Sky Travel

Last updated

Sky Travel
Sky Travel 2003.svg
Final logo, used from 2007 to 2010
Ownership
Owner British Sky Broadcasting
History
Launched3 October 1994
Closed24 June 2010
Links
Website http://travel.sky.com (archived)

Sky Travel was first launched on 3 October 1994 (and later in 2003 relaunched as Sky Travel Shop) and showed extensive programmes about travel, adverts for travel agencies, and documentaries, with Sky Travel Shop being the adverts for travel agencies. Sky Travel Shop relaunched as Sky Travel when Sky Real Lives launched. In 2009, Sky Travel changed its logo slightly. The channel closed on 24 June 2010.

Contents

Closure

On 24 May 2010, British Sky Broadcasting announced that they would close Sky Travel and the associated website on 24 June due to intense competition from the internet. A Sky spokesman said, "It was a difficult decision as the team has delivered a great product but the internet, rather than linear TV, has become the main channel for holiday retailing. In a competitive market, we will continue to focus on our core strategy of doing fewer things but better." Sky Travel closed at 11pm on 24 June 2010. [1] [2]

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References

  1. "Sky Travel channel to close in June". Travel Trade Gazette. 24 May 2010. Archived from the original on 25 June 2010.
  2. "Sky Travel Partner BENNS" . Retrieved 10 December 2016.