Lilly Singh

Last updated

Lilly Singh
LillySingh.jpg
Singh in 2022
Personal information
Born
Lilly Saini Singh

(1988-09-26) September 26, 1988 (age 36)
Scarborough, Ontario, Canada
Education York University (BA)
Occupations
Website lillysingh.com
YouTube information
Also known asIISuperwomanII (2010–2019)
Channel
Years active2010–present
Genres
Subscribers
  • 14.3 million (Lilly Singh)
  • 17.88 million (combined) [a]
[1]
Total views
  • 3.53 billion (Lilly Singh)
  • 4.03 billion (combined) [b]
[1]
Network
YouTube Silver Play Button 2.svg100,000 subscribers2012, [2]
YouTube Gold Play Button 2.svg1,000,000 subscribers2013, [3] 2015 [4]
YouTube Diamond Play Button.svg10,000,000 subscribers2016 [5]
Last updated: August 31, 2024

Lilly Saini Singh [6] (born September 26, 1988 [7] [8] ) is a CanadianYouTuber, television host, comedian and author. Singh began making YouTube videos in 2010. She originally appeared under the pseudonym Superwoman (stylized IISuperwomanII), her YouTube username until 2019.

Contents

Singh released her documentary A Trip to Unicorn Island (2016) and her first book How to Be a Bawse: A Guide to Conquering Life (2017), which was a New York Times Best Seller. From September 2019 to June 2021, Singh acted as executive producer and host of the NBC late-night talk show A Little Late with Lilly Singh . [9] [10] She is the first person of Indian descent to host an American late-night talk show. [11] [12] [13]

Early life and education

Singh was born and raised in the Scarborough district of Toronto, Ontario, Canada. Her parents, Malvindar Kaur and Sukvindar Singh, [14] are Indian Punjabi immigrants from Hoshiarpur, Punjab, India and raised her as a Sikh. [15] Her older sister Tina (born 1982) is also a YouTuber; she makes videos about her family life with her husband and their three sons, under the name 'The Tina Singh' (formerly 'MOM BOSS OF 3'). [16] Singh had said she was a tomboy as a child. [17] She attended Mary Shadd Public School during her elementary years, and in 2006 she graduated from Lester B. Pearson Collegiate Institute in Malvern, Toronto. [18] She was a member of Girl Guides of Canada and participated in their youth programs. [19] [ non-primary source needed ] In 2010, she graduated from York University in Toronto with a Bachelor of Arts in psychology. [20] [21]

Career

YouTube channel and breakthrough (2010–2014)

Singh and fellow YouTuber Kingsley at VidCon 2014 VidCon2014 Kingsley Superwoman Q&A-3 (14593611565).jpg
Singh and fellow YouTuber Kingsley at VidCon 2014

In October 2010, Singh started a YouTube channel under the pseudonym "IISuperwomanII". She has explained that the name Superwoman was prompted by a childhood idea, making her believe she could do anything.[ citation needed ] Starting out, Singh had intended to go to graduate school as her parents had requested, but chose to make YouTube videos and decided that she would return to graduate school if her YouTube career did not progress.[ citation needed ] In December 2011, Singh created a second channel called "SuperwomanVlogs", now titled "Lilly Singh Vlogs", where she chronicles her daily activities and includes behind the scenes footage from her videos.[ citation needed ] She used it as a second channel to upload videos until August 2014, when she began uploading vlogs.[ citation needed ] Singh appeared as a background dancer in the movies Speedy Singhs and Thank You in 2011. [22] When Singh acquired 100,000 subscribers in 2012, she applied to YouTube for monetization on her videos. When YouTube accepted, Singh "became more career-minded" and bought her first camera for $699. [23]

In August 2013, Singh was featured alongside Jassi Sidhu in his Punjabi song Hipshaker. Singh rapped in the song Mauj Ki Malharein, which played in the Bollywood drama Gulaab Gang in August 2014. [24] In July of the same year, she released a song titled #LEH in a collaboration with her friend, author and rapper Kanwer Singh, who is known by the pseudonym "Humble the Poet". [25] In 2014, Singh appeared in a small role in the Canadian production Dr. Cabbie . In 2014, she was nominated for a Shorty Award and a Streamy Award.

