2,300 in his first month in business. [10]
Tran considers Huy Fong Foods to be a family business. His son William Tran is the company president and daughter Yassie Tran-Holliday is vice president. [14]
In 1987,Huy Fong Foods relocated to a 68,000-square-foot (6,300 m2) building in Rosemead,California,that once housed toymaker Wham-O. [5] In 2010,the company opened a factory in Irwindale,California,on 23 acres (9.3 ha),a facility having 26,000 square feet (2,400 m2) of office space,150,000 square feet (14,000 m2) of production space,and 480,000 square feet (45,000 m2) of warehouse space, [15] which is now the manufacturing site of all three of the brand's sauces. These sauces are produced on machinery that has been specially modified by David Tran,who taught himself machining and welding skills. Since 2014,the Irwindale factory has been open to visitors,and has become a tourist attraction. [5] [16]
The chili odor that emanated from the Irwindale factory upset the community's residents and the city of Irwindale filed a lawsuit [17] against Huy Fong Foods in October 2013,claiming that the odor was a public nuisance and seeking an ex parte order to shut down the factory. [18] [19] Los Angeles Superior Court judge Robert H. O'Brien initially refused the emergency request,but less than a month later,he ordered the factory to partially shut down. [20] [21] The city dropped the lawsuit on May 29,2014,following a meeting brokered by then-governor Jerry Brown between the city and the company. [22] [23]
In Huy Fong Foods’production at these facilities,the company begins with purchase of chilis grown in Ventura,Los Angeles,and Kern counties and production of a mash from these;most of each year's chili mash is produced in just two months,during the autumn harvest. Earlier,the company used serrano chilis but found them difficult to harvest. The product made from the natural mash is processed such that the final product contains no artificial ingredients.[ citation needed ]
The company has never advertised its products,relying instead on word of mouth. [24] Production and sales of the sauces are sizeable;in 2001,the company was estimated to have sold 6,000 tons of chili products,with sales of approximately $12 million. In 2010,the company produced 20 million bottles of sauce in a year. [15] As of 2012 it had grown to sales of more than $60 million a year. [7] In 2019,the company had a 10% share of the $1.55 billion hot sauce market in the United States. [9] The company generated over $150 million in revenue as of 2022. [13]
The company has warned customers about counterfeit versions of its sauces. [25] [ third-party source needed ]
In 1988,Huy Fong Foods entered a partnership with Underwood Ranches,a farm in Ventura County,after Underwood Ranches' owner Craig Underwood wrote to Tran with an offer to grow jalapeños for Huy Fong Foods. [26] The partnership would last for 28 years. Huy Fong foods initially required more peppers than Underwood ranches could produce,so it contracted with other farmers as needed. As Huy Fong Foods' success grew,so too did Underwood Ranches' pepper production. By 2006,Underwood Ranches was growing 95% of peppers used by Huy Fong Foods. [27] Huy Fong Foods' relationship with Underwood Ranches ended in 2016 after Tran attempted to lure Underwood Ranches' chief operations officer to work for Chilico,a company formed by Tran that would obtain and manage the peppers used by Huy Fong Foods,and tried to drastically cut payments to the ranch. [27] Underwood Ranches claims this left them with no other option but to end the partnership. Huy Fong Foods filed a lawsuit against Underwood Ranches seeking a $1.4 million refund of payments Huy Fong Foods had made in 2016. Underwood Ranches filed a cross-complaint against Huy Fong Foods alleging breach of contract,promissory estoppel and fraud. The jury unanimously ruled in favor of Underwood on the grounds of breach of contract and fraud. [28] Huy Fong Foods was ordered to pay Underwood Ranches $23.3 million in compensation for damages. [26] [27] [29]
In June 2022,Huy Fong Foods temporarily halted the production of the chili sauce. This decision was prompted by a severe shortage of chili peppers caused by a drought in Mexico that affected the quality of the peppers. [30] [31] While production soon resumed in the fall,the company soon declared another "unprecedented inventory shortage" in April 2023,offering no estimate as to when this shortage might be resolved. [32] An August 2023 CNBC special program claims that the shortage was caused by Huy Fong switching pepper suppliers,as Underwood still has production capacity (land,irrigation,processing) for the needed peppers. [33]
