List of nicknames for McDonald's

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The fast food chain McDonald's is referred to by a variety of nicknames worldwide.

List

Nickname	Country	Notes	Reference(s)
McDonal	Chile	The signs for McDonald's have been altered in a way that the full name 'McDonald's' is visible during the day, but at night, it appears as 'McDonal'.	[1]
Donken Golden Gull Gyllene Måsen	Sweden	Using the first syllable as a basis for a nickname would be confusing in Swedish, as "mack" means gas/petrol station. Golden Gull Gyllene Måsen because the M looks like how we draw a bird flying.	[2]
Golden Arches Mickey D's	United States		[3]
Macca's	Australia New Zealand	The nickname is common in these countries and is officially used in advertisements. In 2013, "Macca's" began being used on some store signs in Australia.	[3] [4] [5] [6]
Maccie	Netherlands
Mäci, Schachtelwirt	Austria
Mac Donal	Gino Milano
Mäckes, Mecces, Mcces, Mäckies, Goldene Schwalbe	Germany	Goldene Schwalbe (golden swallow - the bird) is similar to the Golden Arches in the US or Restaurant Den Gyldne Måge in Denmark, referring to the logo. Mäckes, Mecces, Mcces and Mäckies are regional variations of the same name (see source).	[3]
Mickey D's	United States, Ireland, Canada		[6]
Mak Kee Mak-Gei M-Gei	Hong Kong	Common practice in Hong Kong is to nickname foreign companies by taking the first syllable of the company and combining with the Cantonese word for store (gei). [7]	[3] [8] [9]
Mäkk	Estonia
Mäkkäri, Mäkki	Finland		[8]
Makudo	Japan	Selected by Kansai and some Shikoku locals as the official nickname.	[10]
Makku	Japan	Selected by the rest as the official nickname.	[3]
McDo	France Belgium Philippines Canada (Québec)		[3]
Maccies Maccas Maccy D's Micky D's Mac D's Don Dons	United Kingdom		[3]
McD's	United Kingdom (Scotland)		[11]
MacDonald Don’s	Canada	The nickname is also used in areas close to the Canada–United States border.	[3]
McDona's	Mexico		[3]
Mec	Romania		[3]
Mekáč	Czech Republic Slovakia	The nickname is officially used in advertisements.	[12] [13]
Meki	Hungary	The nickname is officially used in advertisements.	[14] [15]
Mekdi	Malaysia Brunei Darussalam Indonesia	The nickname has been used in advertisements.	[16] [17]
Méqui	Brazil	McDonalds uses the Méqui branding alongside McDonalds.	[18]
Mäc / McDo	Switzerland	German-speaking Swiss call it Mäc and French-speaking Swiss call it McDo	[19] [20] [21]
Mec	Italy		[19]
Restaurant Den Gyldne Måge	Denmark	Comedic nickname to make McDonald's sound like an expensive restaurant. It means "Restaurant The Golden Seagull" (referring to the infamous logo of McDonald's).
Макдак (McDuck)	Russia	The slang nickname is similar to the family name of Clan McDuck. It was proposed as the new name for McDonalds after the chain decided to abandon its operations in Russia.	[21]
Zur goldenen Möwe	Germany	See danish nickname	[22]
Maccern	Norway	Common nickname with multiple spellings. Maccern has been used in promotional material since at least late 2023 or early 2024.	[23]
Maķītis	Latvia		[24]
Maccen	Denmark	Means "The Mac" in English.

References

1. "ME GUSTAS ASÍ: LA NUEVA CAMPAÑA DE MCDONALD'S CHILE QUE SE ADAPTA AL ESTILO DE LOS CHILENOS". 2023.
2. Crane, Andrew (2019). Business ethics: managing corporate citizenship and sustainability in the age of globalization. Dirk Matten, Sarah Glozer, Laura J. Spence (Fifth ed.). Oxford. p. 38. ISBN   978-0-19-881007-0. OCLC   1106086638.
3. Frank, Alex (28 December 2016). "What people call McDonald's in 10 countries around the world". Business Insider.
4. O'Connell, Jan (29 September 2010). "Australian food history timeline - McDonald's becomes Macca's". Australian Food Timeline.
5. Paine, Hanna (19 October 2021). "Drive-thru tell-all: Kiwi Macca's worker reveals what they can hear". NZ Herald.
6. Zhang, Zhe; Patrick, Vanessa M. (1 April 2018). "Call Me Rollie! The Role of Brand Nicknames in Shaping Consumer-Brand Relationships". Journal of the Association for Consumer Research. 3 (2): 149. doi:10.1086/697074. ISSN   2378-1815. S2CID   149015566.
7. Ling, Rich; Pedersen, Per E. (2005). Mobile Communications: Re-negotiation of the Social Sphere. London: Springer. p. 360. ISBN   9781846282485.
8. "Tervetuloa McDonald'siin | Hampurilaisia, ranskalaisia, salaatteja ja paljon muita herkkuja laadukkaista raaka-aineista". www.mcdonalds.com.
9. "中國麥當勞已改名金拱門！網民：點解唔叫牡丹樓？". ezone. 26 October 2017. Archived from the original on 20 January 2021. Retrieved 22 June 2020.
10. "Japanese McDonald's fans select 'Makudo' as official nickname". Nikkei Asia. 24 August 2017.
11. Frank, Alex. "What people call McDonald's in 10 countries around the world". Business Insider. Retrieved 7 April 2024.
12. "O kuře víc milovat Mekáč". McDonald's ČR.
13. "Prevádzkovateľ reštaurácie McDonald's v Europa SC: Banská Bystrica si zaslúži aj druhý Mekáč". DennikN SK.
14. "A McDonald's története". www.mcdonalds.com (in Hungarian). Retrieved 1 January 2024.
15. "MyMeki® Hűségprogram". www.mcdonalds.com (in Hungarian). Retrieved 4 February 2024.
16. "McDonald's Malaysia celebrates its Malaysian-ness with 'Mekdi' and Nasi Lemak". New Straits Times. 20 August 2019.
17. "TENTANG KAMI". McDonald's Sarinah Thamrin.
18. Rogenski, Renato (5 September 2019). "McDonald's explica lojas que viraram "Méqui"". Meio e Mensagem - Marketing, Mídia e Comunicação (in Brazilian Portuguese). Retrieved 14 January 2024.
19. "Hamburger für CHF 1.–". www.mcdonalds.com (in Swiss High German). Retrieved 20 August 2023.
20. "Le hamburger pour Fr 1.–". www.mcdonalds.com (in Swiss French). Retrieved 20 August 2023.
21. Hogg, Ryan (29 May 2022). "McDonald's in Russia could be called 'Fun and Tasty,' documents show, after 'McDuck' is ruled out". businessinsider.com. Retrieved 20 August 2023.
22. "McDonald's-Logo: Was Kunden darin angeblich sehen, muss ein schlechter Scherz sein". merkur.de (in German). 28 November 2018. Retrieved 23 January 2024.
23. "Instagram". www.instagram.com. Retrieved 12 April 2024.
24. "maķītis | Tēzaurs". tezaurs.lv (in Latvian). Retrieved 29 August 2024.