The Mego Corporation is an American toy company that in its original iteration was first founded in 1954. Originally known as a purveyor of dime store toys, in 1971 the company shifted direction and became famous for producing licensed action figures, celebrity dolls, and the Micronauts toy line. For a time in the 1970s, their line of 8-inch-scale action figures with interchangeable bodies became the industry standard.
Hot Wheels is an American brand of scale model cars invented by Elliot Handler and introduced by his company Mattel on May 18, 1968. It was the primary competitor of Matchbox until Mattel bought Matchbox owner Tyco Toys in 1997.
Masters of the Universe is a sword and planet-themed media franchise created by Mattel. The main premise revolves around the conflict between He-Man and Skeletor on the planet Eternia, with a vast lineup of supporting characters in a hybrid setting of medieval sword and sorcery, and sci-fi technology. A follow-up series, She-Ra: Princess of Power revolves around He-Man's sister She-Ra and her rebellion against The Horde on the planet Etheria. Since its initial launch, the franchise has spawned a variety of products, including multiple lines of action figures, six animated television series, several comic series, video games, books and magazines, a daily newspaper comic strip, and two feature films.
Rainbow Brite is a media franchise by Hallmark Cards, introduced in 1984. The animated Rainbow Brite television series first aired in 1984, the same year Hallmark licensed Rainbow Brite to Mattel for a range of dolls and other merchandise. A theatrical feature-length film, Rainbow Brite and the Star Stealer, was released by Warner Bros. in 1985. The franchise was rebooted in 2014 with a three part mini-series released on Hallmark's online streaming video service, Feeln. A line of new merchandise by Hallmark online and in its shops debuted in 2015.
The Icee Company is an American beverage company located in La Vergne, Tennessee, United States. Its flagship product is the Icee, which is a frozen carbonated beverage available in fruit and soda flavors. Icee also produces other frozen beverages and Italian ice pops under the Icee and Slush Puppie brands. ICEE Bear, an animated polar bear, is the company's mascot.
Since Barbie's introduction as a teenage fashion model in 1959, the doll has been portrayed with many careers. Dolls are sold with sets of clothes and accessories that fit the career being portrayed. For example, the Lifeguard Barbie playset includes a Barbie, an outfit with shoes, a lifeguard chair, a dolphin, and a life preserver, while the Spanish Teacher Barbie includes a Barbie, an outfit with shoes, flashcards, a Spanish quiz, an easel, a notebook, a key chain, and a hairbrush.
Thingmaker, also called Creepy Crawlers, is an activity toy made by Mattel, beginning in 1964. The toy consists of a series of die-cast metal moulds resembling various bug-like creatures, into which is poured a liquid chemical substance called "Plasti-Goop", which comes in assorted colours. The mould is then heated to about 390 °F (199 °C) in an open-face electric hot plate oven. The Plasti-Goop is cured by the heat, and when cooled forms semi-solid, rubbery replicas which can be removed from the mould.
Polly Pocket is a toy line of dolls and accessories first founded and designed by Chris Wiggs in 1983 and licensed by Bluebird Toys from 1989 until both entities/properties were acquired by Mattel in 1998.
G.I. Joe: A Real American Hero is a military-themed line of action figures and toys in Hasbro's G.I. Joe franchise. The toyline lasted from 1982 to 1994, producing well over 500 figures and 250 vehicles and playsets. The line reappeared in 1997 and has continued in one form or another to the present day. It was supported by two animated series as well as a major comic series published by Marvel Comics.
What's Her Face! was a line of customizable dolls that straddled the line between traditional fashion dolls and creative activity toys. Made by Mattel, the line ran from 2001–2003, and enjoyed only a modest success in a market dominated by Mattel's iconic Barbie and MGA Entertainment's Bratz dolls. Following the discontinuation of the What's Her Face! line, their body molds were used for the Wee 3 Friends line of Barbie-related dolls. Several fashion, wig, and activity packs were also released for the What's Her Face line.
Batman action figures have been produced since the 1940s. These action figures, inspired by the character's appearance in comics and serials, were created by DC Comics and manufactured by various toy companies. These figures were made of various materials such as wood, tin, and plastic. They were typically between 6 and 8 inches in height and featured movable joints that allowed them to be posed in various positions.
MGA Entertainment Inc. is a manufacturer of children's toys and entertainment products founded in 1979. Its products include Bratz, Num Noms, Lalaloopsy, and Rainbow High, as well as toys targeted at boys such as Scan2Go. MGA also owns Little Tikes and animation studio MGA Studios.
Remco was an American toy company. Founded in the 1949 as Remco Industries, Inc., it is known for toys integrating technology and innovation from their inception.
The World of Springfield is a series of action figures featuring characters from the animated sitcom The Simpsons. The line ran between December 1999 and December 2004 and was released by Playmates Toys.
Lego Ninjago is a Lego theme that was created in 2011 and a flagship brand of The Lego Group. It is the first theme to be based on ninja since the discontinuation of the Lego Ninja theme in 2000. It was produced to coincide with the animated television series Ninjago, which was superseded in 2023 by a new series titled Ninjago: Dragons Rising.
Lego Elves was a Lego product line produced by The Lego Group that was launched in 2015. The product line was based on the storyline of accompanying animated series on Disney Channel, the Lego YouTube channel, and Netflix which follow the adventures of a character named Emily Jones who travels to a magical land called Elvendale. The theme aimed to introduce a fantasy element to girl-focused Lego products. It was discontinued in 2018.
Disney Infinity 3.0 is a 2015 toys-to-life action-adventure game published by Disney Interactive Studios for Microsoft Windows, PlayStation 3, PlayStation 4, Wii U, Xbox 360, Xbox One and Apple TV, and is the third and final installment in the toys-to-life Disney Infinity series. It was developed by Avalanche Software and Heavy Iron Studios with addition help from Ninja Theory, Studio Gobo, Sumo Digital, and United Front Games. It is the sequel to Disney Infinity 2.0 (2014). In contrast to its predecessor, which focused on Marvel Comics characters and playsets, 3.0 has a focus on the Star Wars franchise. The game was announced on May 5, 2015, and was released on August 28, 2015 in Europe and on August 30, 2015 in North America.
The Trash Pack was a brand of collectible toys produced by Moose Toys, first launched in 2011. The toys were released in series, all with their own specific themes, and there are seven series in all. Along with the individual toys, the line also includes other merchandise, such as video games, activity books and sticker albums. A Trash Pack magazine has also been released through PONY Magazine.
Moose Toys is an Australian-owned toy design, development and distribution company founded in 1985. Moose is headquartered in Australia, has over 600 staff and distributes to over 50 countries.