The company again announced production suspension in May 2024 until September 2024 at the earliest due to chili sourcing,although their competitors are not experiencing shortages. [34] [35]
This section needs expansionwith: a more complete source-based survey of recognition and awards received by the company and its products. You can help by adding to it. (July 2019) |
In December 2009, Bon Appétit magazine named its Sriracha sauce Ingredient of the Year for 2010. [36] Huy Fong also won two awards including the 2017 FABI culinary award in Chicago at the National Restaurant Association. [37]
Tabasco is an American brand of hot sauce made from tabasco peppers, vinegar and salt. It is produced by McIlhenny Company of Avery Island in southern Louisiana, having been created over 150 years ago by Edmund McIlhenny. Originally the tabasco peppers were grown only on Avery Island; they are now primarily cultivated in Central America, South America and Africa. The Tabasco sauce brand also has multiple varieties including the original red sauce, habanero, chipotle, sriracha and Trinidad Moruga scorpion. Tabasco products are sold in more than 195 countries and territories, and packaged in 36 languages and dialects.
Fish sauce is a liquid condiment made from fish or krill that have been coated in salt and fermented for up to two years. It is used as a staple seasoning in East Asian cuisine and Southeast Asian cuisine, particularly Myanmar, Cambodia, Laos, Philippines, Thailand, and Vietnam. Some garum-related fish sauces have been used in the West since the Roman times.
Irwindale is a city in the San Gabriel Valley, in Los Angeles County, California. The population was 1,422 at the 2010 census, down from 1,446 at the 2000 census. The ZIP Codes serving the area are 91010, which is shared with Duarte, 91702, which is shared with Azusa, and 91706, which is shared with Baldwin Park.
Hot sauce is a type of condiment, seasoning, or salsa made from chili peppers and other ingredients. Many commercial varieties of mass-produced hot sauce exist.
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Sriracha is a type of hot sauce or chili sauce made from a paste of chili peppers, distilled vinegar, pickled garlic, sugar, and salt.
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Chili sauce and chili paste are condiments prepared with chili peppers.
Different areas of the world have local variations on the hot dog, in the type of meat used, the condiments added, and its means of preparation.
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Si Racha is a town in Chonburi Province, Thailand.
Huy Fong's sriracha sauce, also referred to as sriracha, cock sauce or rooster sauce due to the rooster on its label, is a brand of sriracha, a chili sauce that originated in Thailand. The sauce is produced by Huy Fong Foods, a California manufacturer, and was created in 1980 by David Tran, a Chinese-Vietnamese immigrant to the US from Vietnam.
Hoisin sauce is a thick, fragrant sauce commonly used in Cantonese cuisine as a glaze for meat, an addition to stir fry, or as dipping sauce. It is dark-coloured, sweet and salty. Although regional variants exist, hoisin sauce usually includes soybeans, fennel, red chili peppers, and garlic. Vinegar, five-spice powder, and sugar are also commonly added.
Sriracha is a 2013 American documentary film directed by Griffin Hammond. The film features David Tran discussing the origins of his Huy Fong Foods sriracha sauce.
Chili crisp, chile crisp or chili crunch is a type of hot sauce, originating from Chinese cuisine, made with fried chili pepper and other aromatics infused in oil, sometimes with other ingredients. Multiple regional, homemade, and restaurant-original versions exist across China. The best-known commercial brand is Lao Gan Ma, which is based on the chili crisps of Guizhou province. The chili crisp is closely related to Chinese chili oil, and sometimes the two terms are used interchangeably, the difference being that the crisp contains edible chunks of food in the chili oil.
But like most obsessives, Erskine is fiercely loyal to 'rooster sauce' as some know the brand (in the US it is sometimes also called 'cock sauce').