Smosh

Last updated

The Smosh Games channel uploads every Wednesday, Friday, and Sunday. The videos consist of playing video games, board games, and card games, with various recurring games and series.

SmoshCast

Smosh's podcast channel currently comprises two shows:

Smosh Mouth, which is hosted by Shayne Topp and Amanda Lehan-Canto. Each episode usually features a distinct theme and a guest from amongst Smosh's cast and production crew.

Lunchtime with Smosh, a more ad-hoc podcast that features Ian and Anthony chatting about what's on their mind while joined by Erin, a member of Smosh's production crew.

ElSmosh

ElSmosh uploads new Smosh episodes that have been dubbed over in Spanish. The videos are mostly from the main Smosh channel. It was originally created by a fan who dubbed Smosh videos in the language, and Hecox and Padilla hired them. [6]

Other ventures

App and game development

Smosh has branched out into various ventures related to digital media, including app and game development. [6] [58] In February 2013, they released the Super Head Esploder X video game for iOS, which became the most downloaded game in the App Store within its first week. [59] [60] The same year in July, they also started an Indiegogo campaign for an iOS and PC game, Food Battle: The Game, which was based on their characters and the foods used in their annual Food Battle series. [61] Lasting for 33 days from July 22 to August 24, the campaign raised $259,247 in total over a $250,000 goal, with Hecox and Padilla donating 10% of the funds to the "DoSomething", "Child's Play" and "FEED USA" charities. [62] An action RPG inspired by games such as The Legend of Zelda and The Witcher 2 , the game was released in 2014. [63]

In early 2010, Smosh created the "iShut Up App" for Android phones as part of a Google sponsorship; it eventually made its way to the iTunes app store. [20] Smosh released another mobile app in February 2014 to access Smosh videos and other content from their website, and an Xbox One app later the same year. [58]

Books

In 2013, Smosh created Smosh Magazine which consisted of comics, interviews and behind-the-scenes content. The magazine ran exclusively in the United States for two editions. [20] [60] Throughout 2015 and 2016, Smosh partnered with Dynamite Entertainment to publish a comic book and graphic novel series. [64] Titled "Super Virgin Squad", the six-issue series chronicles the titular group as super-humans. The first issue was released in May 2016. [65]

Films

On September 18, 2014, it was announced that a feature-length film starring the duo was in development by AwesomenessFilms; [66] it would be later titled Smosh: The Movie , and was released direct-to-video on July 24, 2015, by 20th Century Fox Home Entertainment, with Netflix acquiring the film's streaming rights. [67] [68] Directed by Alex Winter from a screenplay by Eric Falconer and Steve Marmel, it stars both Hecox and Padilla as fictionalized versions of themselves, alongside fellow YouTube personalities Jenna Marbles, Grace Helbig, Harley Morenstein, Mark Fischbach, Dominic Sandoval, and the Smosh Games crew, with Shane Dawson appearing in the Unrated version. [69] [70]

Smosh created the film Ghostmates for YouTube Red that was released on December 14, 2016. [71] [72]

Appearances in other media

Smosh has appeared in various installements of YouTube Rewind. [73] [74] Hecox and Padilla also had voice roles in the 2016 animated film The Angry Birds Movie (with the latter returning in its 2019 sequel), [75] and appeared in an episode of the Epic Rap Battles of History web series. [76]

Current cast members

Smosh
Ian Hecox & Anthony Padilla (14495031506).jpg
Ian Hecox (left) and Anthony Padilla (right) at VidCon 2014
MediumInternet
Years active2002–present
Genres
Website smosh.com
YouTube information
Channels
Years active2005–present
Subscribers26.7 million
Total views10.8 billion
Network Defy Media (2011–2018)
Mythical Entertainment (2019–2023)
Associated acts Shut Up! Cartoons
YouTube Silver Play Button 2.svg100,000 subscribers
  • 2007 (Smosh)
  • 2011 (Smosh Games)
  • 2011 (ElSmosh)
  • 2019 (SmoshCast)
YouTube Gold Play Button 2.svg1,000,000 subscribers
  • 2009 (Smosh)
  • 2011 (Smosh Games)
  • 2011 (ElSmosh)
YouTube Diamond Play Button.svg10,000,000 subscribers2013 (Smosh)
Last updated: August 8, 2024
PerformerTime on Smosh
Ian Hecox 2005–present
Anthony Padilla
  • 2005–2017
  • 2023–present
Keith Leak Jr.2014–present
Olivia Sui2015–present
Noah Grossman
Courtney Miller
Shayne Topp
Damien Haas2017–present
Amanda Lehan-Canto2020–present
Chanse McCrary2022–present
Arasha Lalani
Angela Giarratana
Tommy Bowe2024–present
Trevor Evarts

