7th Shorty Awards

Last updated
The 7th Annual Shorty Awards
DateApril 20, 2015 (2015-04-20)
Location The Times Center, New York City
Hosted by Rachel Dratch
  6th  · Shorty Awards ·  8th  

The 7th Annual Shorty Awards was hosted by comedian Rachel Dratch and took place on April 20, 2015 at The Times Center in NYC. The Real-Time Academy, the judging body of the Shortys, tripled in size for the 7th annual Awards and included Alton Brown, Mamrie Hart, Nikki Glaser, OK Go, The Fine Bros, Debbie Sterling, Dan Savage, Deena Varshavskaya and Palmer Luckey. Panic! at the Disco was the musical guest at the ceremony. [1] On-stage presenters included Kevin Jonas, Bill Nye, Bella Thorne, Wyclef Jean, Emily Kinney and Tyler Oakley.

Contents

Awards

Winners by category

[2]

Arts and Entertainment

CategoryWinner
Best Actor Chris Pratt @prattprattpratt
Best Actress Bella Thorne @bellathorne
Best Band HAIM @HAIMtheband
Best Celebrity Conan O'Brien @ConanOBrien
Best Comedian Hannibal Buress @hannibalburess
Best Musician Questlove @questlove & Lorde @lordemusic
Best Singer Taylor Swift @taylorswift13
Best TV Show The Tonight Show Starring Jimmy Fallon @FallonTonight
Best Vine ArtistIan Padgham @origiful & Alicia Herber @leeshespieces
Best Vine ComedianBrandon Bowen @BrandonRayBowen
Best Vine Musician Shawn Mendes @ShawnMendes
Vine Star of the Year presented by Univision Thomas Sanders @foster_dawg
Best Web Show SourceFed @sourcefed
Best YouTube Comedian Jenna Marbles @Jenna_Marbles
Best YouTube Guru presented by FYI Michelle Phan @MichellePhan
Best YouTube Musician Pentatonix @PTXofficial
YouTube Star of the Year presented by A&E Smosh @smosh

Creative and design

CategoryWinner
Best ArtistKatie Rodgers @paperfashion
Best DirectorAlfredo Flores @alfredoflores
Best in DIY Bethany Mota @bethanymota
Best in FashionNicole Warne @garypeppergirl
GIF of the YearTiger Cub & Boy
Best InstagrammerC+C Mini Factory @CCMiniFactory
Best in Photography Nat Geo Photography @NatGeoPhotos
Best PinnerHonestlyWTF @HonestlyWTF
Snapchatter of the Year Jerome Jarre @jeromejarre
Vine of the YearThe 9 Month Vine by Ian Padgham @origiful

& The Evolution of Sharing by Maris Jones @themarisjones

News and Media

CategoryWinner
Best Athlete Lauren Fleshman @laurenfleshman
Best Author Susan Orlean @susanorlean
Best Blogger Maria Popova @brainpicker
Best in Food Alton Brown @altonbrown
Best in Healthy Living Kris Carr @Kris_Carr
Best JournalistWesley Lowery @WesleyLowery
Newsworthy Photo of the YearEbola in Liberia by Daniel Berehulak @berehulak
Best in Science Bill Nye @billnye
Tumblr Blog of The YearIf They Gunned Me Down
Best in WeirdSaved You A Click @SavedYouAClick

Tech and Innovation

CategoryWinner
BN Student presented by Barnes & Noble CollegeAlexia Raye @AlexiaRaye
Business Blogger presented by Cox Business Jeff Barrett @BarrettAll
Emoji of the YearPoop Emoji
Best Fake AccountBored Elon Musk @BoredElonMusk
Best Fansite Taylor Swift Web @TaySwiftdotcom
Best in Gaming Felix Kjellberg @pewdiepie
Best Non-HumanCongress Edits @congressedits
Best ParentMarala Scott @MaralaScott
Best Podcast Serial @serial
Top Breakout reddit CommunitySerious Eats

Global Issues

CategoryWinner
Best Activist Katie Meyler @katiemeyler
Best in Brazil Marina Silva @silva_marina
Best Charity The Gates Foundation @gatesfoundation
Best in GreenClimate Desk @ClimateDesk
Best Teen Hero Malala Yousafzai @malala

Special Award

CategoryWinner
Distinguished Achievement in Internet CultureThe Vlogbrothers @hankgreen @johngreen

Seventh Annual Brand & Organization Winners by category

By Industry

CategoryWinner
Best in AutoSold! Nissan Purchases 1996 Maxima from Brilliant Craigslist Ad produced by Nissan and Zocalo Group
Best in B2B This Is a Generic Brand Video produced by Dissolve [3]
Best in Consumer ElectronicsSamsung Takes a Bite Out of the Competition produced by Big Spaceship
Best in EducationMute the Mouth: An Above the Influence Game produced by Atmosphere Proximity
Best in Events 2014 MTV Video Music Awards produced by MTV
Best in Fashion, Beauty and LuxuryAll Things Hair - Big Hair Meets Big Data produced by Weber Shandwick for Unilever
Best in FilmDevil Baby Attack produced by Thinkmodo
Best in Financial Services#TDThanksYou produced by Diamond Integrated Marketing
Best in Food & BeverageArby's Pop Culture Hat Trick produced by Agency: Edelman; Client: Arby's Restaurant Group, Inc. (ARG)
Best in GamesEA Sports Madden GIFERATOR: A Google Art, Copy & Code Project produced by EA Sports / Grow / Heat / Google Creative Partnerships
Best in Government & PoliticsNASA Social Media produced by NASA

& The Story of Jokowi's Impromptu Walkabout Campaign produced by BERAKAR KOMUNIKASI

