Designer

Last updated
Designer
Occupation
Occupation type
Profession
Description
CompetenciesTechnical knowledge,
teamwork abilities,
artistic skills (varies)
Fields of
employment
see Design professions

A designer is a person who plans the look or workings of something prior to it being made, by preparing drawings or plans.

Contents

More formally, a designer is an agent that "specifies the structural properties of a design object". [1] In practice, anyone who creates tangible or intangible objects, products, processes, laws, games, graphics, services, and experiences is referred to as a designer.

Overview

Classically, the main area of design was only architecture, which was understood as the major arts. The design of clothing, furniture, and other common artifacts were left mostly to tradition or artisans specializing in hand making them.

Design is a part of the communication arts, design is something you plan to create, it communicates to the viewer or user a visual and emotional message to change or guide through an emotional connection with a product or service enhancing their experience of the product or brand.

With the increasing complexity in industrial design of today's society, and due to the needs of mass production where more time is usually associated with more cost, the production methods became more complex and with them, the way designs and their production is created. The classical areas are now subdivided into smaller and more specialized domains of design (landscape design, urban design, exterior design, interior design, industrial design, furniture design, cloth design, and much more) according to the product designed or perhaps its means of production. Despite the variety of specializations within the design industry, all of them are very closely connected in terms of the need for professionals to have an eye for design and being inspired by each other.

When designers speak of graphic design they speak of it in terms of simplifying complexity so users do not feel overwhelmed when faced with complex systems. More information can lead to a better, simpler solution to whatever problem the designer is trying to solve. Using research methodology to solve problems is one of the most important aspects of design, it enables the designer to properly assess the clients and audience needs. Part of a designer's job is to get to know the audience they intend on canvassing and what will be the placement of any produced material created.

The education, experience, and genetic blocks that form the base of a competent designer is normally similar no matter the area of specialization, only in later stages of training and work will designer diverge to a specialized field. The methods of teaching or the program and theories followed vary according to schools and field of study. Today, a design team, no matter the scale of the equipment, is usually composed by a master designer (the head of the team) that will have the responsibility to make decisions about the way the creative process should evolve, and a number of technical designers (the hands of the team) specialized in diverse areas according to the product proposed, depending on the type of design industrial design vs graphic design for example. For more complex products, the team will also be composed of professionals from other areas like engineers, advertising specialists, and others as required. The relationships established between team members will vary according to proposed product, the processes of production, the equipment available, or the theories followed during the idea development, but normally they are not too restrictive, giving an opportunity to everyone in the team to take a part in the creation process or at least to express an idea.

Design professions

Different types of designers include:

See also

Footnotes

  1. Ralph, P. and Wand, Y. (2009). A proposal for a formal definition of the design concept. In Lyytinen, K., Loucopoulos, P., Mylopoulos, J., and Robinson, W., editors, Design Requirements Workshop (LNBIP 14), pp. 103–136. Springer-Verlag, p. 110

Related Research Articles

A design is a plan or specification for the construction of an object or system or for the implementation of an activity or process, or the result of that plan or specification in the form of a prototype, product or process. The verb to design expresses the process of developing a design. In some cases, the direct construction of an object without an explicit prior plan may also be considered to be a design activity. The design usually has to satisfy certain goals and constraints, may take into account aesthetic, functional, economic, or socio-political considerations, and is expected to interact with a certain environment. Major examples of designs include architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns.

Graphic design Process of visual communication

Graphic design is the process of visual communication through the use of typography, photography, iconography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages.

Industrial design Process of design applied to products that are to be manufactured through techniques of mass production

Industrial design is a process of design applied to products that are to be manufactured through techniques of mass production. A key characteristic is that design precedes manufacture: the creative act of determining and defining a product's form and features takes place in advance of the physical act of making a product, which consists purely of repeated, often automated, replication. This distinguishes industrial design from craft-based design, where the form of the product is determined by the product's creator largely concurrent with the act of its creation.

A software company is a company whose primary products are various forms of software, software technology, distribution, and software product development. They make up the software industry.

Information design is the practice of presenting information in a way that fosters an efficient and effective understanding of the information. The term has come to be used for a specific area of graphic design related to displaying information effectively, rather than just attractively or for artistic expression. Information design is closely related to the field of data visualization and is often taught as part of graphic design courses. The broad applications of information design along with its close connections to other fields of design and communication practices have created some overlap in the definitions of communication design, data visualization, and information architecture.

Usability Capacity of a system to provide a condition for its users to perform the tasks safely, effectively, and efficiently while enjoying it

Usability can be described as the capacity of a system to provide a condition for its users to perform the tasks safely, effectively, and efficiently while enjoying the experience. In software engineering, usability is the degree to which a software can be used by specified consumers to achieve quantified objectives with effectiveness, efficiency, and satisfaction in a quantified context of use.

A game programmer is a software engineer, programmer, or computer scientist who primarily develops codebases for video games or related software, such as game development tools. Game programming has many specialized disciplines, all of which fall under the umbrella term of "game programmer". A game programmer should not be confused with a game designer, who works on game design.