Reception

Their videos have received a positive reception from several outlets. Likening them to Saturday Night Live, Grossman opined that "[t]heir genius... is in their unswerving, unwinking commitment to idiocy." [12] Matheson claimed that their humor worked for its seditious and crude, yet inoffensive nature. She also praised Smosh for Hecox and Padilla's lack of embarrassment or fear, and their enjoyment of "mucking around" as a reason for retaining their viewership. [20] Several outlets highlighted their exaggerated acting style and penchant for juvenile, yet appealing humor. [6] [7] Borden noted their acting style emphasized their personalities over finesse, [6] while Petersen asserted that if one "find[s] their humor juvenile, you're missing the point: It's not for you." [7] Kennedy Unthank of Plugged In praised the channel's nostalgic value and longevity alongside the duo's friendship. However, he raised concerns of their use of profanities, sexual humor and death in their sketches. [77] Smosh's various cast members have also received praise for their acting style and character work. [78] [79]

Impact and legacy

Jenn McAllister speaking at VidCon 2014 (cropped).jpg
Logan Paul (48086619418).jpg
Personalities such as Jenn McAllister and Logan Paul were among the YouTubers inspired by Smosh.

One of the first personalities to gain popularity on YouTube, Smosh has been regarded as among the most popular channels on the website, and an early example of an Internet celebrity. [58] [80] They have also been credited as pioneers and innovators of the platform, with some noting their fortuity in getting their start as YouTube began to take off as a platform. [81] [82] [83] [84] News outlets have referred to the brand as a media empire. [6] [7] [83] Their authenticity was recognized as a factor for their popularity. [60] BuzzFeed News and Variety both observed their relatability among audiences and their relationship among their fans. [7] [60] Compared to traditional celebrities, Smosh and other Internet personalities were typically deemed as more engaging and authentic among adolescents. [6] [85] Troy Dreier of Streaming Media Magazine ascribed their fan base's affinity of the duo to their image "as likeable (if crazy) guys next door." [13] However, author Aaron Duplantier stated that their videos eschewed intimate self-expression, instead focusing on skits. [86]

Grady Smith of Entertainment Weekly opined that their success on YouTube "reshape[d] the site into a vast entertainment entity that produces so much more than Web-based novelty acts." [87] Their 2006 video Feet for Hands, which featured the Zvue audio player as part of a promotional deal, was cited as an early example of influencer marketing by journalist Chris Stokel-Walker. [88] Author Kelli S. Burns credited the duo with popularizing the lip-synch video genre in her 2009 book Celeb 2.0. [81] YouTubers Jake and Logan Paul were inspired by Smosh to create their first channel, Zoosh, in 2006. [89] Jenn McAllister was likewise inspired to create her channel, writing in her autobiography that their 2007 Spiderman, Spiderman sketch was the first YouTube video she watched. [90] [91] Musician and YouTuber Emma Blackery also regarded Smosh as an influence. [92]

Both Fast Company and Tubefilter highlighted the brand's diversification and expansion into other areas as a way to stay relevant, while other early YouTubers have since faded into obscurity. [83] [93] A 2017 Mashable article remarked on their lasting popularity in comparison to other YouTube content creators; writer Saba Hamedy claimed that the duo "still haven't fallen out of the internet's favor. Ten years in and that's saying something: viral stars don't often survive their fan's short attention spans." [8]

