Magic Light Pictures

Last updated

Magic Light Pictures Limited
FormerlyOrange Eyes Limited (2008–2019) [1]
Company type
  • Film Production Company
  • Brand Licensing
Founded2003;21 years ago (2003)
Founders
Headquarters London
Website magiclightpictures.com

Magic Light Pictures Limited (founded in 2003 by producers Martin Pope and Michael Rose) is an English London-based independent production company, which produces film and television.

Contents

Productions

Since 2009, Magic Light Pictures have produced eleven half-hour animated specials based on the best-selling children's story books by Julia Donaldson and Axel Scheffler: The Gruffalo (2009), The Gruffalo's Child (2011), Room on the Broom (2012), Stick Man (2015), The Highway Rat (2017), Zog (2018), The Snail and the Whale (2019), Zog and the Flying Doctors (2020), Superworm (2021), The Smeds and The Smoos (2022), and Tabby McTat (2023). Their productions have won over forty awards between them, including two Children's BAFTAs [2] and the Prix Jeunesse, [3] [4] and have twice been nominated for an Academy Award for Best Short Animation. [5] [6] Their most recent production, Tabby McTat, premiered on BBC One on Christmas Day 2023 at 2:35pm.

Their other productions include: the Oscar-nominated [7] Revolting Rhymes (2016), a two-part animated adaptation of the Roald Dahl book of the same name; and feature films including the Oscar-nominated [8] Chico & Rita (2010), a Spanish language animated feature; Wild Target (2010), a comedy thriller starring Bill Nighy and Emily Blunt; The English version of Terkel in Trouble , a Danish language animated feature and Sparkle (2007), a romantic comedy feature starring Shaun Evans and Stockard Channing.

Filmography

TitleYearCo-produced withType
Terkel in Trouble (English UK dub)2006Animated Feature
Sparkle 2007 Romantic Comedy
Glorious 39 2009 Thriller
The Gruffalo Studio SOIAnimated Short
Wild Target 2010Black Comedy
Chico and Rita Animated Feature
The Gruffalo's Child 2011Studio SOIAnimated Short
One Life Documentary
Room on the Broom 2012Studio SOIAnimated Short
Stick Man 2015 Triggerfish Animation Studios
Revolting Rhymes 2016Triggerfish Animation Studios
The Highway Rat2017Triggerfish Animation Studios
Zog 2018Triggerfish Animation Studios
The Snail and the Whale 2019Triggerfish Animation Studios
Zog and the Flying Doctors2020Triggerfish Animation Studios
Superworm 2021 Blue Zoo Animation Studio
Pip and Posy Blue Zoo Animation StudioAnimated TV Series
The Smeds and The Smoos 2022Blue Zoo Animation StudioAnimated Short
The Velveteen Rabbit 2023Red Knuckles StudioAnimation
Tabby McTatRed Star Animation StudioAnimated Short


Awards and nominations

ProductionCeremonyCategoryRecipientResult
The Highway Rat 46th Annie Awards [9] Best Animated Special Production Magic Light PicturesNominated
Rose d'Or [10] Children and YouthMagic Light PicturesWon
Revolting Rhymes 90th Academy Awards [11] Best Animated Short Film Jakob Schuh

Jan Lachauer

Nominated
British Academy Children's Awards 2017 [12] Best Animation Jakob Schuh

Jan Lachauer

Martin Pope

Michael Rose

Won
6th International Emmy Kids Awards [13] Kids: AnimationMichael Rose

Martin Pope

Magic Light Pictures

Won
Stick Man British Academy Children's Awards 2016 [14] Best AnimationProduction TeamNominated
British Animation Awards [15] Best Use of SoundAdrian Rhodes

Magic Light Pictures

Won
Best Voice PerformanceMartin Freeman

Magic Light Pictures

Won
Best Long FormJeroen Jaspaert

Daniel Snaddon

Magic Light Pictures

Nominated
Room on the Broom 86th Academy Awards [16] Best Animated Short FilmMax Lang

Jan Lachauer

Nominated
British Academy Children's AwardsBest AnimationMax Lang

Jan Lachauer

Magic Light Pictures

Won
International Emmy Kids AwardsKids: AnimationMax Lang

Jan Lachauer

Magic Light Pictures

Won
The Gruffalo's ChildBritish Animation Awards [17] Best Long FormJohannes Weiland

Uwe Heidschötter

Won
British Academy Children's AwardsBest AnimationJohannes Weiland

Uwe Heidschötter

Magic Light Pictures

Nominated
Chico and Rita 84th Academy Awards [18] Best Animated Feature Film of the YearFernando Trueba

Javier Mariscal

Nominated
The Gruffalo 83rd Academy Awards [19] Best Animated Short FilmJakob Schuh

Max Lang

Nominated
62nd British Academy Film Awards [20] Best Short Animation Michael Rose

Martin Pope

Jakob Schuh

Max Lang

Nominated
Prix Jeunesse International [21] Prix Jeunesse 7-11 FictionMagic Light PicturesWon
Prize of the Children's Jury 7-11 FictionMagic Light PicturesWon
The Snail and the Whale BAFTA Children & Young People Awards [22] Best DirectorMagic Light PicturesWon
BAFTA Children & Young People Awards [23] Best animationMagic Light PicturesWon

Licensing

Magic Light Pictures runs a licensing programme and carries ranges in Sainsbury's, Debenhams, John Lewis, Waterstones, and M&S, among others. [24] Launched in 2009, the programme has markets in Germany, Australia, Scandinavia, New Zealand and the USA. Products available in The Gruffalo brand include plush, stationery, homewares, games, toys and apparel. [25]

Magic Light has won five Licensing Awards [26] [27] [28] for their branded apparel, furniture and Forestry Commission trails.

Brand partnerships

Magic Light Pictures has several award-winning brand partnerships with organisations including Chessington World of Adventures Resort, [29] Forestry Commission England [30] and Arla milk. [31]

The Chessington World of Adventures Resort currently hosts the Gruffalo River Ride Adventure, themed hotel rooms, an arena dedicated to the films and characters, and a food outlet. In March 2019 Chessington launched a Room on the Broom attraction with specifically themed hotel rooms. [32]

Since the year 2014, The Forestry Commission has worked with Magic Light on providing free, self-lead trails based on the Gruffalo brand family on over 20 sites around the UK, as well as offering Gruffalo orienteering, Gruffalo sculptures in several forests, and an augmented reality app, The Gruffalo Spotter. [33]

2019 marked the 20th anniversary of Julia Donaldson and Axel Scheffler's Gruffalo book and 10 years since the premiere of the animated special on BBC One. As part of the celebration, Magic Light partnered with the Royal Mint to release a set of commemorative silver and gold fifty pence collectors' coins, and with the Royal Mail to release a set of bespoke Gruffalo stamps. [34]

Apps

Since 2013, Magic Light Pictures has developed a range of mini-game and augmented reality apps based around the Gruffalo brand family. [35] Room on the Broom: Games and Gruffalo: Games were both nominated for a Children's BAFTA in the Interactive Adapted category in 2014 and 2015 respectively. [36] [37]

The Gruffalo Spotter app, launched in early 2017, is an augmented reality app that works alongside the Forestry Commission trails, where users can follow a set of clues and signs to locate animated characters from the book and take photos with them. The app was nominated at the 2017 BAFTA awards in the Interactive category. [38]

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