Primephonic

Last updated
Primephonic
Industryclassical music streaming service
Defunct2021 (2021)
Successor Apple
Website music.apple.com/us/info/apple-music-classical

Primephonic was an Amsterdam-based classical music streaming service that was acquired by Apple in 2021. Primephonic aimed to address the classical music niche with search features customized for the genre, hand-coded metadata, and compensation for artists based on time streamed, not tracks played. [1] Access to the service ceased in September 2021. [2]

Contents

History

Primephonic was co-founded by CEO Thomas Steffens, Simon Eder, and Veronica Neo in 2014. [3] [4] [5] The company launched as a download service before adding streaming services in 2017. [4]

Primephonic launched in the United States in 2017. [6]

On August 30, 2021, Apple Inc. announced it had acquired Primephonic. Access to the service ended on September 7, 2021. [7] Apple Music planned to integrate Primephonic's assets into a similar classical music streaming service, Apple Music Classical, in 2022, but the service's release date was not announced until 2023 and was released on March 28, 2023. [8]

References

  1. ↑ Smith, Adam (June 21, 2019). "Primephonic Wants to Save Classical Music, 1 Stream at a Time". PC Magazine . Retrieved May 23, 2021.
  2. ↑ "Apple acquires classical music streaming service Primephonic". Apple Newsroom. Retrieved August 30, 2021.
  3. ↑ Flockett, Anna. "From startup to successful sale in four years". Startups Magazine. Retrieved April 16, 2025.
  4. 1 2 Lunny, Oisin. "Meet Primephonic, The Streaming Company On A Mission To Save Classical Music". Forbes. Retrieved April 16, 2025.
  5. ↑ "Apple acquires Amsterdam-based premium classical music streaming service Primephonic - Silicon Canals". siliconcanals.com. August 31, 2021. Retrieved April 16, 2025.
  6. ↑ Chan, J. Clara (August 30, 2021). "Apple Music Acquires Classical Music Streaming Platform Primephonic". The Hollywood Reporter. Retrieved June 5, 2025.
  7. ↑ "Apple Buys, Shuts Down Primephonic Classical Music Streaming Service". PCMAG. August 30, 2021. Retrieved June 5, 2025.
  8. ↑ Peters, Jay. "Apple Music Classical is now available from the App Store". The Verge. Retrieved March 28, 2023.

Further reading

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