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WQMG (97.1 FM) is an urban adult contemporary station licensed to Greensboro, North Carolina and serves the Piedmont Triad region, which also includes High Point and Winston-Salem. The Audacy, Inc. outlet broadcasts with an ERP of 100 kW. The station's studios are located near the Piedmont Triad International Airport, and a transmitter site is in unincorporated south Guilford County.
As of December 2021, WQMG is the highest-rated station in the Greensboro–Winston-Salem–High Point radio market. [2]
The earliest roots of this station date to 1948 and a station with the call letters WFMY on 97.3 MHz, owned by the Greensboro News Company, publishers of the Greensboro Daily News and Daily Record (now merged as the Greensboro News & Record ). One year after its founding as an FM station, its owners constructed WFMY-TV, the first television station in Greensboro and the second in North Carolina. The FM station was taken off the air in 1953 as the company devoted more of its resources to television.
A new station signed on under new ownership in 1962 on 97.1 MHz with the call letters WQMG, which stood for "Where Quality Music lives in Greensboro." With its new 20,000 watt facility the station was the first in the southeast to broadcast in stereo. In the early 1970s, WQMG aired an adult contemporary format known as "Stereo Island."
WQMG was very successful in the 1970s and 1980s as an Urban Contemporary format under the name "Power 97 FM". By 1996, they would move to their current format under the "Classic Soul...Smooth R&B" slogan, after becoming the sister station to WJMH and beating that station in the ratings, [3] as well as WTQR with the 18-54 audience. [4] Following the format change of competitor WMKS, WQMG is now the sole Adult R&B station in the market.[ citation needed ] From March 1997 to 2015, WQMG was the Triad's home of the syndicated Tom Joyner Morning Show. Shilynne Cole and Busta Brown now host a local morning show, and Renee Vaughn, who was a local host during Joyner's show, moved to middays. The Steve Harvey Morning Show replaced Tom Joyner on November 9, 2015. [4] [5]
In November–December 2021, WQMG achieved a rating of 13.0, the largest share in the history of the station. [6]
WUNC is a listener-supported public radio station, serving the Research Triangle area of North Carolina. It is licensed to Chapel Hill and is operated by the University of North Carolina at Chapel Hill. On weekdays, WUNC carries National Public Radio, American Public Media, Public Radio Exchange, and BBC programming in an "all-news-and-information" format, including shows such as All Things Considered, Morning Edition and Fresh Air. On weekends, in addition to NPR weekend shows, WUNC broadcasts locally produced folk music programming. The longest-running continuously produced program offered by the station is Back Porch Music, a weekly folk and traditional music program. WUNC holds periodic on-air fundraisers seeking listener contributions.
WFMY-TV is a television station licensed to Greensboro, North Carolina, United States, serving as the CBS affiliate for the Piedmont Triad region. Owned by Tegna Inc., the station maintains studios on Phillips Avenue in Greensboro and a transmitter in Randleman, North Carolina.
WPTI is a commercial radio station, owned by iHeartMedia, licensed to Eden, North Carolina, and serving the Piedmont Triad, including the Greensboro–Winston-Salem–High Point media market. The station broadcasts a talk radio format; its studios and offices are located on Pai Park near Interstate 40 in Greensboro.
WJMH is an urban contemporary radio station serving the Piedmont Triad region. It broadcasts with 99,000 watts of power and is licensed to Reidsville, North Carolina. Owned by Audacy, Inc., the station's studios are located near the Piedmont Triad International Airport in Greensboro, with a transmitter site near Stokesdale, North Carolina.
WTQR is a country music station licensed to Winston-Salem, North Carolina and serves the Piedmont Triad region, including Greensboro and High Point. Owned and operated by iHeartMedia, the station broadcasts at 104.1 MHz with an ERP of 100 kW. It has studio facilities and offices located on Pai Park in Greensboro, and a transmitter site is located atop Sauratown Mountain near Pinnacle, North Carolina. They are one of three country music outlets in the market; WPAW and WBRF are the others.
WPAW is a country music radio station licensed to Winston-Salem, North Carolina, and serving the Piedmont Triad region, which includes Greensboro and High Point. The Audacy, Inc. with an ERP of 100 kW. The station's studios are located near the Piedmont Triad International Airport, and a transmitter site is near Stokesdale, North Carolina.
