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Don't Copy That Floppy was an anti-copyright infringement campaign run by the Software Publishers Association (SPA) beginning in 1992. [1]
The video for the campaign, starring M. E. Hart as "MC Double Def DP", [2] was filmed at Cardozo High School in Washington, D.C., and produced by cooperation between the SPA, the Educational Section Anti-Piracy Committee, and the Copyright Protection Fund, in association with Vilardi Films. [3]
The groups distributed the film for general viewing through VHS tapes that were mailed to schools. In later years, the film became a viral video sensation through websites such as YouTube, where the official video has had over 2 million views as of January 2022 [update] . [3] [4]
On August 17, 2009, the Software and Information Industry Association (formed in 1999 when the Software Publishers Association merged with the Information Industry Association) released a follow-up to Don't Copy That Floppy, called Don't Copy That 2. The sequel features MC Double Def DP as he continues his crusade against "piracy" in the digital age. [5]
Two teenagers, Jenny (played by Marja Allen) and Corey (played by Jimmy Todd [6] ), are playing a game on a classroom computer. Corey is exuberantly pushing keys to show the viewer that he is heavily immersed in the game action; Jenny is winning.
Frustrated, he asks for a rematch, but she has an upcoming class and must leave. He decides he will copy the game so that he can play it at home. Upon inserting his blank floppy disk into the Apple Macintosh LC, a video pops up on the computer. This video is of a rapper named MC Double Def DP, the "Disk Protector" (played by M.E. Hart).
The message of the video is that copyright infringement of software will cause the video game industry to lose money, resulting in less production of computer games. (The games the video chooses as examples— The Oregon Trail , Tetris , and the Where in the World is Carmen Sandiego? series—were among the most successful and best-selling games from the end of the 1980s to the mid-1990s.)
The rap video portion is interspersed with interviews of artists, writers, programmers and a lawyer. These people are the staff responsible for design of an early version of the game Neverwinter Nights (then an America Online MMORPG) and allows them to explain the issue in greater detail:
They explain how games are made, indicating that creating a game can involve 20 to 30 people integrating the various parts, and working on documentation, technical support, and marketing. The point they try to raise is that if sales are low, the authors may decide that the game is unpopular and stop making it.
At the end of the video, the DP fades away, leaving Corey and Jenny to decide for themselves whether they will copy the game — they decide against it. Corey, who has some money left over from his summer job, decides that he will buy the game. Jenny agrees and jokes that Corey's game will even come with a manual. The Wall Street Journal has stated that the film's aesthetic is similar to the television program Saved By the Bell . It has also highlighted it as an example of classic bubblegum hip-hop with significant staying power. [4]
The major criticism of the campaign came from educators and the press, who criticized the campaign for only promoting one point of view, instead of a broader scope of the issue of copyright online. That point of view, they argued, was biased because it benefited a specific group (the software publishing industry), and failed to present alternative views such as the Free Software movement. [7]
In the mid-2000s, the popularity of the video was revived, but this time as a meme. Since the creators have always allowed noncommercial copying of the film, it became a viral video after video-sharing sites such as Google Video and YouTube went online in the mid-2000s. The video first gained popularity on the site YTMND in 2004 and then gained (and regained) widespread YouTube popularity in 2005, 2006, and 2008, sparking user-generated remixes and parodies, and is now considered a popular internet meme. [8]
A piece of the video was sampled for the 2016 TV Girl track Taking What’s Not Yours.
In August 2009, the Software and Information Industry Association (SIIA) released a follow-up to the original video of 1992, titled Don't Copy That 2. The video features M. E. Hart reprising his role as "MC Double Def DP" and follows a college student named Jason who sells pirated software online before being arrested for his crimes (though it is unclear whether the legal repercussions are a dream or not). The video also features convicted software pirate Jeremiah Mondello in a prison interview. [9]
Since its release, Don't Copy That 2 has been criticized by the press for being out of date, referencing material like the Doom series and Klingon that the current target audience (mostly teenagers) may not be familiar with. [10] The sequel was also heavily criticized in the press for misrepresenting the way copyright law is enforced, what types of copying were actually considered "criminal" enough to prompt punishment, and what punishment actually looked like. [11]
Warez is a common computing and broader cultural term referring to pirated software that is distributed via the Internet. Warez is used most commonly as a noun, a plural form of ware, and is intended to be pronounced like the word wares. The circumvention of copy protection (cracking) is an essential step in generating warez, and based on this common mechanism, the software-focused definition has been extended to include other copyright-protected materials, including movies and games. The global array of warez groups has been referred to as "The Scene", deriving from its earlier description as "the warez scene". Distribution and trade of copyrighted works without payment of fees or royalties generally violates national and international copyright laws and agreements. The term warez covers supported as well as unsupported (abandonware) items, and legal prohibitions governing creation and distribution of warez cover both profit-driven and "enthusiast" generators and distributors of such items.