Video game design is the process of designing the content and rules of video games in the pre-production stage and designing the gameplay, environment, storyline, and characters in the production stage. The designer of a game is very much like the director of a film; the designer is the visionary of the game and controls the artistic and technical elements of the game in fulfillment of their vision. Video game design requires artistic and technical competence as well as sometimes including writing skills. As the industry has aged and embraced alternative production methodologies such as agile, the role of a principal game designer has begun to separate - some studios emphasizing the auteur model while others emphasizing a more team oriented model. Within the video game industry, video game design is usually just referred to as "game design", which is a more general term elsewhere.

User-Centered Design (UCD) or User-Driven Development (UDD) is a framework of processes in which usability goals, user characteristics, environment, tasks and workflow of a product, service or process are given extensive attention at each stage of the design process. User-centered design can be characterized as a multi-stage problem-solving process that not only requires designers to analyze and envision the way users are likely to consume a product, but also to validate their assumptions with regard to the user behavior in real world tests. These tests are conducted with/without actual users during each stage of the process from requirements, pre-production models and post production, completing a circle of proof back to and ensuring that "development proceeds with the user as the center of focus." Such testing is necessary as it is often very difficult for the designers of a product to understand intuitively what a first-time user of their design experiences, and what each user's learning curve may look like. User-centered design is common in the design industry and when used, is known to lead to an increased product usefulness and usability.

Graphic arts

A category of fine art, graphic art covers a broad range of visual artistic expression, typically two-dimensional, i.e. produced on a flat surface. The term usually refers to the arts that rely more on line or tone than on colour, especially drawing and the various forms of engraving; it is sometimes understood to refer specifically to printmaking processes, such as line engraving, aquatint, drypoint, etching, mezzotint, monotype, lithography, and screen printing. Graphic art further includes calligraphy, photography, painting, typography, computer graphics, and bindery. It also encompasses drawn plans and layouts for interior and architectural designs.

Communication design is a mixed discipline between design and information-development which is concerned with how media intervention such as printed, crafted, electronic media or presentations communicate with people. A communication design approach is not only concerned with developing the message aside from the aesthetics in media, but also with creating new media channels to ensure the message reaches the target audience. Some designers use graphic design and communication design interchangeably due to overlapping skills.

Human-centered computing (HCC) studies the design, development, and deployment of mixed-initiative human-computer systems. It is emerged from the convergence of multiple disciplines that are concerned both with understanding human beings and with the design of computational artifacts. Human-centered computing is closely related to human-computer interaction and information science. Human-centered computing is usually concerned with systems and practices of technology use while human-computer interaction is more focused on ergonomics and the usability of computing artifacts and information science is focused on practices surrounding the collection, manipulation, and use of information.

Graphic designer

A graphic designer is a professional within the graphic design and graphic arts industry who assembles together images, typography, or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed, or electronic media, such as brochures (sometimes) and advertising. They are also sometimes responsible for typesetting, illustration, user interfaces, and web design. A core responsibility of the designer's job is to present information in a way that is both accessible and memorable.

Website wireframe

A website wireframe, also known as a page schematic or screen blueprint, is a visual guide that represents the skeletal framework of a website. Wireframes are created for the purpose of arranging elements to best accomplish a particular purpose. The purpose is usually being informed by a business objective and a creative idea. The wireframe depicts the page layout or arrangement of the website's content, including interface elements and navigational systems, and how they work together. The wireframe usually lacks typographic style, color, or graphics, since the main focus lies in functionality, behavior, and priority of content. In other words, it focuses on what a screen does, not what it looks like. Wireframes can be pencil drawings or sketches on a whiteboard, or they can be produced by means of a broad array of free or commercial software applications. Wireframes are generally created by business analysts, user experience designers, developers, visual designers, and by those with expertise in interaction design, information architecture and user research.

Motion graphic design is a subset of graphic design in that it uses graphic design principles in a filmmaking or video production context through the use of animation or filmic techniques. Examples include the kinetic typography and graphics used in film and television opening sequences, and the spinning, three-dimensional station identification logos of some television channels. The art form has been around for decades, and has advanced in technical sophistication over time.

Graphic design careers include creative director, art director, art production manager, brand identity developer, illustrator and layout artist.

Design thinking refers to the cognitive, strategic and practical processes by which design concepts are developed. Many of the key concepts and aspects of design thinking have been identified through studies, across different design domains, of design cognition and design activity in both laboratory and natural contexts.

User experience design is the process of supporting user behavior through usability, usefulness, and desirability provided in the interaction with a product. User experience design encompasses traditional human–computer interaction (HCI) design and extends it by addressing all aspects of a product or service as perceived by users. Experience design (XD) is the practice of designing products, processes, services, events, omnichannel journeys, and environments with a focus placed on the quality of the user experience and culturally relevant solutions. Experience design is not driven by a single design discipline. Instead, it requires a cross-discipline perspective that considers multiple aspects of the brand/ business/ environment/ experience from product, packaging, and retail environment to the clothing and attitude of employees. Experience design seeks to develop the experience of a product, service, or event along any or all of the following dimensions:

The following outline is provided as an overview of a topical guide to design:

The following outline is provided as an overview of and topical guide to web design and web development, two very related fields: