Sky Living Loves

Last updated

Sky Living Loves
Programming
Picture format 16:9, 576i (SDTV)
Ownership
Owner British Sky Broadcasting
History
Launched5 July 2010
Replaced Living +2
Closed21 February 2012
Replaced by Sky Sports F1
Former namesLiving Loves (2010-2011)

Sky Living Loves (formerly Living Loves) is a British television channel owned by British Sky Broadcasting. It launched on 5 July 2010 and closed on 21 February 2012. It was the sister channel of Sky Living and Sky Livingit.

Contents

History

On 17 March 2009, Virgin Media Television announced the closure of their teenage-oriented network Trouble, with a third spin-off to Living being launched in its place in the future. [1] Trouble closed on 1 April and its broadcast capacity was used to operate a two-hour timeshift of Living until plans were put through to launch the network. [2]

On 24 June 2010, Virgin Media Television announced that the third Living channel would officially launch as Living Loves, which would function as a catch-up service broadcasting comedy and drama programmes that had already aired on Living, allowing viewers to watch the shows again or catch up on shows they missed. [3] [4] [5] On 1 July, Living +2 was replaced on Sky and Virgin Media with Living Loves, showcasing a preview ahead of the channel's launch at 3 pm on 5 July. The channel broadcast daily from 3 pm to 2 am, and programmes shown on the network included Will & Grace , Private Practice , Ghost Whisperer and Charmed .

Living Loves was the last channel to be launched by Virgin Media Television, as a week later on 13 July, Virgin Media had completed their sale of Virgin Media Television to Sky. [6] Following the sale, Sky announced on 25 October 2010 that all the Living networks, including Living Loves, would gain the "Sky" prefix in early-2011. [7] As part of the change, Living Loves was rebranded on 1 February 2011 as Sky Living Loves. [8] [9]

On 5 September 2011, Sky Living Loves began broadcasting 24 hours a day.[ original research? ] In November, it was announced that Sky Living Loves would close on 1 February 2012 as part of a restructure of the Sky-owned channels. [10] [11] However, the restructure was delayed until 21 February 2012, with the channel closing at midnight. [12] [13]

Former logos

References

  1. ↑ Welsh, James (17 March 2009). "Virgin Media to axe Trouble channel". Digital Spy. Archived from the original on 10 April 2021. Retrieved 12 May 2020.
  2. ↑ https://www.digitalspy.com/media/a150518/trouble-to-be-axed-next-month/
  3. ↑ "VMtv to launch Living Loves channel". Digital Spy. 24 June 2010.
  4. ↑ "Virgin Media Television to launch repeat-focused Living Loves". Media Week. 24 June 2010.
  5. ↑ "Virgin Media launches Living Loves". Digital TV Group. 24 June 2010. Archived from the original on 27 April 2015. Retrieved 26 June 2010.
  6. ↑ "BSkyB and Virgin Media Complete Sale of VMtv". Virgin Media. 13 July 2010. Retrieved 2 September 2013.
  7. ↑ "Sky confirms strengthened entertainment line-up". British Sky Broadcasting . 25 October 2010. Archived from the original on 30 October 2010. Retrieved 25 October 2010.
  8. ↑ "Sky Living Loves - Week to View". Sky Programme Information. Retrieved 14 January 2011.
  9. ↑ "New Sky EPG line up to make it even easier for customers to enjoy the best in pay TV". British Sky Broadcasting. 18 January 2011. Archived from the original on 6 October 2011. Retrieved 18 January 2011.
  10. ↑ "Sky Arts accelerates entertainment move". Broadcast. 9 November 2011.
  11. ↑ "Sky Arts to Find New Home on EPG". Sky Media. 10 November 2011.
  12. ↑ "Sky Arts finds a new home on Sky". Sky Arts. Archived from the original on 23 November 2011. Retrieved 13 November 2011.
  13. ↑ "Changes to your on-screen guide". Sky. 15 February 2012. Archived from the original on 20 February 2012.


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