Background and composition
Spice shared a first teaser of the song on her TikTok on July 9, 2023, which subsequently went viral. [2] She performed the song for the first time at Rolling Loud Miami on July 21. [3]
An "ode to a city staple", the deli, the song was seen as her development "from a scrappy newcomer to a full-blown superstar" coming full circle. [4]
Music video
An accompanying music video was released on July 26, 2023. Directed by the rapper herself, George Buford, and Frederick Buford, [5] it was filmed on July 14 and 15 in Harlem, New York City. [6] The video was shot at a New York bodega store on 145th Street (Manhattan) and sees Spice dancing and twerking along with a few friends, reminiscent of the video for her breakthrough single "Munch (Feelin' U)" (2022). [7] Upon release, the rapper faced backlash for including twerking scenes of 16-year-old Aya Tanjali. [8]
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