In 2015, she ranked 8th on Forbes' list of World's Top-Earning YouTube Stars. [26] In 2016, she was included in Forbes list of world's highest paid YouTubers ranking third and earning a reported $7.5 million. [27] In 2018, she was once again ranked on the Forbes list of the world's highest-paid YouTube stars, in tenth place, earning a reported $10.5 million. As of February 2022 she has 14.7 million subscribers and over three billion video views. [28] [29] [30] [31]

Career expansion (2015–2018)

Singh performs at the Warfield in San Francisco during her world tour "A Trip to Unicorn Island" Lilly Singh.JPG
Singh performs at the Warfield in San Francisco during her world tour "A Trip to Unicorn Island"

She recorded and released another music video in February 2015 titled The Clean Up Anthem in collaboration with Canadian artist Sickick. [32] In March 2015, Singh began a world tour called "A Trip to Unicorn Island", adapting her YouTube content and including singing, dancing, music performances, comedy, and her parent characters. [33] Her tour covered India, Australia, Hong Kong, Singapore, Dubai, Canada, Trinidad and Tobago, the United Kingdom, and the United States. She documented the tour in her first feature movie, A Trip to Unicorn Island , which also describes how YouTube fame is affecting her life. The movie was released on February 10, 2016, on YouTube Red (now called YouTube Premium). [34] She describes the film as being very "raw and genuine". [35]

In April 2015, Singh released a song about her hometown Toronto in collaboration with Humble the Poet titled #IVIVI (roman numerals for 416, Toronto's area code). [36] Lilly received her first MTV Fandom Award, was nominated for two Teen Choice Awards, and won her first Streamy Award later that year. In December 2015, she moved to Los Angeles to further her career. [37] In July 2016, she won two Teen Choice Awards from her three nominations.[ citation needed ]

Singh speaking at VidCon Lilly Singh by Gage Skidmore.jpg
Singh speaking at VidCon

In 2016, she voiced miniature unicorns named Bubbles and Misty in the animated film Ice Age: Collision Course and played a cameo role in the film Bad Moms .[ citation needed ] In January 2017, she won a People's Choice Award for "Favorite YouTube Star". In September 2017, Singh won her fourth Streamy Award.[ citation needed ] Her first book, How to Be a Bawse: A Guide to Conquering Life , was released on March 28, 2017. [38] The book reached No. 1 on the New York Times bestseller list. [39] She won the award for Best Non-Fiction at the 2017 Goodreads Choice Awards. Her 2017 world tour was centered around the book release and key concepts she discussed. A successor book, titled Be a Triangle, was released on April 5, 2022. [40] Singh was cast in HBO's film adaptation of Fahrenheit 451 after recording an audition outside an Internet café in Melbourne, Australia. She was in the region to promote her book and rushed the audition at her agent's urging around 2 a.m. in May 2017. [41] She plays the character of Raven, "a tabloid blogger who works with the fire department to spread the ministry's propaganda by broadcasting their book-burning raids to fans". [42]

In October 2017, she hosted SlutWalk, an initiative started by Amber Rose. [43] In November 2017, Singh was also chosen as an ambassador for Pantene shampoo [44] and partnered with Calvin Klein. [45] In 2018, Singh appeared in the music video for Maroon 5's "Girls Like You" featuring Cardi B. [46]

In 2018, Singh was to star in NBC pilot Bright Futures. [47] The show was later cancelled by NBC and the pilot episode was left unaired. [48] On April 13, 2018, Singh announced that she had launched her own production company Unicorn Island Productions. The company is based in Los Angeles, California. [49]

Late night show and other ventures (2019–present)

In March 2019, NBC announced that Singh would host a new late night talk show, A Little Late with Lilly Singh , which succeeded Last Call with Carson Daly following its series finale later in the year. [50] She promoted the show during the season finale of America's Got Talent . The show premiered on September 16, 2019, to positive reviews by critics but low audience ratings. [51] On May 13, 2020, NBC renewed A Little Late with Lilly Singh for a second season. [52] [53] It premiered on January 11, 2021. [54] On May 6, 2021, Singh and NBC announced that A Little Late with Lilly Singh will end after 2 seasons.