The Family Computer Disk System, commonly shortened to the Famicom Disk System, or just Disk System, is a peripheral for Nintendo's Family Computer home video game console, released only in Japan on February 21, 1986. It uses proprietary floppy disks called "Disk Cards" for cheaper data storage and it adds a new high-fidelity sound channel for supporting Disk System games.
Copy protection, also known as content protection, copy prevention and copy restriction, is any measure to enforce copyright by preventing the reproduction of software, films, music, and other media.
Remix culture, also known as read-write culture, is a term describing a culture that allows and encourages the creation of derivative works by combining or editing existing materials. Remix cultures are permissive of efforts to improve upon, change, integrate, or otherwise remix the work of other creators. While combining elements has always been a common practice of artists of all domains throughout human history, the growth of exclusive copyright restrictions in the last several decades limits this practice more and more by the legal chilling effect. In reaction, Harvard law professor Lawrence Lessig, who considers remixing a desirable concept for human creativity, has worked since the early 2000s on a transfer of the remixing concept into the digital age. Lessig founded the Creative Commons in 2001, which released a variety of licenses as tools to promote remix culture, as remixing is legally hindered by the default exclusive copyright regime applied on intellectual property. The remix culture for cultural works is related to and inspired by the earlier Free and open-source software for software movement, which encourages the reuse and remixing of software works.
The Software and Information Industry Association (SIIA) is a trade association dedicated to the entertainment, consumer and business software industries. Established in 1984 as the Software Publishers Association (SPA), the SIIA took its new name when it merged with the related Information Industry Association on January 1, 1999. The joint enterprise was headed by Software Publishers Association founder Ken Wasch and operated out of the SPA's existing offices.
The Federation Against Copyright Theft (FACT) is a British organisation established in 1983 to protect and represent the interests of its members' intellectual property (IP). FACT also investigates fraud and cybercrime, and provides global due diligence services to support citizenship investment and trade, business, financial and legal compliance.
"You can click, but you can't hide" is an advertising campaign run jointly by several international associations, most notably the Motion Picture Association of America and the GVU, as part of the larger "Respect Copyrights" campaign against peer-to-peer file sharing of motion pictures. The associations have long alleged that Internet file sharing, or maintaining a file sharing tracker, network or search engine, constitutes copyright infringement since the practice hurts their revenues.
Who Makes Movies? was an advertising campaign run jointly by several international associations looking to crack down on copyright infringement of motion pictures, most notably the MPAA, as part of the larger "Respect Copyrights" campaign. The campaign was endorsed by several motion picture workers' guilds, including the Directors Guild of America, the International Alliance of Theatrical Stage Employees, Moving Picture Technicians, Artists and Allied Crafts, the Motion Picture Editors Guild, the Screen Actors Guild and the Writers Guild of America.
"Piracy is theft" was a slogan used by UK non-profit organization FAST. It was first used in the 1980s and has since then been used by other similar organisations such as MPAA. It has also been used as a statement, although that has been challenged as being inaccurate.
File sharing is the practice of distributing or providing access to digital media, such as computer programs, multimedia, program files, documents or electronic books/magazines. It involves various legal aspects as it is often used to exchange data that is copyrighted or licensed.
"You Wouldn't Steal a Car" is the first sentence of a public service announcement that debuted on July 12, 2004 in cinemas, and July 27 on home media, which was part of the anti-copyright infringement campaign "Piracy. It's a crime." It was a co-production between the Federation Against Copyright Theft and the Motion Picture Association of America in cooperation with the Intellectual Property Office of Singapore, and appeared in theaters internationally from 2004 until 2008, and on many commercial DVDs during the same period as an ad preceding the main menu, as either an unskippable or skippable video.
