It's On with Alexa Chung | |
---|---|
Genre | Interactive web/music/talk/variety |
Presented by | Alexa Chung |
Country of origin | United States |
Original language | English |
No. of seasons | 2 |
Production | |
Executive producer | Corin Nelson |
Production locations | New York, New York, USA |
Camera setup | Multi-camera live |
Running time | 60 minutes (season 1) 30 minutes (season 2) |
Original release | |
Network | MTV |
Release | June 15 – December 17, 2009 |
It's On with Alexa Chungis an American live interactive talk and variety program that aired weekdays on MTV from June 15 to December 17, 2009. The show, a "successor" to MTV's Total Request Live , [1] was hosted by British model-turned-television personality Alexa Chung.
The series was a mash-up of television and web content, featuring live music performances, celebrity interviews, videos, and content from social networking sites such as Facebook and Twitter, targeting teenagers who have "been fleeing television for the Web." [2] [3]
The show used Twitter and Facebook in order to "make sure there aren't a lot of layers of filters so people feel like they're part of the audience". Nelson gives examples such as using viewers' Facebook profiles as song lyrics and allowing viewers to ask questions to celebrities via Twitter. [2] The show was canceled in 2009.
Total Request Live was an American television program broadcast on MTV that premiered on September 14, 1998. The early version of TRL featured popular music videos played during its countdown and was also used as a promotion tool by musicians, actors, and other celebrities to promote their newest works to target the show's teen demographic.
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