In August 2019, Singh dropped the name "Superwoman" in an Instagram post. [55] [56] Singh was also nominated for "Audience Choice Creator of the Year" at the 9th Streamy Awards.

Singh at NBC 2019 Lilly Singh 2019.png
Singh at NBC 2019

On May 28, 2020, Singh partnered with the video-sharing app TikTok to start creating videos on the app. As of July 2023, she has over 1.5 million followers and over 30 million total likes on the app. [57] [ non-primary source needed ] [58]

On August 18, 2020, Singh announced on the Today Show that she would star, write, and produce, a sketch comedy show titled Sketchy Times with Lilly Singh. NBC ordered 2 episodes of the show and was shot and filmed in Singh's home. [59] [60] The show was released on October 29, on Peacock. [61]

On September 1, 2020, Singh and other celebrities partnered with the Los Angeles 2028 Olympics organizing committee to create one of many emblems for the 2028 Summer Olympics. Her "A" represents pride. [62]

On September 11, 2020, it was announced that Singh will voice Penny in Riverdance: The Animated Adventure , released in 2021. It was also announced in October that Singh would be voicing a Pickles in another film, titled Hitpig! , released in 2024. [63] In 2021, Singh signed onto a comedy project (produced by Kenya Barris) on Netflix. [64] [65] [66] She and her Unicorn Island Productions banner struck a deal with Universal Television Alternative Studio. [67]

She appeared as Liv in the second season of the Hulu series Dollface , which premiered on February 11, 2022. [68] In October 2021, it was announced that Singh would be a judge on the second season of Canada's Got Talent , which premiered in March 2022. [69] She also starred in The Muppets Mayhem for Disney+, which was announced on March 7, 2022. [70] The show received mostly positive reviews. [71] [72] [73]

On April 6, 2022, Singh released her new book, Be a Triangle. [74] [75] [76] Following the signing of a first-look deal with Bell Media, it was announced that Singh would host CTV's new primetime quiz show titled Battle of the Generations , [77] [78] which premiered on June 19, 2023. In March 2023, Singh co-hosted the 95th Academy Awards pre-show. [79]

In 2024, Singh starred in the film Doin' It, directed by Sara Zandieh and premiering at South by Southwest, receiving mixed reviews from critics. [80] She is set to produce an adaption of the novel Arzu under her Unicorn Island Productions banner. [81]

Public image

Punjabi culture is frequently portrayed in her videos, which contain satires on people's complaints and prominent issues. [82] Her most popular video is Three Girls, One Elevator (ft. Zendaya & Winnie Harlow) which also promotes her women's empowerment campaign GirlLove, and her most popular series features her fictional parents, Paramjeet and Manjeet, both played by Singh herself, reacting to trending and controversial videos. [82] [83] [84] She also frequently collaborates with celebrities on her videos. [85]

Singh has been accused of cultural appropriation of African-American culture by such publications as The Huffington Post , Bitch , ColorLines , and Vice . [86] [87] [88] [89] [90] Anna Silman of The Cut accused Singh of appropriating both black and Indo-Caribbean culture on her channel because of her tendency to don a "blaccent", whilst making rap videos sporting chains and cornrows. [91] Tayo Bero of Teen Vogue wrote that "[Singh] falls into a category of non-black people of color in entertainment who have built massive followings often by mimicking black culture and leaning heavily into black stereotypes." [92] Rachna Raj Kaur and Radheyan Simonpillai of Now similarly criticized Singh's appropriation of black culture due to her use of braids, hip-hop slang and Caribbean accents. [93] [94] Singh has responded to the criticism by stating her mannerisms are due to her upbringing, adding "all my friends from Scarborough [Toronto] act exactly like me." [95]

Born to Sikh parents and raised Sikh herself, Singh nevertheless garnered controversy for her remarks on turbans. [96] [97] [98] During a visit to Jessica Alba's home, Singh met Alba's two young daughters who were both wearing twisted towels on their heads, to which Singh responded "They look like my Punjabi friends [...]" [99] On September 27, 2019, BBC reported that Singh had apologized for an on-air joke that compared turbans to bath towels, in which members of the Sikh religion, who wear turbans for spiritual reasons, were angered by her remarks on NBC, [100] with the BBC remarking that "[Singh] has used her platform to often call out public figures who she says deserve to be 'cancelled' for their offences." [100]

Singh expressed her support for the George Floyd protests, and attended one herself in Los Angeles. [101] She was featured in a campaign fundraiser for the Joe Biden 2020 presidential campaign. [102] Singh also expressed her support for the 2020–2021 Indian farmers' protest, in various social media posts. [103] In 2023, she expressed her outrage over the killing of Jaahnavi Kandula in Seattle, Washington, on social media. [104]

In 2017, Singh was announced as a UNICEF Goodwill Ambassador, to advocate for children's rights. She has led a campaign called "GirlLove", promoting girls to end girl-on-girl bullying. [105] In July 2018, Lilly travelled to South Africa to meet the students of elementary schools who spoke against bullying and classroom violence. [106] Since 2022, Singh created the "Unicorn Island Fund", a non-profit charity that continues the work of "GirlLove". [107]

Personal life

Singh is an Indo-Canadian who developed a strong connection with her Punjabi heritage during visits to India. [108] Although raised as a Sikh, she stated in an Instagram post that she does not follow any religion but she strongly believes in God. [109] She struggled with depression and arachnophobia and began making YouTube videos as a way of dealing with her feelings. [110] As a young adult, she lived with her parents in Markham, Ontario. In February 2019, Singh came out as bisexual via social media. [111] In 2022, she was diagnosed with ovarian cysts. [112]

In July 2020, Singh announced that she and other celebrities were bringing a National Women's Soccer League team to Los Angeles, called Angel City FC, which began playing in 2022. [113]

Filmography

†Denotes film or television shows that have not yet been released

Film

YearTitleRoleNotes
2011 Thank You UnknownUncredited cameo in climax scene
Speedy Singhs Bhangra dancer
2014 Gulaab Gang HerselfPlayback singer and in song "Mauj Ki Malharein"
Dr. Cabbie LillyGuest appearance
2016 A Trip to Unicorn Island HerselfDocumentary; also executive producer
Ice Age: Collision Course Misty / Bubbles (voice)
Bad Moms Cathy [114]
2017 F the Prom Miss FallsburgCameo [115]
2021 Riverdance: The Animated Adventure Penny (voice) [116]
2022 The Bad Guys Tiffany Fluffit (voice)
2024Doin' ItMayaAlso executive producer [117]
Hitpig! Pickles (voice)
2025 The Bad Guys 2 †Tiffany Fluffit [118] Voice role; in production

Television

YearTitleRoleNotes
2016 Life in Pieces Amanda [119] Episode: "Window Vanity Dress Grace"
The Chica Show Herself [120]
2017 Bizaardvark HerselfEpisode: "Paige's Birthday Is Gonna Be Great" [121]
Canada: The Story of Us HerselfEpisode: "Connected (1824–1890)" [122]
2018 Fahrenheit 451 Raven HBO Television film
2019 The Substitute HerselfEpisode: "Lilly Singh"
2019–2021 A Little Late with Lilly Singh HerselfTalk show
2020 Medical Police Baroness Von EaglesburgEpisode: "Real Heavy Hitter"
One World: Together at Home HerselfTelevision special
Together in Pride: You Are Not AloneHerselfTelevision special
The Simpsons Kensey (voice)Episode: "The Hateful Eight-Year-Olds"
The Red Nose Day SpecialHerselfTelevision special
WE Celebrate: Class of 2020Herself/HostTelevision special
Sketchy Times with Lilly SinghHerself/Various charactersSketch comedy show
2021–2022 Mira, Royal Detective Cameo
2022–2024 Canada's Got Talent Judge/HerselfSeasons 2-4
2022 Dollface LivRecurring role, season 2
Cardi Tries HerselfEpisode: "Cardi Tries Firefighting"
2023 The Muppets Mayhem NoraLead role [123]
Battle of the Generations HerselfHost
95th Academy Awards pre-showHerselfCo-host [124]
2024 Billboard Women in Music red carpetHerselfHost [125]

Web

YearTitleRoleNotes
2014Giving Back GlamHerself/host
YouTube Rewind 2014: Turn Down for 2014 Herself
2014–2015The Tube's HautestHerself/ Various Characters
2015Lana Steele: Makeup SpyLana Steele
Terminator Genisys: The YouTube Chronicles LillyEpisode: "Part Three" [126]
YouTube Rewind 2015: Now Watch Me 2015Herself
2016 Epic Rap Battles of History Wonder Woman Episode: "Wonder Woman vs Stevie Wonder"
YouTube Rewind 2016: The Ultimate 2016 ChallengeHerself
2017YouTube Rewind 2017: The Shape of 2017Herself
2018 YouTube Rewind 2018: Everyone Controls Rewind Herself
2020BarkitectureHerself1 episode
One Nation At HomeHerselfVirtual COVID-19 pandemic Relief Concert
I For India HerselfVirtual COVID-19 pandemic Relief Concert
2021Girl TalkHerself [127]
2023Mindful Adventures of Unicorn IslandLilly [73]
TBALilly Singh's Proud PrincessHerself [128]

Music videos

YearTitleArtist(s)RoleRef.
2017"Hold My Heart" Lindsey Stirling featuring PhelbaHerself (cameo)
"H.A.I.R." Humble the Poet Herself (cameo)
2018"Girls Like You" (Original, Volume 2 and Vertical Video versions) Maroon 5 featuring Cardi B Herself (cameo) [129] [130] [131]

Discography

Singles

List of singles
YearTitle
2013"Hipshaker"
(featured by Jassi Sidhu)
2014"#Leh"
(with Humble the Poet)
"Mauj Ki Malharein"
2015"Clean Up Anthem"
(featuring Sickick)
"#IVIVI"
(with Humble the Poet)
2019"Drop Splash Banana"

Bibliography

Accolades

In 2014, her channel ranked at #39 on New Media Rockstars Top 100 Channels. [132] In September 2015, People magazine included Singh on their annual "Ones to Watch" list. [133] She was also featured in Fast Company Magazine as the 100 Most Creative People in Business. [134] Variety magazine recognized her as one of their 10 Comics to Watch for 2016, and she was honored at the Just For Laughs Film Festival in Montreal. Forbes named her one of the 40 most powerful people in comedy in 2019. [135] On October 19, 2019, Singh was named one of Vogue India's Women of the Year. [136] She also was placed on the Time 100 Next list. [137] She has received an MTV Fandom Award, four Streamy Awards, two Teen Choice Awards and a People's Choice Award. In addition, Singh has received nominations for a Daytime Emmy Award and two Canadian Screen Awards.