WMAG is a commercial radio station licensed to High Point, North Carolina, and serving the Piedmont Triad, including Greensboro and Winston-Salem. It is owned by iHeartMedia and it broadcasts an adult contemporary radio format, switching to Christmas music for much of November and December. In the evening, WMAG carries the nationally syndicated Delilah call-in and dedication show. The studios and offices are on Pai Park in Greensboro.
WKRR is a commercial radio station licensed to serve Asheboro, North Carolina in the Piedmont Triad radio market. It broadcasts a classic rock radio format, branded as Rock 92, and is the Triad's affiliate for the Carolina Panthers Radio Network. WKRR is owned by Dick Broadcasting, along with WKZL 107.5 KZL in Winston-Salem. Both stations broadcast from studios and offices on East Lewis Street in Greensboro. The transmitter is off Island Ford Road in Randleman, North Carolina.
WSMW is an adult hits station licensed to Greensboro, North Carolina and serving the Piedmont Triad region, including High Point and Winston-Salem. The Audacy, Inc. outlet uses the slogan "We Play Everything!"
WNAA is a radio station broadcasting a Variety format. Licensed to Greensboro, North Carolina, United States, the station serves the Piedmont Triad area. The station is currently owned by North Carolina Agricultural & Technical State University.
WMFR is a radio station airing a country music format. Licensed to High Point, North Carolina, United States, the station serves the Piedmont Triad area. The station is owned by Triad Media Partners.
WSJS is a commercial radio station licensed to Winston-Salem, North Carolina, and broadcasting to the Greensboro/Winston-Salem/High Point media market. It airs a talk and sports radio format. WSJS is owned by the Truth Broadcasting Corporation, with studios and offices in The Factory Building on North Main Street in Kernersville.
WVBZ is a mainstream rock radio station serving the Piedmont Triad region. The station is a part of iHeartMedia, Inc.'s cluster in the Greensboro/Winston-Salem market and is licensed to Clemmons, North Carolina. It has studio facilities and offices located on Pai Park in Greensboro, and a transmitter site is located atop Sauratown Mountain near Pinnacle, North Carolina.
WIST-FM is a Regional Mexican outlet serving the Piedmont Triad region of North Carolina. The Norsan Broadcasting station is licensed to Thomasville, North Carolina. The studios and transmitter are co-located in High Point, North Carolina.
WPOL is a commercial radio station broadcasting a Gospel music radio format. Licensed to Winston-Salem, North Carolina, the station is owned by Truth Broadcasting Corporation. In Winston-Salem and nearby communities, WPOL can also be heard on an FM translator at 103.5 MHz, for listeners who prefer FM radio. It is also simulcast on sister station 1400 kHz WKEW in Greensboro, North Carolina. WPOL competes its triad coverage in High Point, North Carolina on 102.5 MHz.
WBRF is a commercial FM radio station licensed to Galax, Virginia, and serving Southwestern Virginia, Southside Virginia and the western Piedmont Triad, including Winston-Salem. It is owned and operated by Blue Ridge Radio, Inc., with studios and offices on Poplar Knob Road in Galax. WBRF plays a mix of Classic country, Bluegrass and Americana music. Most programming is simulcast on WKBA 1550 and 93.1 in the Roanoke, Virginia.
WEAL is a Contemporary Christian radio station in Greensboro, North Carolina. It broadcasts only during daylight hours allowing "clear channel" station WLAC in Nashville, Tennessee to cover the southern portion of the Atlantic coast. Owned by Delmarva Educational Association, the station's studios are near Piedmont Triad International Airport in Greensboro, and a transmitter site is downtown.
WPCM is a commercial AM radio station broadcasting a contemporary Christian radio format. Licensed to Burlington-Graham, North Carolina, the station covers the Greensboro metropolitan area and part of the Raleigh-Durham metropolitan area. It is owned by Chuck Marsh, through licensee Triad Media Partners, Inc., and calls itself "Hope 104.5." The studios and offices are on North Main Street in Kernersville, North Carolina.
WKZL is a Top 40 (CHR) station licensed to Winston-Salem, North Carolina and serves the Piedmont Triad area, which also includes Greensboro and High Point. The outlet, which is owned by Dick Broadcasting, operates at 107.5 MHz with an ERP of 100 kW. It has studio facilities and offices in downtown Greensboro alongside its sister station WKRR, and a transmitter site is near Stokesdale, North Carolina.
WBFJ 1550 AM is a radio station broadcasting a Christian teaching and talk format. Licensed in Winston-Salem, North Carolina, United States, it serves the Piedmont Triad area and is currently owned by Triad Family Network, Inc.