WPOL

Last updated
WPOL
Broadcast area Piedmont Triad
Frequency 1340 kHz
BrandingThe Light
Programming
Format Gospel
Ownership
OwnerTruth Broadcasting Corporation
WKEW, WFMO
History
First air date
March 25, 1937
Former call signs
WAIR
WMQX (1987–1995) [1]
Technical information
Facility ID 72970
Class C
Power 1,000 watts unlimited
Transmitter coordinates
36°4′26.00″N80°15′19.00″W / 36.0738889°N 80.2552778°W / 36.0738889; -80.2552778
Translator(s) See § Translators
Repeater(s) 1400 WKEW (Greensboro)
Links
Webcast Listen Live
Website www.lightthetriad.com

WPOL (1340 AM) is a commercial radio station broadcasting a Gospel music radio format. Licensed to Winston-Salem, North Carolina, the station is owned by Truth Broadcasting Corporation. In Winston-Salem and nearby communities, WPOL can also be heard on an FM translator at 103.5 MHz, for listeners who prefer FM radio. It is also simulcast on sister station 1400 kHz WKEW in Greensboro, North Carolina. WPOL competes its triad coverage in High Point, North Carolina on 102.5 MHz.

Contents

WPOL runs the Get Up! Mornings with Erica Campbell nationally syndicated morning show as well as other syndicated and local gospel and religious shows aimed at the African-American community.

History

WAIR first signed on the air on March 25, 1937 [2] at 1250 AM with 250 watts during the day The tower was on North Cherry Street. Later the signal was increased to 1000 watts during the day. [3]

In the 1970s, WAIR aired an Urban contemporary format. In March 1985, WAIR was a simulcast of Top 40 WSEZ at 93.1 FM (now WPAW) one-third of the time, though a billboard on Interstate 40 suggested WSEZ was broadcasting both on 1340 and 93.1. [4] Later it was three-fourths urban and one-fourth a simulcast of album rock on WSEZ. [5]


The WKEW simulcast began at the end of 2000. [6]

Translators

In addition to the main station, WPOL is relayed by an FM translator to widen its broadcast area in the triad. [7]

Call sign Frequency City of license ERP (W) Class FCC info
W273DH102.5 FM High Point, North Carolina 40D FMQ
W278BM103.5 FM Winston-Salem, North Carolina 250D FMQ

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References

  1. "Call Sign History" . Retrieved November 27, 2017.
  2. Broadcasting Yearbook 1977
  3. Barron, Richard (April 10, 1966). "Piano Music From Prison Thrilled Early Radio Fans Here". Winston-Salem Journal . p. J8.
  4. Robin Adams, "Warren: WAIR's Days In Black Format Numbered," Winston-Salem Chronicle , September 12, 1985.
  5. Robin Adams, "Black-Oriented Radio Stations Make Gains," Winston-Salem Chronicle, August 8, 1985.
  6. "Dillon Fence Reunites for N.C. Performances," Greensboro News & Record, December 21, 2000.
  7. "W278BM Radio Station Information".