Best in Health & FitnessGoogle Glass Helped Kids in Hospital Visit Zoo produced by Memorial Hermann Health System & The Houston Zoo
Best in Home & DecorIkea hej produced by Agency: Razorfish Germany, Client: IKEA Deutschland, Partners: Bright Solutions GmbH, Floorplanner
Best in HospitalityMeet Me at Starbucks produced by 72andSunny, m ss ng p eces, Co.MISSION, Ideas United
Best in MusicKings of Leon & NachoVision produced by Phear Creative
Best in News#Tiananmen89 produced by BBC World Service and BBC Chinese
Best in Retail & E-CommerceBest Buy Hinting Season produced by Best Buy, CP+B, PLUS Productions, Starcom USA
Best in Sportsadidas Brazuca produced by We Are Social
Best in TechnologyLive From Space produced by Mullen, National Geographic
Best in TelevisionBoJack Horseman produced by Netflix and Ignition
Best in TourismTravel Wisconsin's #BragBadge Social Listening Campaign produced by The Wisconsin Department of Tourism and Laughlin Constable
Best in TravelHappiest Travel Day produced by Mullen
Best in Wine, Beer & SpiritsFriends Are Waiting produced by Momentum Worldwide, Anheuser Busch

By Platform

CategoryWinner
Best on Twitter@NBAOfficial Instant Replay on Twitter produced by NBA Social Media
Best on VineLowe's Vine TapThru produced by BBDO New York
Best on InstagramGoPro produced by GoPro

& Thrown Back Thursdays produced by Expedia, 180LA

Best on SnapchatThe Maze Runner: #SurviveTheNight produced by VaynerMedia, FOX Home Entertainment
Best on TumblrHBO's "Beautiful Death" Countdown for 'Game of Thrones' produced by HBO & 360i
Best on YouTubeGoPro: Best on YouTube produced by GoPro Media
Best on LinkedInWells Fargo produced by Enterprise Social Media

By Campaign

CategoryWinner
Best Twitter CampaignThe Bench produced by Renegade & Leo Burnett Detroit
Best Facebook CampaignLidl Fan Cup / Play online. Shoot offline. produced by MRM//McCANN
Best Multi-Platform CampaignProject Architeuthis produced by Agency of Record: Lowe Campbell Ewald, Client: Navy, Vendor: Puzzability
Best Tumblr CampaignStarbucks Pumpkin Spice Latte Fall 2014 produced by Swift + Starbucks
Best Social Good CampaignHumane Society Silicon Valley presents Eddie the Terrible produced by Humane Society Silicon Valley
Best Ambassador & Celebrity CampaignSphero & Zach Braff / Wish I Was Here Holiday Engagement produced by Sphero, Zach Braff, Wish I Was Here, Topspin Media

Innovative Technology

CategoryWinner
Best Integration with Live Television NFL Total Access Social Experiencen produced by NFL Network/NFL Media Group
Best Mobile AppKen Burns, the Definitive American History App produced by Big Spaceship

& WE THE ECONOMY 20 Short Films You Can't Afford to Miss produced by Vulcan Productions and Cinelan

Most Creative Use of TechnologyWake Up & Smell The Bacon produced by Kraft Foods/ Oscar Mayer, 360i, Olson Engage, Starcom MediaVest Group, Dirty Robber
Best Use of GamificationProject Architeuthis produced by Agency of Record: Lowe Campbell Ewald, Client: Navy, Vendor: Puzzability
Best Social Media ToolAmerican Red Cross & Bitly - Hope.ly produced by BBDO New York

Content and Media

CategoryWinner
Best Contest or PromotionFoot Locker Horse With Harden produced by BBDO New York

& #iamheretotakeyourjob Intern Draft produced by Havas Worldwide Chicago

Best Data VisualizationTrulia's 25 Most Appetizing Cities for Zombies produced by Trulia, Olson Engage, and The Vyater Group
Best Use of a Hashtag#PutACanOnIt produced by Red Bull Media House
Best Use of VideoProud to Play produced by 72andSunny, Google, YouTube
Best Use of HumorDevil Baby Attack produced by Thinkmodo
Best Use of a MemeEA Sports Madden GIFERATOR: A Google Art, Copy & Code Project produced by EA Sports / Grow / Heat / Google Creative Partnerships
Best Use of an Animated GIFsEA Sports Madden GIFERATOR: A Google Art, Copy & Code Project produced by EA Sports / Grow / Heat / Google Creative Partnerships
Best Photography and GraphicsFirst Ever Selfie with Jesus produced by The Flash Pack
Best Real-Time ResponsoSold! Nissan Purchases 1996 Maxima from Brilliant Craigslist Ad produced by Nissan and Zocalo Group
Best IRL Activation#TDThanksYou produced by Diamond Integrated Marketing

Prestige Awards

CategoryWinner
Best Small BusinessCasper: Bedtime is Back produced by Casper
Best Large BusinessFedEx Delivers More Than Packages produced by FedEx Services
Best Small Agencybreensmith
Best Mid-Size AgencyBig Spaceship
Best Large AgencyVaynerMedia

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References

  1. "Exclusive: Panic! At the Disco Playing 2015 Shorty Awards; Brendon Urie on Being 'Last Man Standing'". Billboard. Retrieved 2016-05-18.
  2. "Shorty Awards 2015 Winners: Full List Of Celebrities, Bloggers And Social Media Mavens Who Walked Away With An Award". International Business Times. 2015-04-21. Retrieved 2016-05-18.
  3. "This Is a Generic Brand Video, from Dissolve". Dissolve. Retrieved 2019-08-20.