Justin Picard

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Justin Picard
Justin Picard portrait.png
Nationality
  • Swiss
  • Canadian
Alma mater
Occupations
Years active2001–present
Title Chief technology officer, Scantrust

Justin Picard is a Swiss-Canadian engineer and entrepreneur who currently serves as the chief technology officer of Scantrust, a company he co-founded in 2013. He is the inventor of the copy detection pattern (CDP), a digital authentication technology for detecting product and document counterfeiting. [1] [2] [3]

Picard is a member of the Organisation for Economic Co-operation and Development's Task Force on Countering Illicit Trade, [4] [5] and the network of experts at the Global Initiative Against Transnational Organized Crime. [6] He is also a co-founder of the non-governmental organisation Black Market Watch, where he developed a methodology to assess the impacts of illicit trade. [7]

Education and career

Picard grew up in Montreal, Canada. [8] He attended Polytechnique Montréal, where he received a Bachelor of Science degree in physics and engineering in 1994, and later a Master of Science degree in engineering in 1997. [9] He received a PhD in computer science from the University of Neuchâtel in 2000, before going to the École Polytechnique Fédérale de Lausanne for postdoctoral research in digital watermarking, focusing on the problem of securing products and documents against counterfeiting. [6] During his PhD, Picard applied probabilistic argumentation systems to information retrieval systems. [10]

Picard began his career in 2001 as a research and development engineer at Mediasec Technologies in Providence, Rhode Island. In 2004, he moved to Thomson Technicolor to work as head of their research and development in Essen, Germany, before joining Advanced Track & Trace as chief scientist in 2006. [6] In his role at the company, he developed a technology that aids businesses in improving their brand protection and security. [11] From 2009 to 2014, he was a member of the World Economic Forum Global Agenda Council on illicit trade. [12]

In 2013, Picard left Advanced Track & Trace and co-founded Scantrust with chief executive officer Nathan J. Anderson and lead engineer Paul Landry, developing their company's technology at the École Polytechnique Fédérale de Lausanne. [8] [11] Prior to his role as chief technology officer, he served as the company's chief executive officer. [5]

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A copy detection pattern (CDP) or graphical code is a small random or pseudo-random digital image which is printed on documents, labels or products for counterfeit detection. Authentication is made by scanning the printed CDP using an image scanner or mobile phone camera. It is possible to store additional product-specific data into the CDP that will be decoded during the scanning process. A CDP can also be inserted into a 2D barcode to facilitate smartphone authentication and to connect with traceability data.

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References

  1. ↑ Cui, Zhouping; Li, Weihai; Yu, Chaohai; Yu, Nenghai (January 2020). "A New Type of Two-dimensional Anti-counterfeit Code for Document Authentication Using Neural Networks". Proceedings of the 2020 4th International Conference on Cryptography, Security and Privacy. International Conference on Communication and Signal Processing (ICCSP). p. 68. doi:10.1145/3377644.3377651. ISBN   9781450377447. S2CID   211521978.
  2. ↑ Chaves, Leonardo W. F.; Nochta, Zoltán (12 July 2010). "Breakthrough Towards the Internet of Things". Unique Radio Innovation for the 21st Century. Springer. p. 31. doi:10.1007/978-3-642-03462-6_2. ISBN   978-3-642-03461-9. S2CID   58916135.
  3. ↑ Nguyen, Hoai Phuong; Retraint, Florent; Morain-Nicolier, Frédéric; Delahaies, Angès (2019). "A Watermarking Technique to Secure Printed Matrix Barcode—Application for Anti-Counterfeit Packaging". IEEE Access. 7: 131839–131850. doi: 10.1109/ACCESS.2019.2937465 . ISSN   2169-3536.
  4. ↑ "Charting Illicit Trade: Sharing Data and Information". OECD Task Force on Countering Illicit Trade. April 2013. Retrieved 12 August 2020.
  5. 1 2 "Anti-Counterfeit Startup ScanTrust Raises $1.2M Seed Round". VentureKick. 5 May 2015. Retrieved 25 September 2020.
  6. 1 2 3 "Justin Picard". Global Initiative Against Transnational Organized Crime . Retrieved 12 August 2020.
  7. ↑ Comolli, Virginia (2018). Organized Crime and Illicit Trade: How to Respond to This Strategic Challenge in Old and New Domains. Springer. p. 93. ISBN   978-3319729688 . Retrieved 12 August 2020.
  8. 1 2 "QR Codes Swiss made pour lutter contre le piratage des produits" (PDF). 24 heures (in French). 9 May 2016. Archived (PDF) from the original on 12 August 2020. Retrieved 12 August 2020. Alt URL
  9. ↑ "J. Picard". Institute of Electrical and Electronics Engineers . Retrieved 29 August 2020.
  10. ↑ Smets, Philippe (2013). "Practical Uses of Belief Functions". arXiv: 1301.6741 [cs.AI].
  11. 1 2 Magistretti, Bérénice (14 November 2017). "ScanTrust raises $4.2 million for QR codes in supply chains". VentureBeat . Retrieved 25 September 2020.
  12. ↑ "Justin Picard". World Economic Forum . Retrieved 12 August 2020.
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