Barbie Basics

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The Barbie Basics is a line of collector's edition Barbie dolls. They were created by Mattel designer Bill Greening and were introduced in late 2009 to be officially released in the spring of 2010.

Contents

From their name, the dolls are dressed in "basic" clothing that women usually have in their closets. The debut collection featured the best-known fashion staple: the little black dress. [1]

Description

The dolls have the so-called collector-only ModelMuse body sculpt (which is thinner than most Barbie bodies and has impressive details including neck and collarbone sculpting). The posing of the arms varies from doll to doll and some have different stances. All the dolls also have differing head molds, skin tones and ethnicities. The male dolls introduced in Collection 002 feature the MaleMuse body created for the Twilight Edward Cullen doll in 2009. In Collection 002.5, female Basics dolls featured an articulated ModelMuse body.

The dolls are part of the Black Label collection which, unlike some Barbie lines, is for adult collectors only (the minimum age limit is 14).

The first collection (Collection 001) featured 12 dolls wearing different little black dresses and 4 accessory packs (which were sold separately). The second wave of the collection (called Collection 001.5) only featured 4 dolls (though one of them featured a new face sculpt) and showcased little black dresses with pink ribbon accents, along with another 2 new accessory packs. The third wave (Collection Red) was a Target store exclusive which featured 3 dolls wearing little red dresses and a new accessory pack.

Collection 002 debuted in the spring of 2011. [2] In the collection, there are 12 dolls (9 Barbies and 3 Kens) and the theme is jeans and T-shirts. Collection 002.5 was announced to collectors in February 2011 and featured three dolls and two accessory sets. These dolls feature an articulated body, a first for the Basics line. The dolls are dressed in jeans with metallic-finish blouses and earrings. A second version of Collection Red (called 'Collection Red 2') was released with 1 new accessory pack and 3 dolls wearing red shirts and white jeans.

Collection 003, the third and final collection, debuted in the spring of 2012. [3] There are 6 dolls and 2 new accessory packs and the theme is colorful swimsuits.

The dolls

The Barbie Basics dolls from Collection 001. From left to right: Models No. 03, 08, 05, 02, 12, 01, 11, 07, 04, 06, 09 and 10. Barbie Basics Collection 001.jpg
The Barbie Basics dolls from Collection 001. From left to right: Models No. 03, 08, 05, 02, 12, 01, 11, 07, 04, 06, 09 and 10.

The featured dolls do not have names, but are numbered instead. Each of the dolls has a different head mold (corresponding to their model number). Some of the molds are popularly used in the Barbie Collector line. Mattel's head molds are usually, but not always, named after the doll/character/line in which they debuted.

Controversy

One of the dolls, Model No. 10, gained controversy for her stock dress (which had a v-neck with a plunging neckline). Several parents complained and the matter was even covered by news and media. [5] Despite the parents' pleas for the removal of the doll from the shelves, retail stores such as Wal-Mart and Toys "R" Us argued that they would continue to sell the dolls since the line is aimed toward adult collectors and is not for children. Since the incident, versions of Model No. 10's dress have borne a shorter v-neck or a completely round neckline.

Promotion

The Barbie Basics was the first doll line (and retail product) to bear the logo of the CFDA (Council of Fashion Designers of America) on their boxes. The line was officially approved by the CFDA and several of its members have even quoted about the line in the official Barbie Basics website. [6]

A special production of Barbie dolls was produced from 1980–1982. One look was introduced with a classic Barbie doll dressed out with Nike white shoes. A production run of 200 Barbie dolls were sold to retailers in Florida and Georgia test markets. Limited quantities are known to be highly sought after and is a rare collectable among collectors. In 1994, a 1982 Barbie doll sold at auction for $12,000.

In late January 2010, Mattel officially released 12 one-of-a-kind dolls made by several designers who were members of the CFDA. [7] These were Models No. 1 to 12 as designed by 12 different designers. The designers were: Rachel Roy, Tory Burch, Albertus Swanepoel, Phillip Crangi, Kate Spade (represented by Deborah Lloyd), Monica Botkier, Betsey Johnson, Isaac Mizrahi, Alexis Bittar, Lorraine Schwartz, Justin Guinta for Subversive Jewelry, and Devi Kroell. [8] The one-of-a-kind dolls were auctioned in eBay and all of the proceeds went to various charities and foundations sponsored by the CFDA.

To promote the line in Australia, Mattel enlisted renowned Australian jeweler Stefano Canturi to create a one-of-a-kind doll. Canturi collaborated with the Barbie design team to create the world's most expensive Barbie doll. Valued at A$600,000, the doll debuted in Sydney, Australia in conjunction to the Australian Fashion Week. The doll was decorated with a diamond choker with a rare pink diamond as its centerpiece. [9] [10]

Current lines

Spring 2010

Fall 2010

Spring 2011

Fall 2011

Spring 2012

Spring 2013

Fall 2013

Spring 2014

See also

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References

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