Awards and nominations

YearAward ShowCategoryNomineeResultRefs
2014 Shorty Awards YouTube ComedianHerselfNominated [138]
Streamy Awards Best Original Song"#Leh" (with Humble the Poet)Nominated
2015 MTV Fandom Awards Social Superstar of the YearHerselfWon [139]
Teen Choice Awards Choice Web Star: ComedyNominated [140]
Choice YouTuber
Shorty Awards YouTube ComedianNominated [141]
Streamy Awards First PersonWon [142] [143]
2016 Teen Choice Awards Choice Web Star: ComedyWon [144] [145]
Choice Web Star: Female
Choice YouTuberNominated [146]
Shorty Awards YouTuber of the YearNominated [147]
Streamy Awards Feature A Trip to Unicorn Island Won [148] [149]
Audience Choice Entertainer of the YearHerselfNominated
Social Good CampaignGirl Love ChallengeWon
2017 People's Choice Awards Favorite YouTube StarHerselfWon [150]
Teen Choice Awards Choice Web Star: ComedyNominated [151]
Choice ComedianNominated
Choice Web Star: FemaleNominated
Choice YouTuberNominated
Streamy Awards Entertainer of the YearNominated [152]
First PersonWon
CollaborationThe YouTube Factory (Dwayne Johnson ft. Lilly Singh, Markiplier, Grace Helbig, Roman Atwood, Gigi Gorgeous, Alex Wassabi, LaurDIY, King Bach, Flula Borg and Brittney Smith)Nominated
Influencer Campaign Power Rangers (with Dude Perfect)Nominated
Purpose Awards Honoree, CreatorHerselfWon [153]
Shorty Awards YouTuber of the YearNominated [154]
Goodreads Choice Awards Best Non-Fiction How to Be a Bawse: A Guide to Conquering Life Won [155] [156]
2018 Shorty Awards Creator of the DecadeHerselfNominated
2019 Streamy Awards Audience Choice Creator of the YearNominated
Kids' Choice Awards Favorite Social StarNominated
Teen Choice Awards Choice Female Web StarNominated [157]
Choice ComedianNominated [157]
2020 Kids' Choice Awards Favorite Female Social StarNominated
Canadian Screen Awards Cogeco Fund Audience Choice AwardA Little Late with Lilly Singh (as host)Nominated
The Queerties Closet Door BustdownHerselfNominated [158]
Daytime Emmy Awards Outstanding Interactive Media for a Daytime ProgramMacy's Thanksgiving Day Parade 360 Live (as producer)Nominated [159]
2023 Canadian Screen Awards Host or presenter, factual or reality/competition Howie Mandel, Lilly Singh, Kardinal Offishall, Trish Stratus and Lindsay Ell, Canada's Got Talent (as judge)Nominated [160]
Webby Awards Corporate Social Responsibility Johnnie Walker and Lilly Singh Join Forces for Gender Parity in LeadershipPending [161]
2024 Kids' Choice Awards Favorite Female TV Star – Kids Show The Muppets Mayhem (as Nora Singh)Nominated
Canadian Screen Awards Host or presenter, factual or reality/competition Howie Mandel, Lilly Singh, Kardinal Offishall, Trish Stratus and Lindsay Ell, Canada's Got Talent (as judge)Nominated

See also

Notes

  1. ↑ Subscribers, broken down by channel:
    14.6 million (Lilly Singh)
    2.72 million (Lilly Singh Vlogs)
    562 thousand (A Little Late With Lilly Singh)
  2. ↑ Views, broken down by channel:
    3.53 billion (Lilly Singh)
    453.89 million (Lilly Singh Vlogs)
    91.49 million (A Little Late With Lilly Singh)

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Drew Gooden is an American commentary YouTuber, comedian, former Viner who makes comedic videos, mainly on internet culture and pop culture. His YouTube channel has over four million subscribers. Before YouTube, Gooden was a Viner best known for his "Road Work Ahead" Vine. He often collaborates with fellow YouTuber Danny Gonzalez; the two went on their We Are Two Different People Tour in 2019. In 2021, Gooden won the Streamy Award for Commentary.

<i>How to Be a Bawse</i> Book by Lilly Singh

How to Be a Bawse: A Guide to Conquering Life is a book by YouTube personality Lilly Singh released on March 28, 2017.

<span class="mw-page-title-main">Safiya Nygaard</span> American YouTuber

Safiya Nygaard is an American YouTuber. She gained prominence through her work with BuzzFeed, creating the series LadyLike. She is now known for her solo YouTube channel, containing content such as her Bad Makeup Science series.

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