Bongo Flava is a nickname for Tanzanian music. The genre developed in the 1990s, mainly as a derivative of American hip hop and traditional Tanzanian styles such as taarab and dansi, with additional influences from reggae, R&B, and afrobeats, to form a unique style of music. Lyrics are usually in Swahili or English, although increasingly from mid 2000s there has been limited use of words from Sub-Saharan African music traditions due to the influence of Afrobeats and Kwaito with their dynamics usage of West African Pidgin English, Nigerian Pidgin or other Creole language.
Ambwene Allen Yessayah, better known by his stage name A.Y., is a Tanzanian bongo flava artist of Makonde heritage. He was born in Mtwara, Mtwara Region, Tanzania. He began his career with the group S.O.G. in 1996. He decided to go solo in 2002. A.Y. is among the first bongo flava artists to commercialize hip hop. He was member of the musical group known as East Coast Army, but now he is no longer part of the group. He is still releasing songs and albums collaborating mostly with a former East Coast Army artist Mwana Fa.
The 13th edition of the Tanzania Music Awards took place at the Mlimani City Conference Center in Dar es Salaam, on Saturday 14 April 2012. The event was anchored by Vanessa Mdee and Millard Ayo. The nominees were announced on 8 February 2012 with Bongo Flava artist Diamond Platnumz topping the list with seven nominations. Two days after the list was released, four-time nominee Dully Sykes announced his withdrawal from the event. He stated 'it does not contribute to my growth whatsoever, and this contest is full of lies'. After leaving the 2011 Tanzania Music Awards empty-handed, Diamond Platnumz made a return by winning three awards, including Best Male Artist and Best Video.
Naseeb Abdul Juma Issack, professionally known as Diamond Platnumz, is a Tanzanian bongo flava recording artist, dancer, philanthropist and businessman. He is the founder and CEO of WCB Wasafi Record Label, Wasafi Bet and Wasafi Media. Diamond has gained a massive following in East and Central Africa. He became the first Africa-based artist to reach 900 million views on YouTube.
Ali Saleh Kiba, best known as Ali Kiba or occasionally as King Kiba, is a Tanzanian musician and songwriter. He is one of the most talented musicians in East Africa and mostly considered the King of Bongo Flava music Genre. He is from Kigoma and the owner of Kings Music label and the Crown Media Group. With hit songs such as Mwana, Aje, Chekecha Cheketua, Cinderella, Nakshi Mrembo, Usiniseme, Dushelele, Single Boy with Lady Jaydee, Mapenzi Yana Run Dunia,mahaba,mama with legendary yvone chaka chaka and Macmuga. Ali Kiba is usually regarded as one of the most successful Bongo Flava stars usually associated with close rivalry with Diamond Platnumz.
Rajab Abdul Kahali, also known by his stage name Harmonize, is a Tanzanian Bongo Flava recording artist, and entrepreneur.
Raymond Shaban, better known by his stage name Rayvanny, is a Tanzanian musician, songwriter and recording artist who was signed under WCB Wasafi record label until July 2022. He was born and raised in Nzovwe ward of Mbeya city, located in Mbeya Region. He is the most successful bongo flava musician in Tanzania from Mbeya region. His songs are mainly in Swahili. He is the founder and CEO of Next Level Music. Rayvanny is best known by his song "Kwetu", which introduced him to the world. Rayvanny was mentioned by MTV Base among "Acts To Look Out For" in 2017.
"Waka", is a song by Tanzanian bongo flava recording artist and dancer Diamond Platnumz, featuring American rapper Rick Ross. The song was made available for streaming and digital download on iTunes and various online music platforms on 1 December 2017. "Waka" is an Afropop song produced by Laizer.
Wasafi Classic Baby (WCB) is a Tanzania-based record label founded by musician Diamond Platnumz. WCB's commercial roster includes Diamond Platnumz, Mbosso, Zuchu, Lava Lava, Queen Darleen, and D Voice. The label is headquartered at Mbezi Beach, Dar Es Salaam. The label's Vice President is RJ The DJ, who is also Diamond Platnumz's official DJ, while the official producer of the label is Lizer Classic. In 2017, the WCB Wasafi artists released a joint project titled Zilipendwa, and in 2020, they released their second single titled Quarantine. In 2021, WCB Wasafi signed a publishing and distribution deal with Ziiki and Warner Music Group.
A Boy from Tandale is the third studio album by Tanzanian singer Diamond Platnumz - following Kamwambie (2010) and Lala Salama (2012). It was released on March 14, 2018, by Universal Music Group. After joining Universal Music Group in 2017, Diamond began working on the songs which would be used on the album. Musically, A Boy from Tandale is an afro-pop, Bongo Flava album that displays influences of music from West of Africa - especially Nigeria.
Abdulazizi Abubakari Chende (Dogo Janja), (born September 15 1994), is a Tanzanian singer-songwriter and rapper. He was born in Arusha and raised in Ngarenaro ward in the city of Arusha located in the Arusha Region. He is currently based in Dar es Salaam.
Zuhura Othman Soud better known by her stage name Zuchu, born is a Tanzanian singer and songwriter born in Zanzibar. She is based in Dar es Salaam and signed to WCB Wasafi record label. She was awarded the Silver Plaque Button by YouTube for hitting 100,000 subscribers within a week. She became the first East African female artist to reach that milestone within a week. She also became the first East African female artist to reach 1 million subscribers on YouTube 11 months later. In 2020, Zuchu was named by AFRIMMA as the Emerging Artist Award winner.
Juma Mussa Kitombi, known professionally by his stage name Jux, is a Tanzanian artist and songwriter.
Kenned David Sanga, also known by his pseudonym "Director Kenny", Tanzanian music video director, cinematographer and film director from Dar es salaam, Tanzania.
Omary Ally Mwanga, known professionally as Marioo, is a Tanzanian singer, songwriter, and music producer. He is known for his hits such as Bia Tamu, Mama Amina, Dear Ex, Raha, Mi Amor and Naogopa, songs that have made him a household name in Tanzania.
Abdul Juma Idd better known by his stage name Lava Lava is a Tanzanian singer signed under WCB Wasafi record label. His hit songs such as Saula, Nga'ring'ari, Habibi, Tuna Kikao and Tajiri have made a household in Tanzania. He is known for his signature Bongo Flava sound and Baibuda music style.
Romeo George alias RJ The DJ and Romy Jon(e)s is a Tanzanian DJ, record producer and television actor.
Mwanahawa Abdul Juma better known by her stage name Queen Darleen is a Tanzanian singer signed under WCB Wasafi.
Salmin Ismail Hoza, professionally known by his stage name Kusah, is a Tanzanian musician, singer and songwriter. He started getting attention as a songwriter but later rose to stardom after releasing songs such as Kelele, No Time, I Don't Care and I Wish which made him a household name in Tanzania.
Tetema is a song recorded by Tanzanian singer Rayvanny included as the second song in his debut studio album, Sound From Africa (2021). It was officially released by WCB Wasafi on February 20, 2019. The track features Tanzanian singer Diamond Platnumz.