The Motion Picture Association (MPA) is an American trade association representing the five major film studios of the United States, the mini-major Amazon MGM Studios, as well as the video streaming services Netflix and Amazon Prime Video. Founded in 1922 as the Motion Picture Producers and Distributors of America (MPPDA) and known as the Motion Picture Association of America (MPAA) from 1945 until September 2019, its original goal was to ensure the viability of the American film industry. In addition, the MPA established guidelines for film content which resulted in the creation of the Motion Picture Production Code in 1930. This code, also known as the Hays Code, was replaced by a voluntary film rating system in 1968, which is managed by the Classification and Rating Administration (CARA).
Digital rights management (DRM) is the management of legal access to digital content. Various tools or technological protection measures (TPM), such as access control technologies, can restrict the use of proprietary hardware and copyrighted works. DRM technologies govern the use, modification and distribution of copyrighted works and of systems that enforce these policies within devices. DRM technologies include licensing agreements and encryption.
Copyright infringement is the use of works protected by copyright without permission for a usage where such permission is required, thereby infringing certain exclusive rights granted to the copyright holder, such as the right to reproduce, distribute, display or perform the protected work, or to produce derivative works. The copyright holder is usually the work's creator, or a publisher or other business to whom copyright has been assigned. Copyright holders routinely invoke legal and technological measures to prevent and penalize copyright infringement.
The Digital Millennium Copyright Act (DMCA) is a 1998 United States copyright law that implements two 1996 treaties of the World Intellectual Property Organization (WIPO). It criminalizes production and dissemination of technology, devices, or services intended to circumvent measures that control access to copyrighted works. It also criminalizes the act of circumventing an access control, whether or not there is actual infringement of copyright itself. In addition, the DMCA heightens the penalties for copyright infringement on the Internet. Passed on October 12, 1998, by a unanimous vote in the United States Senate and signed into law by President Bill Clinton on October 28, 1998, the DMCA amended Title 17 of the United States Code to extend the reach of copyright, while limiting the liability of the providers of online services for copyright infringement by their users.
Knock-off Nigel was a 2007 television campaign against copyright infringement in the United Kingdom.
Music piracy is the copying and distributing of recordings of a piece of music for which the rights owners did not give consent. In the contemporary legal environment, it is a form of copyright infringement, which may be either a civil wrong or a crime depending on jurisdiction. The late 20th and early 21st centuries saw much controversy over the ethics of redistributing media content, how much production and distribution companies in the media were losing, and the very scope of what ought to be considered piracy – and cases involving the piracy of music were among the most frequently discussed in the debate.
Video game piracy is the unauthorized copying and distributing of video game software, and is a form of copyright infringement. It is often cited as a major problem that video game publishers face when distributing their products, due to the ease of being able to distribute games for free, via torrenting or websites offering direct download links. Right holders generally attempt to counter piracy of their products by enforcing the Digital Millennium Copyright Act, though this has never been totally successful. Digital distribution of pirated games has historically occurred on bulletin board systems (BBS), and more recently via decentralized peer-to-peer torrenting. In terms of physical distribution, China, Indonesia and Vietnam are known for major manufacturing and distribution centers for pirated game copies, while Hong Kong and Singapore are major importers.
A YouTube poop (YTP) is a type of video mashup or edit created by remixing/editing pre-existing media sources, often carrying subcultural significance into a new video for humorous, vulgar, satirical, obscene, absurd, profane, annoying, confusing, or dramatic purposes. YouTube poops are traditionally uploaded to the video sharing website YouTube, hence the name.
Nintendo of America, Inc. v. Blockbuster Entertainment Corp. is a 1989 legal case related to the copyright of video games, where Blockbuster agreed to stop photocopying game instruction manuals owned by Nintendo. Blockbuster publicly accused Nintendo of starting the lawsuit after being excluded from the Computer Software Rental Amendments Act, which prohibited the rental of computer software but allowed the rental of Nintendo's game cartridges. Nintendo responded that they were enforcing their copyright as an essential foundation of the video game industry.
Start with this fun and educational video starring anti-piracy hero MC Double Def DP [Disk Protector] of 1992's "Don't Copy That Floppy" fame.