Various commentators noted Smosh's legacy following Padilla's return to the channel. NBC News listed Smosh as among the original YouTube channels to return in 2023, noting fan enthusiasm for the return of "classic Smosh". [56] Morgan Sung of TechCrunch claimed that their reunion as an independent entity was "setting the precedent for creators to own and define their contents' legacy", and regarded it as a victory for content creators. [94] TheGamer's Jade King similarly considered Smosh's return to be a "rare victory" for both YouTube and the Internet, reflecting on the duo's friendship and the brand's history. [95]

Achievements

Smosh has been awarded various accolades throughout their career. In a 2014 survey from the University of Southern California published by Variety, they were ranked the #1 most influential personality among U.S. teenagers, listed ahead of celebrities including Jennifer Lawrence and Leonardo DiCaprio. [96] They would place #5 in a similar survey the following year. [97] The same year, they were believed to be the first American digital-based celebrities to obtain sculptures from the Madame Tussauds wax museum. [6]

In addition to once holding the most-viewed video on YouTube with their Pokémon theme song, [6] Smosh has held multiple records on the site. In 2017, they were listed in the Guinness World Records book as the most-subscribed comedy channel. [98] They have held the record for the most-subscribed YouTube channel in three periods – May to June 2006, August 2007 to September 2008, and January to August 2013. [4] Smosh was the first YouTube channel to reach ten million subscribers, and received the YouTube Diamond Creator Award. [99] From 2006 to 2017, it was the only channel to consistently remain within the top-ten most subscribed list. [93]

Awards and nominations

Awards and nominations for Smosh
YearAwardCategoryRecipientResultRef(s)
2007 2007 YouTube Awards Comedy"Smosh Short 2: Stranded"Won [100] [101]
2009 2009 Webby Awards Experimental & Weird"Sex Ed Rocks"Nominated [102]
2010 2010 Webby Awards Viral"If Movies Were Real"Nominated [103]
2013 3rd Streamy Awards Best Comedy SeriesSmoshNominated [104]
Audience Choice for Personality of the YearSmoshNominated [104]
Best Animated SeriesOishi High School BattleNominated [104]
2013 Webby Awards Branded Entertainment Short Form"Ultimate Assassin's Creed 3 Song"Nominated [105]
2013 Social Star AwardsMost Popular Social ShowSmoshNominated [106] [107]
North American Social Media StarSmoshWon [108]
2014 4th Streamy Awards Best Comedy Channel, Show, or SeriesSmoshNominated [109]
Best Gaming Channel, Show, or SeriesSmosh GamesWon [109]
2015Seventh Annual Shorty Awards YouTube Star of the Year presented by A&ESmoshWon [110]
5th Streamy Awards Show of the YearSmoshNominated [111]
Best Gaming Channel, Show, or SeriesSmosh GamesNominated [111]
2016 2016 Webby Awards Gaming (channel)Smosh GamesWon [112]
6th Streamy Awards GamingSmosh GamesNominated [113]
FoodPut it in My MouthNominated [113]
2017 7th Streamy Awards LiveSmosh LiveWon [114]
GamingSmosh GamesWon [114]

Discography

List of albums, with selected chart positions
TitleAlbum detailsPeak chart positions
US
Comedy
[115] [116] 		US
Heat.
[115] [116]
Sexy Album11—
If Music Were Real
  • Released: November 11, 2011
  • Formats: CD, Digital download
526
Smoshtastic
  • Released: December 3, 2012
  • Formats: Digital download
327
The Sweet Sound of Smosh
  • Released: November 30, 2013
  • Formats: Digital download
433
Shut Up! and Listen
  • Released: December 10, 2015
  • Formats: Digital download
4—
"—" denotes releases that did not chart or were not released in that territory.

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Primary sources

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Achievements
Preceded by
N/A
 Most Subscribed Channel on YouTube
2006–2006		Succeeded by
Preceded by Most Subscribed Channel on YouTube
2007–2008		Succeeded by
Preceded by Most Subscribed Channel on YouTube
2013–2013		Succeeded by
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